Cause marketing during the holiday season is nothing new. Companies have long realized the power of appealing to consumers' hearts and wallets to break through the holiday clutter. Although this year is no different with dozens of campaigns in the marketplace, there is a new twist on conventional efforts. Companies and nonprofits are moving beyond the shopping transaction and engaging consumers to spread even more good cheer with digital activations.
As we monitor U.S. companies’ disclosure and periodic reporting on their respective sustainability journeys, we are seeing that companies have both expanding and narrowing choices.
Throughout the year we actively engage in dialogue with our stakeholders – clients, partners, shareholders, communities, regulators, suppliers and peers. These stakeholder groups are determined based on our business strategy of serving corporations, institutions and affluent individuals worldwide. Each stakeholder group affects our reputation, policies and best practices.
Ceres president Mindy Lubber today heralded the final international agreement which was announced tonight at the Le Bourget. The historic agreement includes unprecedented carbon-reducing pledges from 186 countries representing more than 90 percent of global greenhouse gas emissions; a binding commitment to limit global temperature rise to well under 2 degrees Celsius, along with a stretch goal of 1.5 degrees; and a long-term goal of achieving peak global emissions as soon as possible and rapid reductions thereafter to achieve net zero emissions by the second half of the century.
As part of its commitment to drive innovation and entrepreneurship, Cox Enterprises today announced it will launch Techstars Atlanta, an accelerator program for technology startups. Located at Ponce City Market, Techstars Atlanta will annually select a group of 10 startups to participate in a three-month program that provides expertise, funding and office space to help them accelerate their businesses.
Honda Canada’s “One Honda. One Tree.” campaign began with the modest goal of planting a tree to represent every Honda ATV or piece of lawn and garden equipment sold during a specific period. The purpose of the program is to help counteract forest fragmentation.
An Ottawa-based nonprofit, Caring and Sharing Exchange was founded 100 years ago to provide assistance to families in need at Christmas. Find out how a software donation from NetSuite.org has enabled them to expand and organize their programs to ensure that the needs of more families are met during the holidays.
Time Warner Cable celebrated its first “Together We Can” Week of Service in San Diego this November. Our week-long community service initiative furthered the company's vision to create and foster deeper partnerships between our Time Warner Cable employees and the communities we live in and serve.
Marking International Anti-Corruption Day, the 17th Working Group of the 10th Principle against Corruption and International Anti-Corruption Conference was held on 8-9 December in Nairobi, Kenya. Organized in collaboration with the Global Compact Network Kenya and Safaricom Ltd., the event convened over 400 high-level representatives from the private sector, Government, international organizations, civil society and the media to discuss the role of the private sector in integrity and transparency.
Indian farmers are facing severe crop losses due to a variety of reasons: wild boar and wild animal attacks, frequent natural calamities, the effects of global warming, and the lack of manual farm labour. Many wild animals have changed their habitations, going from forests to farm fields because of man-made mistakes such as severe deforestation and destruction in the forest areas.
The holidays can be chock full of delicious dishes and desserts…and decisions about how to navigate the season’s food frenzy in a healthier way. As part of their Healthy for Life® 20 By 20 initiative, Aramark and the American Heart Association have created a series of smart tips to help families and friends make healthier food choices.
MetLife, Inc. (NYSE: MET) today announced its recognition as a “Best Place to Work for LGBT Equality,” receiving a perfect score on the Human Rights Campaign Foundation’s 2016 Corporate Equality Index (CEI) for the 13thconsecutive year.
Approximately 260 FCA US Motor Citizen volunteers contributed nearly 2,000 hours of service over the past seven months to complete a new for Carol Richards.The build, which kicked off in April, was part of a collaborative partnership between Habitat for Humanity Detroit and the FCA Foundation to build a safe, affordable home for a working family in need.
If you’re looking for Craig Thiman on a Saturday morning between February and October, you’re most likely to find him on a construction site somewhere in northwest Atlanta.
With a passion for science and a desire to teach future generations, Alia Qatarneh, program coordinator for the Life Sciences Outreach Program at Harvard and the Amgen Biotech Experience (ABE) in Massachusetts, is remixing the way high school students across the state are studying science.
Join us at the 2016 International Corporate Citizenship Conference taking place March 20-22 in Atlanta. During this two day event you will hear experts from around the world share their innovative new programs, partnerships, and solutions that are driving positive change across the globe. Don’t forget there are only a few more days left before the cut-off for the best registration rates. Register before December 18 to save $500.
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