The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.
When Anthony Verona, a chef for Sodexo, world leader in Quality of Life Services, heard how cooking helped 16-year-old Chef Jack Witherspoon cope with battling leukemia three times, he was inspired to invite him to share his experiences with patients and families at University Hospitals Case Medical Center. Now in full remission, Jack often uses his personal story and his cooking skills to connect with other cancer patients and survivors and raise money for cancer research.
You may have already heard of VM Summit 16. This unique conference, brought to you by VolunteerMatch, brings companies and nonprofits together in one place to collaborate on how to create better, more impactful partnerships, while harnessing the power of corporate volunteering.
But you may still be wondering, “Is VM Summit 16 right for me?”
In 2015, Alliance Data expanded our focus on children's health by donating over $1 million to children's hospitals across the United States. Additionally, more than 9.7 million miles - the equivalent of $1 million - were donated to children's charities through the Canadian AIR MILES reward miles program. These community efforts, in addition to our responsible use of data, are outlined in our 2015 Corporate Responsibility report.
Today Jeff Terry, global manager for Amway corporate social responsibility, will be presenting at the U.N. during the Ideagen U.N. Empowering Women & Girls 2030 Summit.
From Alberta to Quebec to New Brunswick, Energy East connects Western Canada’s abundant resources with industry centres in the east, creating thousands of jobs and investments in local communities along the way and reducing our reliance on foreign oil.
Republic Services took part in a ribbon cutting ceremony in June to kick off the Town of Niagara New York “Music Mania Mondays.” This stage is used throughout the summer for all twelve events of the summer concert series, including the recent 4th of July at the Memorial Community Park.
Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...
AEG embraces its responsibility to enrich the lives of people in the communities around the world where we do business, and to use business to create...
In states where Key has a presence, there are approximately 1.7 million low- to moderate-income (LMI) households. Many LMI individuals don’t have bank...
