Prove Your Purpose: A $30 Million Commitment to Founders of Color in Outdoor Industry
Nov 12, 2021 1:15 PM ET
Prove Your Purpose: A $30 Million Commitment to Founders of Color in Outdoor In…
The great outdoors should be enjoyed by all, but there is a gap in who has access to it. This inequity isn’t only in experiencing nature itself, but also in entering the business surrounding the activities. The outdoor sector is worth $459.8 billion, but only around 1 percent of the retail space is owned or led by people of color. Today, we dive into how one brand is providing funding to help solve this glaring disparity.
Read the full insight here.