Planet

At Bacardi, we prioritize reducing our impact on the environment – an approach that dates to the very beginning of the company in 1862 when Bacardi founder Don Facundo Bacardí Massó accepted the Spanish government’s challenge to reduce surplus amounts of molasses in Cuba, leading to the crafting of BACARDÍ® rum. Repurposing old whisky barrels to age his rum was also part of his original plan, a practice still in use today. Our commitment to be Good Spirited has grown over seven generations and today we continue to take real action to protect the planet. Our focus is on reducing our greenhouse gas emissions, replenishing water to protect this essential natural resource, ensuring our packaging is reusable, recyclable or biodegradable, and sourcing our natural ingredients from sustainably accredited sources. This is how we do the right thing.

Click here to learn more about our work to protect the planet. 

Join us on Instagram and LinkedIn.

Videos from this campaign

Bacardi Rum Just got more sustainable.
Bacardi rum bottle on a beach

Content from this campaign

Research, Reports & Publications

Bacardi Limited Continues to Deliver Upon Corporate Social Responsibility Commitments
Bacardi Limited, the largest privately held spirits company in the world, continued to improve in its social responsibility, people, environmental, operational efficiency and sourcing programs. These accomplishments are featured in the ninth annual Bacardi Limited Corporate Respo

Responsible Production & Consumption

42BELOW Recycles Cocktail Waste Into Soap

Responsible Production & Consumption

Bacardi Goes Eco-Friendly for Major Lazer
For the recently staged Major Lazer and Friends EDM event, title sponsor Bacardi rolled out an environmentally friendly campaign that patrons were able to appreciate. The company introduced a line of premium cold drink cups, made entirely from plants. The Greenware is made from I

Responsible Production & Consumption

Mind Your Menus: What to Expect from the World of Food and Drink in 2017
With nearly everyone happy to see the backside of 2016, most of us are especially grateful to have a shot at that symbolic clean slate that January always promises. And this year, clean living doesn’t seem to be quite as important as social responsibility judging by many in the f

Responsible Production & Consumption

VIDEO | The Making of 42BELOW® Recycled Cocktail Lemons Eco Soap
Watch how easy it is to make eco soap from last night's cocktail lemons.

Responsible Production & Consumption

42BELOW® Vodka Launches ‘Recycled Cocktail Lemons Eco Soap’ Sustainability Initiative
The good people at 42BELOW® vodka have decided to launch their own kiwi planet-saving initiative and are introducing ‘42BELOW Recycled Cocktail Lemons Eco Soap.’ The world’s first soap made from recycled cocktail lemons, and probably the odd martini olive. It’s recycling, on a so

Responsible Production & Consumption

Introducing the World’s First Soap Made from Your Old Cocktails
In case you haven’t noticed, the world today is pretty much buggered. Global warming. Deforestation. Disposable forks. Plastic straws. They’re wreaking havoc on our precious little planet, and if we continue to let this happen, we’re all dead. So the good people at 42BELOW® vodka

Environment

Bacardi Cuts Greenhouse Gas Emissions in Half
With sustainability, small steps add up; however, Bacardi has forged ahead with giant leaps. The largest privately held spirits company cut its greenhouse gas (GHG) emissions intensity, worldwide, in half—more than a year earlier than its end of December 2017 target. This astound

Environment

Bacardi Installs Bat Caves at Bottling Plant to Save Bats
Bacardi gives new meaning to the phrase, “to the bat cave,” as a team of employees, in partnership with Lubee Bat Conservancy, erected several large bat habitats at the company’s BACARDÍ® rum bottling facility campus in Jacksonville, Florida.

Environment

Bacardi's #NoStraws Initiative Saves Nearly 1M Plastic Straws Per Year from Polluting Our Oceans
Bacardi logo

More from Bacardi-Martini, Inc.

  1. People
    As a family-owned business, Bacardi values the importance of creating a warm and welcoming workplace. We do so by fostering an environment where...

  2. Planet
    At Bacardi, we prioritize reducing our impact on the environment – an approach that dates to the very beginning of the company in 1862 when Bacardi...

  3. Community
    Giving back to our communities has been core to Bacardi since the beginning of the company. Founder and BACARDÍ rum creator Don Facundo Bacardí Massó...

  4. Heritage
    For more than 160 years, Bacardi has been a family-owned company guided by its heritage. From the revolutionary introduction of BACARDÍ rum, the birth...