Pro bono service is a powerful way to drive social change. Yet, many corporate employees looking to bring pro bono service to their company struggle to get buy-in from leadership and other key stakeholders. Although these stakeholders may understand the social value of pro bono, they don't always see the business value. If an initiative doesn't contribute to the bottom line, it's not seen as a worthwhile investment.
That's why Taproot developed the Business Value of Pro Bono, a new resource for the field that outlines six common business objectives that pro bono can help support. In addition to the social impact that pro bono can help drive, companies have a lot to gain from engaging their employees in pro bono initiatives.
That's why Taproot developed the Business Value of Pro Bono, a new resource for the field that outlines six common business objectives that pro bono can help support. In addition to the social impact that pro bono can help drive, companies have a lot to gain from engaging their employees in pro bono initiatives.