2021 Porter Novelli Focus: Business & Politics

This research shows that companies can and should speak up on domestic political issues but must be ready for the ramifications – good and bad.

Content from this campaign

Responsible Business & Employee Engagement

Brands Lean-In on Values in Wake of Texas SB 8 Bill
Today we examine how three brands are reacting to the latest abortion law as they lean-in on their values to guide them for quick decision making

Research, Reports & Publications

Introducing the 2021 Porter Novelli Focus: Business & Politics
Our new 2021 Porter Novelli Focus: Business & Politics research shows that companies can and should speak up on domestic political issues but must be ready for the ramifications – good and bad.

More from Porter Novelli

  1. 2019 Porter Novelli/Cone Purpose Biometrics Study
    Americans are more likely to have a positive image of (89%), trust in (86%) and be loyal (83%) to brands that lead with Purpose, according to the 2019...
  2. Porter Novelli Focus
    Porter Novelli Focus is a bite-sized research series. These data briefs share insights on evolving stakeholder expectations related to timely topics.
  3. The Porter Novelli Focus: Financial Equity.
    In this research, we explore American perceptions and understanding of inequities in our financial system – and which organizations are responsible to...
  4. Porter Novelli Focus: Health Equity
    In this research, we explore American perceptions and understanding of inequities in our healthcare system – and which organizations are responsible...
  5. Porter Novelli Focus: Business Action for Climate Crisis
    This fourth installment in Porter Novelli’s Focus series explores American perceptions on business responsibility to solve for the climate crisis –...
  6. 2021 Porter Novelli Business & Social Justice Study
    2020 will go down in history as a defining moment and catalyst in the long fight for social justice. It was a year of awakening for some...
  7. The 2021 Porter Novelli Executive Influence Study
    Our latest research shows it’s time for a new class of business leader. One that leads with empathy by infusing the personal with the professional...
  8. 2021 Porter Novelli Focus: Business & Politics
    This research shows that companies can and should speak up on domestic political issues but must be ready for the ramifications – good and bad.
  9. Porter Novelli Executive Purpose Study
    Although many elements of our world have been shaken to the core in 2020, the 2020 Porter Novelli Executive Purpose Study makes one thing clear...
  10. 2021 Porter Novelli Focus: Gen Z & Justice
    Gen Zers are motivated by action. They’re willing to do their homework and may be slightly less willing to forgive a misstep. And as this generation...