Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.

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Responsible Production & Consumption

Firestone Ag Launches New Line of Energy Efficient Agriculture Tires

“Firestone Maxi Traction tires will help farmers get the most out of their equipment and lessen the toll taken on the fields during critical farming seasons.”

Education

Stanley Black & Decker and Discovery Education Launch National ‘Making for Good Challenge’ to Empower a New Generation of Innovators to Address Environmental and Societal Needs

Stanley Black & Decker and Discovery Education announced the Making for Good Challenge, a challenge encouraging students to develop a unique product that addresses societal and environmental needs.

Philanthropy & Cause Initiatives

JetBlue's ‘Swing for Good' Golf Classic and Fundraising Campaign on Par to Reach $8 Million in Funds Raised for Youth and Education Charities

With donations from this year’s campaign, JetBlue is on par to reach nearly $8 million in total funds raised for several non-profit partners since 2008. This year’s proceeds will benefit DoSomething.org, First Book and the JetBlue Foundation.

Philanthropy & Cause Initiatives

How 'Airlink' Partners With Airlines and Nonprofits to Help Communities in Crisis

Just last month, Hurricane Dorian hit the Bahamas with record-breaking winds, and left a devastating impact on local communities.

Responsible Production & Consumption

Liz Earle Beauty Company, Part of Walgreens Boots Alliance, Joins Global Shea Alliance as a Sustainability Partner

Liz Earle has joined the Global Shea Alliance (GSA), a non-profit industry association with members from across 35 countries, which promotes industry sustainability, quality practices and standards, and demand for shea in food and cosmetics.

Responsible Production & Consumption

Bhutan’s Mountain Hazelnuts: A Transformative Model in a Remarkable Part of the World

Peter Henry, Dean Emeritus of NYU’S Stern School of Business once said, “You can actually make a lot of money and do a lot of good in the world.” That’s the motivation behind the business model of Mountain Hazelnuts. To make things even more interesting, we want to create a transformative model in a remarkable part of the world – the Himalayan Kingdom of Bhutan.

Environment

1.1MM Under-Budget Regulatory Closure for 30 Petroleum Release Sites

By being methodical and meticulous, Antea Group obtained closure for 30 petroleum release sites 1.1MM under budget and two years ahead of schedule.

Philanthropy & Cause Initiatives

The Real HAVANA CLUB and Bacardi Limited Support Hurricane Dorian Relief Efforts Through Special Performance of Their Sold-Out Theatrical Production, “The AMPARO™ Experience”

All proceeds from tickets sold for this performance will support Mercy Corps, a leading global organization that provides emergency relief such as food, water, shelter and other means, and help communities rebuild and grow stronger after devastation.

Responsible Business & Employee Engagement

Four States Timberland Owners Association Growth

Working with industry partners, Domtar has helped fund the certification process and make it more manageable for small landowners.

Environment

INFOGRAPHIC | PSEG Climate Leadership and Actions

Humanity has a limited window to act on climate change. We must act now.

Environment

Ecocentricity Blog: Scratching an Itch

By zeroing-out their carbon footprint and then going 50 times beyond that, Intuit is pledging to carry their own weight and then some. That’s the right signal to send, not just to the corporate world, but to all of us.

Environment

James Quilligan: The Commons and the Future of Democracy

This week’s guest on Sea Change Radio believes US currency now rests unofficially on the price of oil. What will a successful Green New Deal will look like if the underlying currency upon which the US economy rests is based on fossil fuels?

Sustainable Development Goals

Listening and Working Together in Nigeria

The challenges of doing business in the developing world are many, and it is important that we work closely with communities to ensure that they continue to benefit from our initiatives.

Philanthropy & Cause Initiatives

Smithfield Foods Employees Collect More Than 130,000 Pounds of Food to Support Feeding America® During Hunger Action Month®

In addition to employee efforts during Hunger Action Month®, Smithfield works with Feeding America® throughout the year for the company’s signature hunger-relief initiative Helping Hungry Homes®.

Supply Chain & the Circular Economy

Kodak Moments Photo Paper Earns Prestigious FSC® Certification

Kodak Moments announced that its thermal paper products, used across Kodak Moments retail destinations nationwide, are now certified under the internationally recognized Forest Stewardship Council® (FSC) Chain of Custody (CoC) standard.

Energy

National Grid Leads Nation on Energy Efficiency

American Council for an Energy-Efficient Economy (ACEEE) released its 2019 State Energy Efficiency Scorecard, and National Grid’s service area in three states — M.A., R.I., and N.Y.— all ranked among the top five states in energy efficiency.

Media & Communications

Crafting a Pro Bono Story That Resonates

For corporate pro bono practitioners, telling stories is critical. By communicating the impact of your pro bono programming effectively, you’ll promote your company’s social good initiatives both internally and externally.

Diversity & Inclusion

"What a Magical Thing, to Be Able to Fly"

Claudia Zapata-Cardone was recently promoted to Captain at United, an achievement she says is the direct result of a career where she mirrored the hard work, determination and perseverance of her parents

Philanthropy & Cause Initiatives

HanesBrands ‘Faces’ Breast Cancer With National In-Store Campaign Designed to Raise Awareness About the Disease

Some are survivors, some are warriors. Others are preventers, still others are supporters. But all eight of the HanesBrands employees “facing” breast cancer in the company’s national, in-store awareness campaign have been touched by the disease.

Diversity & Inclusion

Publicis Groupe’s Renetta McCann Speaks at Viacom's Inclusion Week: ‘Organizations Are Temples for Power and Privilege.’

Renetta McCann, a 30-veteran of the advertising industry, is honest about the privileges and pitfalls of being a diverse executive.

Innovation & Technology

New Holland Agriculture Awarded SITEVI Gold Medal Gold Medal for Sustainable Innovations in Grape Harvesting: Making Operators Lives Even Easier

New Holland Agriculture has received a coveted gold medal at the SITEVI Innovation Awards 2019 for its multipurpose software solutions for use on the brand’s self-propelled grape harvesters and straddle tractors.

Social Impact & Volunteering

Aflac Celebrates 12 Outstanding Employee Volunteers

Aflac recognized 12 employees for their outstanding dedication to service in their local community.

Philanthropy & Cause Initiatives

eBay’s Artober Kicks Off with Series of Artist Collaborations and Exclusive Sales

A portion of sales from each partnership will benefit programs selected by the artists, and The eBay Foundation will donate $20,000 to be distributed among the organizations as well.

Social Impact & Volunteering

JetBlue and TECHO Partnered to Build Homes for Families in Need in Bogotá, Colombia

On September 28 and 29 JetBlue completed a volunteer project with the non-profit organization, TECHO, in Cazucá-Soacha in Bogotá, Colombia building houses for families in need.

Philanthropy & Cause Initiatives

Carnival Corporation Relief Effort Delivers 10 Million Pounds of Supplies to Bahamas

Carnival Corporation & plc (NYSE/LSE: CCL;NYSE: CUK) recently announced its relief effort collected an estimated 10 million pounds of food and supplies for The Bahamas.

Latest Campaigns

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