Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.

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Events, Media & Communications | 3BL

“AI Can’t Quote Coverage You Never Generated.”

The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.

Awards, Ratings & Rankings

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic

Events, Media & Communications

Georgia-Pacific Announces President & CEO; Duncan to Lead Nearly 100-year-old Atlanta-Based Manufacturing Company

Georgia-Pacific Corporation

Events, Media & Communications

Boston’s Flexible Workspace The Village Works Has Achieved the First WELL Coworking Rating in the U.S.

International WELL Building Institute (IWBI)

Philanthropy & Cause Initiatives

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

FedEx

Environment

The Label to Look for When Shopping for Responsibly Sourced Paper Products

Procter & Gamble (P&G)

Innovation & Technology

How Lenovo Is Transforming Enterprise Sustainability for ThinkPad Through Its Partnership With Makersite

Lenovo

Education

New Junior Achievement Experiential Learning Center, Presented by KeyBank, Focuses on Workforce Readiness

KeyBank

Sustainable Finance & Socially Responsible Investment

CVS Health Foundation Invests $2.24 Million To Strengthen Community Health in Charlotte’s Historic West End

CVS Health

Featured Brands

PNC Announces New Initiatives to Inspire Outdoor Learning, Classroom Innovation Through PNC Grow Up Great

The PNC Financial Services Group, Inc., is kicking off Great Month, its annual celebration of PNC Grow Up Great® and high-quality early childhood education, by announcing new initiatives with two longtime collaborators.

Prosperity Now Receives $1 Million Wells Fargo Foundation Grant to Support VITA Organizations Nationwide

Prosperity Now receives a $1 million dollar Wells Fargo Foundation grant to support IRS-certified Volunteer Income Tax Assistance (VITA) organizations nationwide. Grant expands access to trusted, no-cost tax return preparation services.

Finding Courage in a Feathered Friend

But on that overwhelming day, Arlo was handed something unexpected: a small, soft feathered companion with a gentle heartbeat and a peaceful expression. It was My Special Aflac Duck®, a robotic comfort companion designed for children facing cancer and sickle cell disease.

Scaling Impact and Connectivity Through Technology Donations at Cisco

Through the Cisco Foundation and our corporate Social Impact Investments (SII), we support organizations that use technology in bold, innovative ways — from saving energy to saving lives. 

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic, a global leader in healthcare technology, is proud to announce its inclusion in Fast Company’s World’s Most Innovative Companies list of 2026. The company earned a spot for its BrainSense™ Adaptive DBS therapy for people with Parkinson’s, which was approved by the U.S.

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

When Hurricane Melissa made landfall on October 28, 2025, Jamaica faced one of the most powerful storms ever recorded in the Atlantic.

T‑Mobile’s Hometown Grants Top $21.5M, Empowering 475 Small Towns Nationwide

T-Mobile (NASDAQ: TMUS) today announced the latest 25 Hometown Grants recipients, including, for the first time, a town in North Dakota. With the latest and second-to-last round, T-Mobile has invested more than $21.5 million in grants to 475 small towns and rural communities

Preparing Tomorrow’s Leaders: FedEx and the Marine Corps Scholarship Foundation

Recently, FedEx hosted the spring edition of the Marine Corps Career Readiness Initiative webinar, an inspiring event dedicated to equipping student scholars with the tools they need to transition from college to career.

Aflac 2025 Agents of Care Prove the Power of Compassion in Action

Quiet acts of service often speak the loudest, and that kind of generosity can ripple outward to help strengthen entire communities.

NBCUniversal Local Impact Grants Return for 9th Consecutive Year to Provide $2.5 Million for Nonprofits in 2026

Comcast NBCUniversal and NBCUniversal Local today announced the return of the NBCUniversal Local Impact Grants for the ninth consecutive year. 

Recent Alerts

Events, Media & Communications

Building Trust Through Efficient Budgeting: Cause Marketing Triangle

Social Impact & Volunteering

American Cancer Society COO Elected to Board of Leading Global Cancer Fighting Organization

Social Impact & Volunteering

LillyPad Blog and Photos: Connecting Hearts Abroad in Peru

Social Impact & Volunteering

Clorox Employees Send Socially Responsible Message to GLBT Teens

Social Impact & Volunteering

More Than 2,400 Children In Need Take the First Step 'Back to School' at Henry Schein

Events, Media & Communications

New Insight into Effective Sustainability Team Building

Social Impact & Volunteering

Discovery Communications Highlights Job Opportunities in Healthcare as Part of 'Discover Your Skills' Job Growth and Skills Development Initiative

Social Impact & Volunteering

Little Big Town and ConAgra Foods Partner This Fall for Child Hunger Ends Here® Campaign

Events, Media & Communications

Taylor Guitars: Premium Acoustic Guitars

Social Impact & Volunteering

FedEx Team Member Who Saved Co-worker with Kidney Donation Surprised with Purple Promise Humanitarian Award

Innovation & Technology

Science Teachers at Assabet Training on Use of iPads to Brighten Classes

Social Impact & Volunteering

Henry Schein Cares Disaster Relief Hotline is Active and Ready to Support Customers Affected by Hurricane Isaac

Social Impact & Volunteering

Emily's Dream Comes True

Responsible Production & Consumption

Powertrain Innovation Comes Standard on 2013 Regal

Social Impact & Volunteering

Caesars Entertainment And World Series Of Poker "Chip In" To The Tune Of $6 Million To ONE DROP Organization

Social Impact & Volunteering

American Cancer Society Commits $2 Million to Global Cancer Fight

Events, Media & Communications

Green Jobs Forum - Pre-Register; Plan Your Visit; Volunteer; Enter Contests

Social Impact & Volunteering

Lance Armstrong Foundation and American Cancer Society Launch Patient Empowerment Project in Japan

Social Impact & Volunteering

Voting for Good: Crowdsourced Philanthropy

Events, Media & Communications

Accountability-Central.com AC Alert for August 28, 2012 "Balanced News" & Separate Commentaries: Becoming a Thing of the Past As News & Opinion Blend?

Responsible Production & Consumption

New GE Refrigerator Filters Trace Pharmaceuticals From Water

Forbes: PepsiCo Helps Farm the Issues at Rio+20

Forbes: PepsiCo Helps Farm the Issues at Rio+20

Responsible Business & Employee Engagement

Shared Value: the Questions Investors Need to Ask Companies

Events, Media & Communications

CSRHub’s Bahar Gidwani Speaking at COMMIT!Forum

Sustainable Finance & Socially Responsible Investment

Rabobank Shows a Commitment to Community in North America

Latest Campaigns

Climate Action & Environmental Management

Reach net-zero carbon in our own operations by 2030 and partner with suppliers to reduce their climate impact.

Financial health

At Wells Fargo, we're opening pathways to economic advancement for racially and ethnically diverse and low- and moderate-income individuals and...

Community Impact

Advancing our communities worldwide through philanthropic investments, partnerships, and employee volunteerism.

Accelerating access to healthcare technology

We believe technology can help close the world’s health gaps. By putting people first, we find new ways to advance health while reducing costs. And...

Growth Through Sustainability

Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...

The Ray

News and information about The Ray, Georgia's restorative, sustainable highway of the future.

Drawdown Georgia

Informed by Project Drawdown, the world’s leading resource for climate solutions, Drawdown Georgia is the first state-centered effort to crowdsolve...

AEG's Commitment to Social Impact and Volunteerism

AEG embraces its responsibility to enrich the lives of people in the communities around the world where we do business, and to use business to create...

People

As a family-owned business, Bacardi values the importance of creating a warm and welcoming workplace. We do so by fostering an environment where...

KeyBank's Community Investment

In states where Key has a presence, there are approximately 1.7 million low- to moderate-income (LMI) households. Many LMI individuals don’t have bank...