Philanthropy & Cause Initiatives

A Guide to Successful Marketing Pro Bono

Taproot Foundation

Events, Media & Communications

Libresse Brings Awareness to Women's Pain

Porter Novelli

Sustainable Products Help Drive Mohawk Sales in Q4

The flooring giant’s Flooring North America segment, which includes area, accent and bath rug division Mohawk Home, posted a 3% sales increase in the period, driven by products made of the company’s own sustainable fibers and treatments.

Purpose: Everyone Wants It, But What Does It Actually Mean?

Purpose has become a catch-all phrase that means different things to different people. Consumers are demanding that companies do more than make a profit and are basing their decisions on what to buy and where to work based on a company's responsible business practices and support of social and environmental issues.

Porter Novelli Launches New Purpose Practice

Global public relations leader Porter Novelli (PN) announced the launch of its global Purpose Practice, specializing in purpose-driven brand strategy, corporate social responsibility (CSR), social marketing, social impact and brand communications. The launch follows Porter Novelli’s merger with Cone, a leading CSR firm, in February 2017.

Gifts That Do Good: Your Fair Trade Holiday Gift Guide

The Fair Trade Holiday Gift Guide is here! By choosing Fair Trade you'll be doing more than just spreading holiday cheer to your family and friends, you'll also be creating a positive and lasting difference in the lives of farmers and workers around the world.

Creating a Social Impact Program That Builds Business and Communities

Join thinkPARALLAX and Qualcomm™ Wireless Reach®, on Wednesday, December 7 at 10 AM PST, to learn how a social impact program can benefit both business objectives and communities.

Sodexo and The Virginia Aquarium & Marine Science Center Sign Extension Through 2027

Sodexo, the leader in Quality of Life services, has signed a 10-year extension to continue as the exclusive food service provider and caterer at the Virginia Aquarium & Marine Science Center in Virginia Beach, VA. As part of the contract renewal, Sodexo is adding new dining options featuring sustainable seafood and local, seasonal ingredients as well as renovating the popular Osprey Café.

Creating World-Changing Brands with Humanity at the Center

BBMG is thrilled to welcome Samantha Wilson as Managing Partner! Sam joins BBMG after 23-years at Wolff Olins, where she most recently served as a Global Principal and helped re-imagine some of the world’s most iconic brands from GE to Spotify to Product (RED).

A “world traveler, sous chef, ‘zoo keeper,’ city dweller and tomato farmer,” Sam is on a mission to redefine what successful business looks like by designing brands with humanity at the center.

Introducing Dallas Zoo Lights, a Bright New Holiday Celebration

The Dallas Zoo will debut a new seasonal tradition starting this November, hosting its inaugural holiday celebration – Dallas Zoo Lights Presented by Reliant. This kicks off a three-year relationship with the electricity and home services provider as the signature sponsor of the Dallas Zoo Lights event.

International Entertainment Buyers Association Recognizes AEG Presents and Its Affiliated Divisions at 47th Annual Conference

International Entertainment Buyers Association (IEBA), the leading trade organization for live entertainment industry professionals, concluded its 47th annual conference last week in Nashville with an awards ceremony honoring its industry professionals.

New Study Reveals Lighter Environmental Footprint for Fibers Sourced from Flax and Recycled Clothing

Leading third-party certifier SCS Global Services (SCS) today announced the release of a groundbreaking Life Cycle Assessment (LCA) comparing the environmental performance of ten different raw material sources of manmade cellulose fiber (MMCF). Commissioned by luxury designer, Stella McCartney, the report is being made publicly available as a resource for all brands, designers and retailers interested in making informed fiber sourcing choices.

Latest Campaigns

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