Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.

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Events, Media & Communications | 3BL

“AI Can’t Quote Coverage You Never Generated.”

The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.

Awards, Ratings & Rankings

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic

Events, Media & Communications

Georgia-Pacific Announces President & CEO; Duncan to Lead Nearly 100-year-old Atlanta-Based Manufacturing Company

Georgia-Pacific Corporation

Events, Media & Communications

Boston’s Flexible Workspace The Village Works Has Achieved the First WELL Coworking Rating in the U.S.

International WELL Building Institute (IWBI)

Philanthropy & Cause Initiatives

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

FedEx

Environment

The Label to Look for When Shopping for Responsibly Sourced Paper Products

Procter & Gamble (P&G)

Innovation & Technology

How Lenovo Is Transforming Enterprise Sustainability for ThinkPad Through Its Partnership With Makersite

Lenovo

Education

New Junior Achievement Experiential Learning Center, Presented by KeyBank, Focuses on Workforce Readiness

KeyBank

Sustainable Finance & Socially Responsible Investment

CVS Health Foundation Invests $2.24 Million To Strengthen Community Health in Charlotte’s Historic West End

CVS Health

Featured Brands

How To Go ‘Beyond Words’ With Acts of Compassion and Kindness

“Beyond Words” is a story of kindness, empathy and friendship, teaching readers of all ages to express compassion without needing to say a word. The book follows Buddy as he discovers how to support a friend coming home from the hospital.

Gina Adams Honored by Dress for Success As Part of Women Who Inspire Campaign

Gina Adams, Executive Vice President, General Counsel, and Secretary at FedEx, has been recognized by Dress for Success Worldwide as part of its annual Women Who Inspire global campaign.

PNC Announces New Initiatives to Inspire Outdoor Learning, Classroom Innovation Through PNC Grow Up Great

The PNC Financial Services Group, Inc., is kicking off Great Month, its annual celebration of PNC Grow Up Great® and high-quality early childhood education, by announcing new initiatives with two longtime collaborators.

Prosperity Now Receives $1 Million Wells Fargo Foundation Grant to Support VITA Organizations Nationwide

Prosperity Now receives a $1 million dollar Wells Fargo Foundation grant to support IRS-certified Volunteer Income Tax Assistance (VITA) organizations nationwide. Grant expands access to trusted, no-cost tax return preparation services.

Finding Courage in a Feathered Friend

But on that overwhelming day, Arlo was handed something unexpected: a small, soft feathered companion with a gentle heartbeat and a peaceful expression. It was My Special Aflac Duck®, a robotic comfort companion designed for children facing cancer and sickle cell disease.

Scaling Impact and Connectivity Through Technology Donations at Cisco

Through the Cisco Foundation and our corporate Social Impact Investments (SII), we support organizations that use technology in bold, innovative ways — from saving energy to saving lives. 

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic, a global leader in healthcare technology, is proud to announce its inclusion in Fast Company’s World’s Most Innovative Companies list of 2026. The company earned a spot for its BrainSense™ Adaptive DBS therapy for people with Parkinson’s, which was approved by the U.S.

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

When Hurricane Melissa made landfall on October 28, 2025, Jamaica faced one of the most powerful storms ever recorded in the Atlantic.

T‑Mobile’s Hometown Grants Top $21.5M, Empowering 475 Small Towns Nationwide

T-Mobile (NASDAQ: TMUS) today announced the latest 25 Hometown Grants recipients, including, for the first time, a town in North Dakota. With the latest and second-to-last round, T-Mobile has invested more than $21.5 million in grants to 475 small towns and rural communities

Preparing Tomorrow’s Leaders: FedEx and the Marine Corps Scholarship Foundation

Recently, FedEx hosted the spring edition of the Marine Corps Career Readiness Initiative webinar, an inspiring event dedicated to equipping student scholars with the tools they need to transition from college to career.

Recent Alerts

Education

How To Get Free Cybersecurity Training From Industry Leader IBM

As part of IBM’s commitment to skill 30 million people globally by 2030, we are providing free education on key technologies like cybersecurity, with a focus on underrepresented communities.

Innovation & Technology

St. Louis Region Emerging as a Global Hub for Innovation in Indoor Agriculture

The St. Louis region is positioned to become the global center for innovation in indoor soilless agriculture thanks to a cooperative effort from dozens of experts over the past two years. This work, which aims to realize the full potential of a burgeoning industry while benefiting the local community, is detailed in a new report released today from World Wildlife Fund’s (WWF) Markets Institute.

Philanthropy & Cause Initiatives

Truist Donates Former Tucker, Georgia Branch to Operation HOPE

Operation HOPE announced that it is receiving the donation of Truist Financial Corporation’s former Tucker, Georgia, branch. This donation is part of Truist’s $20 million investment to Operation HOPE for financial education and support of significant initiatives.

Supply Chain & the Circular Economy

From Kleenex to Kotex: Inside the ICE House Podcast with Alison Lewis and Robert Long

Robert Long, Kimberly-Clark’s chief R&D officer, and Alison Lewis, the company’s chief growth officer, recently sat down with host Josh King for an Inside the ICE House Podcast interview at the New York Stock Exchange to discuss Kimberly-Clark’s 150-year legacy of purpose-led innovation and what comes next.

Environment

COP15: Momentum for Corporate Transparency

With the UN Convention on Biodiversity (COP15) underway, over 20,000 delegates from 190 countries are meeting in Montréal, Canada, with the goal of setting the essential targets and commitments

Supply Chain & the Circular Economy

Managing Supply Chain Volatility: The Importance of Keeping People at the Center

As the last few years have shown so dramatically, a strong supply chain organization is at the heart of business continuity.

Awards, Ratings & Rankings

Baker Hughes Recognized by Forbes as One of the World's Top Female Friendly Companies 2022

Baker Hughes (NASDAQ: BKR), an energy technology company, has been recognized by Forbes as one of The World’s Top Female-Friendly Companies.

Responsible Business & Employee Engagement

4 Company Benefits of Strong CSR Programs

A well-built corporate social responsibility program has a lot of moving parts. The benefits of CSR that stem from these efforts are good for your company, your employees and your community.

Environment

Understanding and Measuring the "S" in ESG

In this episode, you'll learn about the "S" in ESG and why it needs clear reporting standards to measure its business impacts. We explore the importance of social impact data and discuss the Impact Genome Registry.

Sustainable Finance & Socially Responsible Investment

From the Fifth Third 2021 ESG Report: Affordable Housing

Affordable housing, or the lack of it, continues to be a persistent problem in many communities across the Fifth Third footprint. Introduced in 2016, our Down Payment Assistance program

Health & Healthcare

Direct Relief Announces $7.9 Million Humanitarian Aid Package for Ukraine

Direct Relief today announced its broadest financial package of medical aid for Ukrainians to date through $7.9 million in financial support to organizations providing critical health and rehabilitation services to Ukrainians and Ukrainian refugees.

Innovation & Technology

CNH Industrial Debuts World's First Liquefied Natural Gas Tractor Prototype

CNH Industrial unveiled the next step in alternative power for agriculture at its Tech Day event in Phoenix, Arizona, USA.

Supply Chain & the Circular Economy

Metal Pre-Treatment Paves the Way for Greater Sustainability in Automotive Industry

From cars and appliances to office furniture and aluminum cans, pre-treatment of metals before painting paves the way for improved adhesion, increased corrosion protection, and long-term durability.

Energy

United Rentals Adds Emissions Information to Online Equipment Marketplace

United Rentals, Inc. (NYSE: URI), the world’s largest equipment rental company, today announced its online rental catalog now includes emissions level information for all equipment.

Environment

COP27: A Breakthrough for People and Planet

The 27th United Nations (UN) Conference of the Parties (COP), which took place this November in Sharm El Sheikh, Egypt, marked a significant milestone in developing action against climate change.

Environment

NFWF and International Paper Announce Five-year, $10 Million Renewal of Landmark Forest Conservation Partnership That Helps Keep Forests As Forests

International Paper and The National Fish and Wildlife Foundation (NFWF) announced the renewal of their Forestland Stewards Partnership for another five-year period, where IP is committing $10 million for wildlife and working forest conservation.

Philanthropy & Cause Initiatives

The Walmart Foundation Awards a $600,000 Grant to Boys & Girls Clubs of America in Support of Food Access Program for Youth in Native Communities

The Walmart Foundation announced a $600,000 grant to Boys & Girls Clubs of America, supporting child nutrition and food access programming for Clubs on Native Lands.

Diversity & Inclusion

Growing Disability Inclusion Means Delivering Inspired Action

As we recognize International Day of Persons with Disabilities, we acknowledge and thank our employees and change-making partners who help drive our culture of understanding, empathy and trust through the sharing of their own lived experiences.

Research, Reports & Publications

12 Years of Biodiversity Data in Musim Mas' Plantations: An Analysis by SEARRP

Musim Mas’ conservation effort includes forest stewardship, riparian buffer restoration, and active monitoring of wildlife and other environmental indicators within both HCV areas and the surrounding land concessions.

Philanthropy & Cause Initiatives

Entergy's Supply Chain Organization Donates Nearly $700,000 in Sanitizing Goods

Entergy's supply chain organization this year donated more than 8,000 cases of hand and surface sanitizing liquid, spray and wipes, valued at $694,000.

Awards, Ratings & Rankings

Oportun Wins Tearsheet Challenger Award for Serving the Underserved

Oportun, a mission-driven fintech and digital banking platform, today announced that it has been named the winner of the 2022 Tearsheet Challenger Award in the category of Serving the Underserved.

Energy

Enbridge and Partners Celebrate Inauguration of Nation's First Offshore Wind Farm

The winds of the Loire-Atlantique region and Atlantic Ocean are being cheered today as France’s first commercial-scale offshore wind project becomes fully operational.

Diversity & Inclusion

IOC Announces Latest Refugee Athlete Scholarship-Holders for Paris 2024

The International Olympic Committee (IOC) has announced the latest group of refugee athletes who have been awarded scholarships to help them train towards the Olympic Games Paris 2024, which brings their total number to 52.

Responsible Business & Employee Engagement

5 Insights From the Giving in Numbers 2022 Report

As you build your CSR program, it’s important to focus on the mechanics, on getting employees to show up. But remember that’s not the only goal. You never want to lose sight of the bigger picture.

Education

Fifth Third Finance Academy Scholarship Returns for Sixth Consecutive Year

The Fifth Third Finance Academy Scholarship Contest has returned for the 2022-2023 school year. High school students who have taken the financial education course are welcome to participate in an essay contest

Latest Campaigns

PSEG Strength in Service, Sandy and Beyond

Ten years after Superstorm Sandy raged across the East Coast, PSE&G continues to protect customers’ utility service from the damaging impact of...

Kingfisher Around the World

The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...

KeyBank Foundation: Helping Communities Thrive through Education, Workforce Development, and Service

KeyBank Foundation helps build thriving communities by supporting organizations and programs that foster thriving students and a thriving workforce...

Aflac Voices

Hear from Aflac’s senior leaders and subject matter experts about industry trends and more.

Climate Action & Environmental Management

Reach net-zero carbon in our own operations by 2030 and partner with suppliers to reduce their climate impact.

Financial health

At Wells Fargo, we're opening pathways to economic advancement for racially and ethnically diverse and low- and moderate-income individuals and...

Subaru Love Promise: Environment

Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these...

Community Impact

Advancing our communities worldwide through philanthropic investments, partnerships, and employee volunteerism.

Accelerating access to healthcare technology

We believe technology can help close the world’s health gaps. By putting people first, we find new ways to advance health while reducing costs. And...

Growth Through Sustainability

Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...