Planet

At Bacardi, we prioritize reducing our impact on the environment – an approach that dates to the very beginning of the company in 1862 when Bacardi founder Don Facundo Bacardí Massó accepted the Spanish government’s challenge to reduce surplus amounts of molasses in Cuba, leading to the crafting of BACARDÍ® rum. Repurposing old whisky barrels to age his rum was also part of his original plan, a practice still in use today. Our commitment to be Good Spirited has grown over seven generations and today we continue to take real action to protect the planet. Our focus is on reducing our greenhouse gas emissions, replenishing water to protect this essential natural resource, ensuring our packaging is reusable, recyclable or biodegradable, and sourcing our natural ingredients from sustainably accredited sources. This is how we do the right thing.

Click here to learn more about our work to protect the planet. 

Join us on Instagram and LinkedIn.

Videos from this campaign

Bacardi Rum Just got more sustainable.
Bacardi rum bottle on a beach

Content from this campaign

Responsible Production & Consumption

BACARDÍ® Crafts Wooden Sunglasses Made From Recycled Oak Rum Barrels

Research, Reports & Publications

High Spirits as Bacardi Toasts Strong Water and Emissions Performance

Research, Reports & Publications

Bacardi Limited Continues to Market Responsibly and Reduce Impacts on Natural Resources

Environment

Tequila Cazadores Cuts Carbon Footprint

Responsible Production & Consumption

Bacardi Good Spirited: Nothing Goes to Waste in Making Tequila CAZADORES

Responsible Production & Consumption

Tequila Cazadores® Biomass Boiler Cuts Distillery’s Carbon Footprint

Environment

Bacardi Wants You to "Hold the Straw" with Your Next Drink
Plastic disposable straws are a tremendous source of pollution, with the equivalent of 125 school buses being filled daily with trashed straws in the USA. Bacardi wants people to refuse straws outright and has made several of its venues straw-free.

Environment

Bacardi's 'No-Straw' Movement Aims to Reduce Plastic Straw Waste

Environment

Watch the Bacardi Good Spirited Sustainability Story

Environment

Be Bacardi Good Spirited: Add "No Straw, Please" to Your Drink Order
Bacardi logo

More from Bacardi-Martini, Inc.

  1. People
    As a family-owned business, Bacardi values the importance of creating a warm and welcoming workplace. We do so by fostering an environment where...

  2. Planet
    At Bacardi, we prioritize reducing our impact on the environment – an approach that dates to the very beginning of the company in 1862 when Bacardi...

  3. Community
    Giving back to our communities has been core to Bacardi since the beginning of the company. Founder and BACARDÍ rum creator Don Facundo Bacardí Massó...

  4. Heritage
    For more than 160 years, Bacardi has been a family-owned company guided by its heritage. From the revolutionary introduction of BACARDÍ rum, the birth...