Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.







Editors Pick

"Baker Hughes Sustainability Journey"
All In, Carbon Out

Baker Hughes Energy Services LLC

Environment

a sunflower
Brightening Our Corner - August 2025

Ray C. Anderson Foundation

Philanthropy & Cause Initiatives

Sustainable Finance & Socially Responsible Investment

CECP's Strategic Investor Initiative Releases Framework for Companies Seeking to Develop Long-Term Plans

Wondering how to develop and communicate your company's long-term plan? Building on a significant body of original research and ongoing feedback from institutional investors, CECP’s Strategic Investor Initiative (SII) has released a template for companies seeking to develop and communicate effective long-term strategic plans that help inform investment, voting, and engagement decisions. According to buy-side investors, the long-term should be described in terms of goals, metrics, and milestones, to enable a deeper understanding of the strategy and to track progress as it is implemented.

Events, Media & Communications

Help Solve Homelessness at Cisco Live US 2019

Homelessness is an outcome of severe and growing economic inequality, with factors such as slow wage growth, downsizing of some industries, or skyrocketing rents. Anyone is at risk of becoming homeless: your neighbor; your colleague; your friend. While treating homelessness is helpful, Cisco believes that solving homelessness is our responsibility.

Events, Media & Communications

Webinar: Is Your Company Ready for Energy Convergence?

In this webinar, Schneider Electric’s Bill Brewer will share five keys to energy and sustainability success, and examine how energy convergence is driving market evolution and innovation. Attendees will learn more about how global megatrends influence their choices when it comes to energy procurement, energy management and decarbonization efforts, and the factors to consider when shaping an active energy management strategy.

Responsible Production & Consumption

Poland Spring 100% Natural Spring Water to Use 100% Recycled Plastic by 2022

Poland Spring is on track to be first major bottled water brand in the U.S. to convert its portfolio to recycled plastic.

Responsible Production & Consumption

Future Facing Brands with Ned Duggan of Bacardi Rum

Ned Duggan, Global SVP of Marketing at Bacardi, talked company culture, the importance of music to Bacardi's brand, and why the company is vowing to eliminate the use of 1 billion single-use plastic straws by 2020.

Environment

VIDEO | Environment: Smithfield Foods Sustainability Report

Smithfield Foods is reducing its environmental footprint while expanding operations to feed the world’s growing population. Learn more about how Smithfield is reducing greenhouse gas emissions, creating renewable natural gas on its hog farms, and diverting solid waste that would otherwise be sent to landfill in the company’s 2018 Sustainability Report:

Events, Media & Communications

Sustainable Brands Convenes Global Brand Leaders at SB’19 Detroit

Sustainable Brands® kicks off SB’19 Detroit, its largest community gathering of global brand and sustainability leaders dedicated to advancing social and environmental innovation today at the Cobo Center in downtown Detroit. Nearly 2,000 business executives from 35+ countries are attending the conference and Innovation Expo.

Research, Reports & Publications

Black & Veatch: Shift to Digital Water Can Help Overcome Threats to Water Supplies

Smarter infrastructure, with data at its core, will play a crucial role in overcoming varied threats to our water supply. This year's Strategic Directions: Water Report finds that from precise reads of consumption rates and customer engagement to improved leak detection and climate change planning, a new culture of data science can extend our supply to drive sustainability and resilience.

Environment

NRG's Commitment to be “Conflict-Free”

Education

CNH Industrial Inaugurates New TechPro2 Youth Training Program in Ethiopia

Supporting local communities around the world is one of the core areas through which CNH Industrial (NYSE: CNHI /MI: CNHI) approaches Sustainability, a field in which it is recognized as a global leader in its industry. One example of this approach is the TechPro2 technical youth training program, which first launched globally within CNH Industrial in 2011. It fosters the professional and social development of young people by providing them with advanced technical training to give them the skills and tools they will need for a bright future.

Events, Media & Communications

Get a Sneak Peek at P&G’s Presence at the Sustainable Brands Detroit Conference

At P&G, we have a responsibility to make the world better through our products, and through the positive impact we can have in the communities where we live and work worldwide. This week, we’ll share more about how we’re fulfilling that responsibility at Sustainable Brands (SB) Detroit, with presentations from a range of P&G leaders, a Closed Loop Home immersive experience in the Exhibit Hall, and more.

Sustainable Finance & Socially Responsible Investment

People Power Microcredit: Whole Planet Foundation’s Daniel Zoltani

Each month, we will take you behind the scenes to introduce you to the teams that are dedicated to empowering the world’s poorest people to become entrepreneurs. You will meet Field Officers, volunteers, and Whole Planet Foundation staff. Through their stories you will get a glimpse into a day on the job—whether it is in Austin, Texas or Huehuetenango, Guatemala.

Social Impact & Volunteering

Timberland Transforms Mongolian Desert to a Forest

On April 22, 140 Timberland employees, business partners, consumers and members of the media spent a memorable Earth Day planting and watering trees in China’s Horqin Desert. I was privileged to pull on my yellow boots alongside these heroes, to step outside, work together, and make it better in this extremely remote area of Inner Mongolia that has a significant environmental impact on the surrounding region.

Social Impact & Volunteering

Planting Corporate Gardens: How ScottsMiracle-Gro Associates Are Spreading Their Love for Gardening

We first started encouraging associates to garden on company property at our Marysville, Ohio world headquarters in 1943 in support of the World War II Victory Garden movement. During that time, Americans were encouraged to grow their own food supply, and we offered associates land on which to grow edible gardens. Flash forward 75 years. Today, our corporate gardens have flourished into 77 raised beds with over 3,000 square feet of growing space. More than 250 associates plant and tend the gardens each growing season.

Education

Transporting Today's Tech for Tomorrow's Leaders

For over 10 years, FedEx has donated shipping valued at more than $15 million to FIRST competitions around the world.

Sustainable Development Goals

The Private Sector Must Take Urgent Action to Stop the Deterioration of Ocean Health, Says New Report

Private companies have a vested interest in maintaining and improving the health of the ocean, according to a new report published by the United Nations Global Compact and developed in consultation with 300 representatives of business, civil society and academia. A healthy marine environment is not only necessary for many companies’ long-term operations, but it can offer significant business opportunities too.

Philanthropy & Cause Initiatives

GLIDE’s 20th annual eBay for Charity Power Lunch with Warren Buffett Sold for a record-breaking $4,567,888

GLIDE’s annual eBay for Charity Auction for a Power Lunch with Warren Buffett, sold to the highest bidder for $4,567,888.The record-breaking sale coincides with the 20th anniversary of the legendary auction, which to date has provided over $30 million to support GLIDE’s comprehensive suite of social services that help San Francisco’s most vulnerable residents. Justin Sun, founder of blockchain platform TRON and CEO of peer-to-peer streaming leader BitTorrent, is this year’s winner. Sun and up to seven invited guests get to attend a private lunch with Buffett at Smith & Wollensky Steakhouse in New York City.

Energy

Duke Energy Florida to Build Its Largest Battery Storage Projects Yet

Duke Energy Florida (DEF) today announced three battery storage projects, totaling 22 megawatts, that will improve overall reliability and support critical services during power outages.Collectively, the storage facilities will enhance grid operations, increase efficiencies and improve overall reliability for surrounding communities.

Environment

World Environment Day 2019

First held in 1974, World Environment Day (celebrated on June 5th each year) is a day for raising awareness about environmental issues that need our attention including, human overpopulation, global warming, pollution, and conservation.

Social Impact & Volunteering

Helping Grow Stronger Neighborhoods – in More Ways Than One

Moya Elementary School in Southwest Phoenix has a new community garden and soccer field plus other improvements thanks to Rebuilding Together Valley of the Sun and 150 volunteers from Republic Services.

Innovation & Technology

Bias in the Machine: How AI Fails Us and How We Can Fix It

Most AI systems need to see millions of examples to learn to do a task. But using real-world data to train these algorithms means that historical and contemporary biases against marginalized groups like women, people of color and the LGBTQ community get baked into the programs. “It’s humans that are biased and the data that we generated that is training the AI to be biased,” says Andrew Bolwell, HP’s global head of tech strategy and ventures. “It’s a human problem that humans need to take ownership of.”

Environment

Partners in Purpose: Smithfield Foods Announces Zero-Waste-To-Landfill Initiative

Smithfield Foods strengthened its commitment to sustainability through a new zero-waste-to-landfill initiative. The company will reduce the amount of waste sent to landfills by 75%, and turn 75% of their facilities into zero-waste-to-landfill operations by 2025. Currently, one quarter of Smithfield Foods' facilities are certified as zero-waste-to-landfill, and reuse or recycle at least 50% of all waste generated.

Environment

JetBlue to GreenUp® All Flights This June by Offsetting Carbon Emissions for All Customers Traveling Throughout the Month

To kick-off the busy summer travel season while keeping carbon offsetting top of mind, JetBlue (Nasdaq: JBLU) today announced it will offset the carbon dioxide emissions (CO2) for all JetBlue customers flying throughout the month of June. JetBlue is partnering with Carbonfund.org Foundation, an environmental non-profit organization, to offset CO2 for all scheduled JetBlue flights from June 1 to June 30, 2019.

Diversity & Inclusion

Building A More Inclusive Michigan Workforce

In August 2018, we hosted a Diversity and Inclusion Summit with more than 200 guests from companies and organizations throughout Michigan. During the opening session, more than 15 Consumers Energy coworkers shared personal and not immediately visible details about themselves to demonstrate the value of including everyone using #IncludeMe.

Responsible Business & Employee Engagement

The Responsible Business Summit West Returns for 2019

Leaders from HPE, UN Environment, Microsoft, Fedex, CDP, DSM & Metlife confirmed for San Diego Flagship

Latest Campaigns

  1. Emergency Response
    Document rapid interventions when crises strike: delivering therapeutic food, water, hygiene kits, and deploying mobile med
  2. Environment, Social, and Governance (ESG)
    The business landscape is reorienting itself and you can almost hear priorities shifting toward change-readiness and the bigger picture. And in this...
  3. Sustainable Products and Innovation
    Ongoing research into innovative solutions enables CNH’s brands to manufacture products that respect the environment while satisfying customers’...
  4. Recognition of our Company
    As the leading sports and live music company in the world, we recognize our responsibility to provide industry leadership and to conduct our business...
  5. Diversity, Equity and Inclusion
    Diversity, Equity & Inclusion is embedded in our company values. We actively promote it among our employees, raise awareness, and foster an...
  6. LATAM Growth
    DP World is significantly expanding its operations in Latin America, focusing on enhancing port infrastructure and increasing cargo handling...
  7. License to Operate
    Corporate governance, risk management, operational integrity, and regulatory compliance are demanding challenges that companies face in today’s ever...
  8. Community Impact
    Advancing our communities worldwide through philanthropic investments, partnerships, and employee volunteerism.
  9. Emergency Response
    Document rapid interventions when crises strike: delivering therapeutic food, water, hygiene kits, and deploying mobile med
  10. Collaboration and Partnership
    Cascale shares updates on its strategic partnerships with industry stakeholders geared toward shifting the industry into one that gives back more than...
  11. WASH (Water, Sanitation & Hygiene)
    Highlight the essential role of clean water, sanitation, and hygiene in preventing disease and malnutrition. Content will link WASH to nutrition...
  12. EVP Campaign
    Driving awareness of DP World’s Employee Value Proposition across the Americas, showcasing the company’s purpose-driven mission, talent strategy, and...
  13. COMMUNITY ENGAGEMENT
    At Franklin Templeton, we are proud of our commitment to communities where we live and work. Each year, we engage with hundreds of organizations...
  14. Sustainable Products and Innovation
    Ongoing research into innovative solutions enables CNH’s brands to manufacture products that respect the environment while satisfying customers’...
  15. 2024 Sustainability Report
    Chemours chemistry enables products that people rely on to live better and thrive. Our world-class portfolio drives innovation and enables high...