Planet

At Bacardi, we prioritize reducing our impact on the environment – an approach that dates to the very beginning of the company in 1862 when Bacardi founder Don Facundo Bacardí Massó accepted the Spanish government’s challenge to reduce surplus amounts of molasses in Cuba, leading to the crafting of BACARDÍ® rum. Repurposing old whisky barrels to age his rum was also part of his original plan, a practice still in use today. Our commitment to be Good Spirited has grown over seven generations and today we continue to take real action to protect the planet. Our focus is on reducing our greenhouse gas emissions, replenishing water to protect this essential natural resource, ensuring our packaging is reusable, recyclable or biodegradable, and sourcing our natural ingredients from sustainably accredited sources. This is how we do the right thing.

Click here to learn more about our work to protect the planet. 

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Videos from this campaign

Bacardi Rum Just got more sustainable.
Bacardi rum bottle on a beach

Content from this campaign

Energy

Bacardi Flips the Switch on Solar Power
The largest privately held international spirits company has installed 444 solar panels on the roof of its world headquarters building in Bermuda.

Sustainable Development Goals

Ron Bacardi® Inaugura Un Sistema Para Reducir Las Emisiones De Gases De Efecto Invernadero En Un 50%
Bacardi, la mayor empresa privada internacional de bebidas espirituosas, celebra la inauguración de su nuevo sistema de cogeneración o generación combinada de calor y electricidad (Combined Heat & Power) en Puerto Rico.

Environment

Bacardí® Rum Inaugurates System To Cut Greenhouse Gas Emissions by 50%
Bacardi, the largest privately held international spirits company, today celebrates the opening of its new Combined Heat & Power (CHP) system in Puerto Rico which will cut greenhouse gas (GHG) emissions of the iconic BACARDÍ rum brand in half.

Environment

Bacardi Biodiversity and Conservation Work Earns Wildlife Habitat Council Certification for Bombay Sapphire® Distillery
Family-owned spirits company Bacardi has achieved Wildlife Habitat Council (WHC) certification for its BOMBAY SAPPHIRE® gin distillery in Hampshire, England, recognizing its efforts to support local wildlife and biodiversity.

Supply Chain & the Circular Economy

Bacardi, ecoSPIRITS and Carnival Cruise Line Partner To Reduce Single-Use Glass at Sea
Family-owned spirits company Bacardi is launching a new initiative to introduce closed-loop packaging to the cruise industry this month, through a collaboration with Carnival Cruise Line ships and innovative circular economy technology company, ecoSPIRITS.

Responsible Production & Consumption

Sipping Sustainably: A Look Inside Bombay Sapphire’s Stunning UK Distillery
Bombay Sapphire is known for its smooth gin and iconic blue bottle. But the popular spirit has also made a name for itself on the sustainability front, with a mission to become the world’s most sustainable global gin.

Environment

Bacardi Bermuda Global HQ Gets ‘Greener Makeover’ For Earth Day
This Earth Day (April 22), family-owned Bacardi is unveiling a ‘greener makeover’ at its global headquarters in Bermuda to further cut its carbon footprint and to create a working environment that promotes even greater wellbeing for its employees.

Environment

World Water Day: Bacardi Is Reusing, Reducing and Replenishing Water Around the World
As a family-owned company, we believe in doing the right thing by the planet, and that includes protecting water and water sources for future generations.

Environment

Bacardi Plants a Tree for Every Employee To Celebrate 161st Anniversary With a Gift to the Planet
The world’s largest privately held spirits company will plant one tree for every employee to support biodiversity, help local communities, and capture a combined 2.5M kg of CO2 during the trees’ lifetime.

Research, Reports & Publications

Bacardi Cocktail Trends Report 2023: Green Creations
Bacardi continues to make progress in its ambition to become the most environmentally responsible global spirits company, with a goal to become plastic-free by 2030.
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