News from Leading Brands

Keep up with the latest impact news from companies embracing the triple bottom line, shared via 3BL's publishing platform.

Focus for maximum impact

Focus™ is 3BL’s premier product, a comprehensive suite of proprietary tools and expertise to optimize your impact programs with precision and purpose.

Discover Focus

Smarter impact communications

Power your message with data, insights and confidence

Find out more at 3BL.com

Energy

Commercial Energy Storage: Sustainability’s Low-Hanging Fruit

It is easy to talk about sustainability, especially when the timeframes for achieving quantifiable results are comfortably far in the future. It’s much harder to actually implement feasible sustainability programs that will have a significant business impact. A survey of more than 3,000 executives by the MIT Sloan Management Review and the Boston Consulting Group found that while nearly 90 percent of respondents consider a sustainability strategy essential to remaining competitive, only 60 percent have such a strategy. And only 25 percent have developed a clear business case for sustainability.

Events, Media & Communications

The Authoritative Voice for Wall Streeters," Says It ... Barron's Tells Mainstream Investors It's a "New Era of Sustainable Investing" ...And that is, in the Trumpian Era, No Less...

The Barron's weekly newspaper is the "hot read" for Wall Streeters - both institutional and retail investors alike eagerly absorb the news and opinions of the editors, writers, and columnists. "Did you see Barron's....?" is a familiar question in the investment community.

Philanthropy & Cause Initiatives

Whole Planet Foundation® Launches 2017 Prosperity Campaign

Responsible Production & Consumption

Video: General Motors Turns Recycled Water Bottles into Car Parts, Air Filters and Coat Insulation

Through its Do Your Part program, General Motors is turning recycled water bottles into car parts, air filters, and insulation for coats for the homeless. In this video, GM's global manager of waste reduction, John Bradburn, explains how the process works.

Responsible Production & Consumption

Palm Oil in the Spotlight: HSBC Stops Lending to Companies Involved in Deforestation

HSBC recently pledged to cut ties with companies connected to deforestation for palm oil in major production zones. The decision followed a report from Greenpeace that highlighted HSBC’s connection with palm oil companies involved in the destruction of rainforests.

Diversity & Inclusion

Black Women and STEM: How Hidden Figures is Inspiring a New Generation

On February 26th movie fans all over the world tuned into the 89th Academy Awards ceremony, better known as the Oscars, where the best films of 2016 were honored. La La Land has received a record 14 Oscar nominations, but it’s another film and its story that is gathering much critical acclaim and popular following.

Philanthropy & Cause Initiatives

Finding Forever Families for Children in Foster Care

Children served by the Wendy’s Wonderful Kids Program are up to 3 times more likely to get adopted.

Social Impact & Volunteering

Shire and SeriousFun: Our First Year Together

In 2016, Shire announced its partnership with SeriousFun Children’s Network, a global community of 30 camps and programs around the world that provide transformative camp experiences to children living with serious illnesses and their families – totally free of charge.

Environment

Better Business, Better World

Antea Group: The Early Years:

From the beginning, we believed that our work could make a difference, our intellect could solve challenges and our imagination could unlock possibilities. We opened our doors in 1986, just as environmental policy welcomed the Superfund Amendments and Reauthorization Act (SARA), a piece of legislation that emphasized the cleanup expectations and transparency around toxic releases and hazardous waste sites. We only had three clients but that was enough. Read more about the Antea Group story at our website.

Green Infrastructure

Hawaii Convention Center's Green Efforts Help 2016 IUCN World Conservation Congress Achieve Coveted Sustainability Certification

AEG’s Hawaii Convention Center (HCC) showcases sustainability in aiding 2016 IUCN World Conservation Congress achieve sustainability certification. The event was hosted for the first time in the United States at Hawaii’s premier meeting facility.

Diversity & Inclusion

Medtronic Encourages Young Women to Pursue Tech Careers

Women are “woefully under-represented” in the science and technology professions, according to Sheri Henck, vice president of global supply chain at Medtronic. She urged the teenagers to pursue their interests in any STEM field. “There may be times when you’re the only female in the room. It can be scary. Embrace that as an opportunity. Use your voice. Speak up. You will be inspiring others who may not be as courageous.”

Diversity & Inclusion

Yum! Brands, KFC, Pizza Hut and Taco Bell Expand Parental Time-Off Policy and Family Benefits for U.S. Corporate Employees

Yum! Brands (NYSE: YUM) today announced an expanded parental time-off policy as part of the Company’s ongoing commitment to its people-first culture and investment in its employees. The expanded parental time-off policy offers birth mothers 18 weeks of fully paid time away from work, including six weeks of “baby bonding” time. In addition, the policy offers six weeks of fully paid “baby bonding” time away from work to fathers, partners, adoptive and foster parents.

Energy

First Tidal Energy Turbine with Lockheed Martin Technology Deployed Off Scotland Coast

Atlantis Resources Limited has deployed the first AR1500 tidal energy turbine with new Lockheed Martin (NYSE:LMT) technology off the coast of Scotland. The installation is the latest development in the MeyGen project designed to harness the motion of the tides to provide clean, sustainable, predictable power for up to 175,000 homes in Scotland.

Environment

CITGO Earth Keepers Program Plants Trees at Local Schools

In January, representatives from the CITGO Earth Keepers recycling program planted trees at participating local schools to recognize students and teachers for recycling.

Innovation & Technology

HPE Video | How IoT Will Bring a More Connected Future

Research, Reports & Publications

Walgreens Boots Alliance Publishes Corporate Social Responsibility Report 2016

Walgreens Boots Alliance, Inc. today released its annual Corporate Social Responsibility (CSR) Report for fiscal 2016, highlighting the company’s ongoing support for people in its communities and workplaces, and overall progress toward its environmental and social goals.

Awards, Ratings & Rankings

Tetra Tech’s Deena Garland Highlighted in Woman Engineer Magazine

Using engineering to address global water challenges through work and volunteer efforts

Philanthropy & Cause Initiatives

Subaru Gives Back With Share the Love

Awards, Ratings & Rankings

Albertsons Cause Marketing Program Nominated for Halo Awards

The Albertsons Cos. Foundation and the Entertainment Industry Foundation have received recognition in the 2017 Halo Awards for Hunger Is,their joint charitable program dedicated to ending childhood hunger in America.

Research, Reports & Publications

RBS Takes First Step on Journey Towards Fully Integrated Reporting: We Are Building a More Sustainable Bank

“We are committed to running the bank as a more sustainable and responsible business, serving today’s customers in a way that also helps future generations, generating long term value for all of our stakeholders and society.” Ross McEwan, RBS CEO

Education

National Geographic Authors Uncover, Explore and Commemorate African American History

In continued celebration of Black History Month, National Geographic recently released books by authors, Ann Bausum and Michael H. Cottman, who have each devoted their careers to discovery, research, exploration and impact. These authors tell the unvarnished truth about African American history during the slave trade (Cottman’s Shackles From The Deep) and the Civil Rights Movement (Bausum’s The March Against Fear). While Black History Month is coming to a close, these books and the authors' thoughts, below, remind us that black history is America’s history and celebrated every day.

Responsible Business & Employee Engagement

L’Oréal Transforms Self-Doubt Into Self-Worth

This year, we have seen an undeniable shift in what companies communicate to consumers. An increasing number of brands are choosing to amplify their commitment to company values and promote diversity and acceptance. The beauty industry especially is dedicated to breaking stereotypes and creating inclusive campaigns that encourage consumers to fearlessly express their true selves, regardless of gender, race, or religion. This week, one of the biggest names in beauty took a stand and revealed their own plan to foster acceptance.

Social Impact & Volunteering

Keep America Beautiful Volunteer Spotlight: Rick and Sharon Hendry

Rick Hendry of Brunswick, Georgia, claims, “Everyone has interest and a passion. No matter what your physical abilities are no matter how little time you have ... you can do something in line with your passion.” For Rick and his wife Sharon, their passions are recycling and community service. The couple retired to Brunswick four years ago and quickly jumped in to helping the community.

Environment

Old Wheels Get a New Life: Republic Services & Meridian Volunteers Save and Restore Bikes Destined For Landfill to Give to Families in Need

In partnership with Republic Services of Boise, Ken Pierson-a local volunteer-has made a difference in the lives of dozens of Treasure Valley families by helping to repair and restore bicycles that have been diverted from the landfill to provide to families and children in need at the Boys and Girls Club and the Agency for New Americans.

Philanthropy & Cause Initiatives

How Our Love for Sports Can Help Drive Social Good

By teaming up with Brackets For Good to host the first-ever Brackets For Good U.S.A. national tournament we’re able to use the power of AT&T’s network for social good and bringing the opportunity to both non-profits and new philanthropists across the country. The 64 participating non-profits are headquarters in 30 states from coast-to-coast and represent causes from hunger to animal welfare to education and everything in between.

Latest Campaigns

  1. License to Operate
    Corporate governance, risk management, operational integrity, and regulatory compliance are demanding challenges that companies face in today’s ever...
  2. Sustainable Products and Innovation
    Ongoing research into innovative solutions enables CNH’s brands to manufacture products that respect the environment while satisfying customers’...
  3. Corporate Social Responsibility
    Gilead Sciences Corporate Social Responsibility
  4. Corporate Social Responsibility
    Whirlpool Corporation has several CSR partners including United Way, Habitat for Humanity International, Boys & Girls Clubs of America and Consulada...
  5. People: Belonging
    We have committed to making the next ten years the best yet for Bacardi, and part of that journey includes creating a unified global community of...
  6. Diversity & Inclusion
    Kimberly-Clark: Diversity & Inclusion
  7. Enriching Women's Lives
    60 years ago, Mary Kay Ash created an unparalleled opportunity for women to define their own successes and control their own futures. Her vision of...
  8. Drive for MPC
    At Marathon Petroleum, our professional truck drivers share one common vision: no accidents, no injuries, and no harm to the environment. We’re proud...
  9. KeyBank's Community Investment
    In states where Key has a presence, there are approximately 1.7 million low- to moderate-income (LMI) households. Many LMI individuals don’t have bank...
  10. Social Impact at Mastercard
    At Mastercard, we’re powering economies and empowering people, building a sustainable economy where everyone prospers.
  11. KeyBank's Community Investment
    In states where Key has a presence, there are approximately 1.7 million low- to moderate-income (LMI) households. Many LMI individuals don’t have bank...
  12. Responsible Investing
    Responsible Investing
  13. Milano Cortina 2026 Winter Olympic and Paralympic Games
    Vision of Milano Cortina 2026 The Winter Olympic Games Milano Cortina 2026 is the first Olympic winter Games planned and organised under Olympic...
  14. Leading ESG & Sustainability Stewardship
    The new CNH continues on its longstanding path of excellence in sustainability, which is recognized by the foremost authorities.
  15. License to Operate
    Corporate governance, risk management, operational integrity, and regulatory compliance are demanding challenges that companies face in today’s ever...