Porter Novelli

Flexible Media Releases

Green Products Take the Stage

Apr 9, 2012 2:15 PM ET

2012 Cone Green Gap Trend Tracker Webinar

Apr 4, 2012 6:45 PM ET

Consumers May Not Be “Buying” Companies’ Environmental Claims

Apr 2, 2012 8:30 PM ET

Consumers Still Purchasing, But May Not Be "Buying" Companies' Environmental Claims

Mar 27, 2012 2:15 PM ET

Inviting Consumers to Innovate

Mar 26, 2012 1:15 PM ET

Can Low-Tech Cause Marketing Still be High Impact?

Mar 19, 2012 2:00 PM ET

Kony: Famous in Four Days

Mar 12, 2012 6:30 PM ET

Silent Sustainability

Mar 5, 2012 4:45 PM ET

Taking Cause Marketing to the Streets

Feb 27, 2012 10:30 AM ET

Chipotle Wins Big at the GRAMMY's

Feb 21, 2012 11:52 AM ET

Campaigns

2019 Porter Novelli/Cone Purpose Biometrics Study

Americans are more likely to have a positive image of (89%), trust in (86%) and be loyal (83%) to brands that lead with Purpose, according to the 2019 Porter Novelli/Cone Purpose Biometrics Study. This first-of-its-kind biometrics study, examines not only what consumers say they will do to support...

Porter Novelli Focus

Porter Novelli Focus is a bite-sized research series. These data briefs share insights on evolving stakeholder expectations related to timely topics.

The Porter Novelli Focus: Financial Equity.

In this research, we explore American perceptions and understanding of inequities in our financial system – and which organizations are responsible to solve for these inequities.

Porter Novelli Focus: Health Equity

In this research, we explore American perceptions and understanding of inequities in our healthcare system – and which organizations are responsible to solve for these inequities. Our data reveals a majority of Americans believe the responsibility primarily falls with health insurance...

Porter Novelli Focus: Business Action for Climate Crisis

This fourth installment in Porter Novelli’s Focus series explores American perceptions on business responsibility to solve for the climate crisis – and how individuals are willing to support companies that lead with action.