Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.

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Events, Media & Communications | 3BL

“AI Can’t Quote Coverage You Never Generated.”

The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.

Awards, Ratings & Rankings

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic

Events, Media & Communications

Georgia-Pacific Announces President & CEO; Duncan to Lead Nearly 100-year-old Atlanta-Based Manufacturing Company

Georgia-Pacific Corporation

Events, Media & Communications

Boston’s Flexible Workspace The Village Works Has Achieved the First WELL Coworking Rating in the U.S.

International WELL Building Institute (IWBI)

Philanthropy & Cause Initiatives

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

FedEx

Environment

The Label to Look for When Shopping for Responsibly Sourced Paper Products

Procter & Gamble (P&G)

Innovation & Technology

How Lenovo Is Transforming Enterprise Sustainability for ThinkPad Through Its Partnership With Makersite

Lenovo

Education

New Junior Achievement Experiential Learning Center, Presented by KeyBank, Focuses on Workforce Readiness

KeyBank

Sustainable Finance & Socially Responsible Investment

CVS Health Foundation Invests $2.24 Million To Strengthen Community Health in Charlotte’s Historic West End

CVS Health

Featured Brands

Gina Adams Honored by Dress for Success As Part of Women Who Inspire Campaign

Gina Adams, Executive Vice President, General Counsel, and Secretary at FedEx, has been recognized by Dress for Success Worldwide as part of its annual Women Who Inspire global campaign.

PNC Announces New Initiatives to Inspire Outdoor Learning, Classroom Innovation Through PNC Grow Up Great

The PNC Financial Services Group, Inc., is kicking off Great Month, its annual celebration of PNC Grow Up Great® and high-quality early childhood education, by announcing new initiatives with two longtime collaborators.

Prosperity Now Receives $1 Million Wells Fargo Foundation Grant to Support VITA Organizations Nationwide

Prosperity Now receives a $1 million dollar Wells Fargo Foundation grant to support IRS-certified Volunteer Income Tax Assistance (VITA) organizations nationwide. Grant expands access to trusted, no-cost tax return preparation services.

Finding Courage in a Feathered Friend

But on that overwhelming day, Arlo was handed something unexpected: a small, soft feathered companion with a gentle heartbeat and a peaceful expression. It was My Special Aflac Duck®, a robotic comfort companion designed for children facing cancer and sickle cell disease.

Scaling Impact and Connectivity Through Technology Donations at Cisco

Through the Cisco Foundation and our corporate Social Impact Investments (SII), we support organizations that use technology in bold, innovative ways — from saving energy to saving lives. 

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic, a global leader in healthcare technology, is proud to announce its inclusion in Fast Company’s World’s Most Innovative Companies list of 2026. The company earned a spot for its BrainSense™ Adaptive DBS therapy for people with Parkinson’s, which was approved by the U.S.

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

When Hurricane Melissa made landfall on October 28, 2025, Jamaica faced one of the most powerful storms ever recorded in the Atlantic.

T‑Mobile’s Hometown Grants Top $21.5M, Empowering 475 Small Towns Nationwide

T-Mobile (NASDAQ: TMUS) today announced the latest 25 Hometown Grants recipients, including, for the first time, a town in North Dakota. With the latest and second-to-last round, T-Mobile has invested more than $21.5 million in grants to 475 small towns and rural communities

Preparing Tomorrow’s Leaders: FedEx and the Marine Corps Scholarship Foundation

Recently, FedEx hosted the spring edition of the Marine Corps Career Readiness Initiative webinar, an inspiring event dedicated to equipping student scholars with the tools they need to transition from college to career.

Aflac 2025 Agents of Care Prove the Power of Compassion in Action

Quiet acts of service often speak the loudest, and that kind of generosity can ripple outward to help strengthen entire communities.

Recent Alerts

Boston College International Corporate Citizenship Conference has global appeal

Boston College International Corporate Citizenship Conference has global appeal

3BL Media’s 3bl.me URL Shortener Converts 7,000 URLs in Initial Month of Operation Generating Charitable Donations

3BL Media’s 3bl.me URL Shortener Converts 7,000 URLs in Initial Month of Operation Generating Charitable Donations

Investors Step Up Pressure on Corporate Responsibility Reporting

Investors Step Up Pressure on Corporate Responsibility Reporting

Top 10 Reasons to Join a Beach Cleanup

Top 10 Reasons to Join a Beach Cleanup

Yuck! The Milk's Dun Turnt!

Yuck! The Milk's Dun Turnt!

Put Good In, Get Good Out

Put Good In, Get Good Out

The Women

The Women

Best Practices in Corporate Engagement from VolunteerMatch Solutions: Harnessing the Power of Multiple Generations in Employee Volunteer Programs, with Sherri Petro

Best Practices in Corporate Engagement from VolunteerMatch Solutions: Harnessing the Power of Multiple Generations in Employee Volunteer Programs, with Sherri Petro

From Toxic Fumes to Eco-Friendly Tunes: Music’s Green Makeover in the Last 20 Years

From Toxic Fumes to Eco-Friendly Tunes: Music’s Green Makeover in the Last 20 Years

Have A Green Valentine’s Day With Sweet Green Getaways

Have A Green Valentine’s Day With Sweet Green Getaways

CRMS Alumnus Brook Aitken ’91 documentary nominated for an Oscar

CRMS Alumnus Brook Aitken ’91 documentary nominated for an Oscar

Awards, Ratings & Rankings

Sustainable Gaming Standard Committee Begins Third Review

Be Green Packaging is Awarded Certification by the Green Business Program of Santa Barbara County

Be Green Packaging is Awarded Certification by the Green Business Program of Santa Barbara County

UNHCR Goodwill Ambassador Angelina Jolie Meets Haitian Quake Survivors

UNHCR Goodwill Ambassador Angelina Jolie Meets Haitian Quake Survivors

The Simple Way that DISCOVER Enabled Giving to Haiti and Raised $3.1 M - A blog by Olivia Khalili

The Simple Way that DISCOVER Enabled Giving to Haiti and Raised $3.1 M - A blog by Olivia Khalili

IEMA Workshop: A unique course for CSR Professionals hosted by CSE in Chicago March 25 - 26, 2010

IEMA Workshop: A unique course for CSR Professionals hosted by CSE in Chicago March 25 - 26, 2010

Old Vespa Scooter Recycled into a Retro Rocking Chair

Old Vespa Scooter Recycled into a Retro Rocking Chair

The Frugal Greenie: 16 Ways To Make The Most Of What You Have

The Frugal Greenie: 16 Ways To Make The Most Of What You Have

Small Business: Too-Big-To-Fail

Small Business: Too-Big-To-Fail

George Washington, First Composter-in-Chief of the United States of America

George Washington, First Composter-in-Chief of the United States of America

Going Goat

Going Goat

Visible Light Solar Technologies Participates in New Mexico Governor Richardson’s Historic Manufacturing Agreement with Solar Distinction, Inc.

Visible Light Solar Technologies Participates in New Mexico Governor Richardson’s Historic Manufacturing Agreement with Solar Distinction, Inc.

Energy

Energy Efficiency Audits – The Kind of Audit You Want to Have

Modern-Day Robofish School Humans on How to Detect Water Pollution

Modern-Day Robofish School Humans on How to Detect Water Pollution

Cutting Through the Green Haze

Cutting Through the Green Haze

Latest Campaigns

PSEG Strength in Service, Sandy and Beyond

Ten years after Superstorm Sandy raged across the East Coast, PSE&G continues to protect customers’ utility service from the damaging impact of...

Kingfisher Around the World

The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...

Climate Action & Environmental Management

Reach net-zero carbon in our own operations by 2030 and partner with suppliers to reduce their climate impact.

Financial health

At Wells Fargo, we're opening pathways to economic advancement for racially and ethnically diverse and low- and moderate-income individuals and...

Subaru Love Promise: Environment

Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these...

Community Impact

Advancing our communities worldwide through philanthropic investments, partnerships, and employee volunteerism.

Accelerating access to healthcare technology

We believe technology can help close the world’s health gaps. By putting people first, we find new ways to advance health while reducing costs. And...

Growth Through Sustainability

Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...

The Ray

News and information about The Ray, Georgia's restorative, sustainable highway of the future.

Drawdown Georgia

Informed by Project Drawdown, the world’s leading resource for climate solutions, Drawdown Georgia is the first state-centered effort to crowdsolve...