Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.

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Responsible Business & Employee Engagement

The Wills Group, Rebuilding Together to Revitalize Communities and Provide Safe Homes for People in Need

Rebuilding Together, the leading national nonprofit organization that provides critical home repairs to individuals in need at no cost to them and rebuilds communities throughout the country, announced today a new partnership with The Wills Group.

Research, Reports & Publications

New Caring in Action Report Highlights Hallmark’s 2017 Social Responsibility Results

Hallmark has released its second annual Caring in Action Social Responsibility Report featuring work during 2017 made by the global company’s diverse portfolio of businesses in the areas of community, diversity and inclusion and sustainability.

Sustainable Development Goals

A Platform for Improving Lives: eBay’s Global Impact

Retail Revival assists entrepreneurs in some of the country’s hardest hit areas. Its mission is empowering independent local retailers in rural and smaller metropolitan areas. Recently, eBay scouted cities to partner with and chose Akron, Ohio—a community with a strong entrepreneurial spirit and a substantial number of eBay sellers.

Responsible Business & Employee Engagement

Young Leaders Reflect on Building a Better Business

The changing, competitive marketplace is not just affecting client expectations—it’s also affecting how asset managers recruit and engage top employees, and how they develop new leaders. “We have to think about how we’re competing with the Googles and Facebooks out there,” explained Jones Ezefili. She said that this means creating an environment that employees want to be a part of.

Awards, Ratings & Rankings

Smithfield Foods Executive Honored with Prestigious Award

Innovation & Technology

Bridging the Opportunity Divide

As a global media, technology, and broadband leader, Comcast NBCUniversal understands the power of technology to improve lives. We are committed to closing what we see as the opportunity divide — the gap between people who have the knowledge, resources, and support to take part in the modern economy and those who are at risk of being left behind. One of our most critical priorities as a company is helping more people fully participate in the innovation economy.

Innovation & Technology

Tupperware Brands Works with NASA to Help Astronauts Grow Fresh Food in Space

Tupperware Brands believes that people should not only have fresh food on Earth, but in space as well.

Events, Media & Communications

Blockchain for Social Impact: A Discussion Panel with Industry Leaders and Experts

What do you need to know to make successful investments in the new world of cryptocurrency and blockchain? How can you build a strategy that helps you and your investors leap ahead of the pack?

Environment

EHS Insights: Most Common Low-Risk Regulatory Challenges in Europe

From 2015 to 2018, Antea Group audited almost 100 low-risk (non-manufacturing) European facilities and found some EHS gaps in common among them.

Supply Chain & the Circular Economy

Opening a Window to Our Supply Chain Via Virtual Reality Customer Tours

Dell’s new virtual reality tour of our suppliers’ manufacturing facilities is one of the many ways we’re helping customers see further and deeper into our global supply chain.

Environment

Ortho and Pollinator Stewardship Council Help Home Gardeners “Bee Responsible”

To help home gardeners protect honey bees and other native pollinators OrthoⓇ, a leading brand in lawn and garden, today announced a first-of-its-kind consumer education campaign with the Pollinator Stewardship Council. Titled “Bee Responsible,” the campaign shares tips for responsible pesticide use, including when and how to apply garden control products to avoid pollinators.

Responsible Business & Employee Engagement

Belonging: The Third Piece of the Diversity & Inclusion Puzzle

While many companies execute their diversity and inclusion (D&I) initiatives through high-level corporate strategies, we’ve learned there’s a crucial factor that, when taken into consideration, helps their efforts become a true culture and performance driver: belonging. When businesses get it right, it leads to more than just good vibes and friendships in the workplace—it improves employee retention and pride, and can be a more powerful motivator than money.

Research, Reports & Publications

GRI Standards Update: Leading Reporting Practice in Occupational Health and Safety Management, and Water Stewardship

Continued degradation of environmental resources and failing to provide safe and healthy working environments globally have put water and OHS high on the global agenda. Credible and actionable information about organizations’ impact on society and the environment is more important now than it has ever been. The GRI Standards on OHS and water and effluents have been updated to ensure best practice of reporting. The updated GRI Standards further reflect the urgency of the new ways of understanding and addressing issues such as harm to workers’ health, or fresh water as an increasingly scarce resource.

Diversity & Inclusion

Yes, Women Can Have It All: Viacom and The Girls Lounge on Thriving in the Workplace

On a recent Friday, more than 600 Viacom employees, clients, and partners joined Viacom executives, as well as speakers from JP Morgan Chase, ColorComm, Refinery29 and WIE Network for The Girls’ Lounge. Co-hosted by Viacom and The Female Quotient, the event included a full day of panel discussions and professional coaching focused on work-life balance, leadership and diversity.

Events, Media & Communications

Reflections on Points of Light Service Unites 2018

One of my favorite annual events is Points of Light’s Service Unites. Not only is the conference an opportunity to connect with peers to celebrate best practices and commiserate lesson learned, but it is also a chance to share updates on emerging philanthropy trends and hear from global service leaders. This year’s event delivered on its promise of incredible speakers and insights on the state of volunteerism, and I am happy to share my reflections on three networking and learning-filled days in Atlanta.

Responsible Business & Employee Engagement

The Rise of Employees As Agents of Change

The corporate social responsibility software space has seen some pretty major changes over the past decade. It has long been our goal to evolve the prevailing approach to employee giving and cause marketing from one that is largely top-down and transactional to one that is experiential and cultural. Today, we are excited to announce the launch of Benevity’s next generation corporate social responsibility and employee engagement product: Missions.

Responsible Business & Employee Engagement

Aflac’s CSR Efforts Fit the Bill: How a Duck Helped Strengthen the Company’s Reputation

Aflac's modern brand identity was born after the insurance company’s ad team made a striking discovery nearly two decades ago: The sound “Aflac” resembles “quack quack.” The symbol debuted on Jan. 1, 2000 (yes, Y2K), and the rest is history. Since that time, the Aflac duck has become an advertising icon, signifying the company’s commitment to best business practices, philanthropy and corporate social responsibility (CSR).

Diversity & Inclusion

What Celebrating Pride in India Means to Symantec Employees and the World at Large

Symantec still remains one of the few companies in India that is vocal both internally and externally about its culture of inclusion. For example, Symantec has been participating in the Pune Pride Parade for the past three years, making the company’s commitment to LGBTQ employees publicly visible. This also sends the message to our LGBTQ identified employees that we take LGBTQ inclusion seriously and to those outside, that Symantec is a safe place for them to work.

Events, Media & Communications

Join 3BL Media's Chicagoland Corporate Responsibility Stories Forum

Astellas, Conagra,and Walgreens will share stories of corporate responsibility at a breakfast hosted by 3BL Media

Environment

Consumers Energy Marks 100 Years for Tippy Dam

Diversity & Inclusion

Live from Cannes: Procter & Gamble’s Damon Jones on Boosting Diversity

Procter & Gamble director of global communications Damon Jones joined PRWeek's Steve Barrett at Cannes for a quick chat about diversity in PR and at P&G.

Awards, Ratings & Rankings

Sodexo Recognized for Leadership in Sustainable Purchasing

Research, Reports & Publications

Pearson Announces Progress Towards 2020 Sustainability Plan

Pearson, the digital education company, published its 2017 Sustainability Report, which highlights the progress made in implementing its 2020 Sustainability Plan and a continued vision for integrating social and environmental issues into every aspect of the business.

Sustainable Development Goals

Warranty Solutions Empowers Consumers to Leave a Greener Footprint

Everything we do releases energy, energy that is converted into carbon dioxide and released back into the atmosphere. Every time you switch on a light, turn on your computer, or drive your car, you’re emitting carbon. It may not seem like much, but collectively we’re leaving a giant carbon footprint, 6-7 billion metric tons of carbon annually to be exact. These emissions contribute to climate change, which is negatively affecting the environment.

Responsible Business & Employee Engagement

Benevity Launches “Missions,” a Purpose-Driven Employee Engagement Solution

Today, Benevity announced the launch of its latest innovation: Missions, a new module for its award-winning cloud solution that lets companies engage employees in positive actions to do more good, helping create purpose-driven corporate cultures and increase their social impact. Missions empowers employees to adopt new prosocial behaviors through gamified and easy-to-complete activities, which can be tracked, measured and optionally rewarded through the software.

Latest Campaigns

  1. Communities and People
    Employees are our most valued resource and are at the center of everything we do. Their talent, diversity, and commitment are crucial to our...
  2. Environment, Social, and Governance (ESG)
    The business landscape is reorienting itself and you can almost hear priorities shifting toward change-readiness and the bigger picture. And in this...
  3. Sustainable Products and Innovation
    Ongoing research into innovative solutions enables CNH’s brands to manufacture products that respect the environment while satisfying customers’...
  4. KeyBank Foundation: Helping Communities Thrive through Education, Workforce Development, and Service
    KeyBank Foundation helps build thriving communities by supporting organizations and programs that foster thriving students and a thriving workforce...
  5. License to Operate
    Corporate governance, risk management, operational integrity, and regulatory compliance are demanding challenges that companies face in today’s ever...
  6. IWBI | WELL Building Standard
    Our built environment can shape our habits and choices, regulate our sleep-wake cycle, drive us toward healthy and unhealthy choices, and passively...
  7. Scotts Miracle-Gro | Environment Improvement
    Earth's beauty and resources should be appreciated now and preserved for generations to come. Discover the stewardship initiatives underway to protect...
  8. Opportunity for All
    At Trane Technologies, uplifting our communities and workforce is the key to our continued success. We focus on broadening access to education...
  9. Recognition of our Company
    As the leading sports and live music company in the world, we recognize our responsibility to provide industry leadership and to conduct our business...
  10. Investing in our Communities
    We invest in sustainable community outcomes that improve lives.
  11. Sustainable Products and Innovation
    Ongoing research into innovative solutions enables CNH’s brands to manufacture products that respect the environment while satisfying customers’...
  12. FedEx Cares | Overall
    FedEx Cares is our global community engagement program and one way that we live out our purpose of connecting people and possibilities. Our goal is to...
  13. Enriching Women's Lives
    60 years ago, Mary Kay Ash created an unparalleled opportunity for women to define their own successes and control their own futures. Her vision of...
  14. Coach Foundation | Dream It Real
    To help break cycles of inequality, we empower the next generation to reach their full potential through higher education.
  15. Accelerating access to healthcare technology
    We believe technology can help close the world’s health gaps. By putting people first, we find new ways to advance health while reducing costs. And...