A Recipe for Effective Hashtag Activism: A Conversation with Susan McPherson, Founder & CEO of McPherson Strategies

In this episode of the Champions for Social Good podcast, Rachel Hutchisson, vice president of Corporate Citizenship and Philanthropy at Blackbaud, speaks with Susan McPherson, founder and CEO of McPherson Strategies, about how organizations can effectively leverage social media activism to advance a cause.

Susan explains the best uses for hashtag campaigns and why social media activism sometimes doesn’t work, and details the steps to creating successful and sustainable social campaigns. Susan also talks about why hashtag activism has been a powerful tool for empowering women and girls. Finally, Susan and Rachel discuss some successful hashtag campaigns led by nonprofits and companies and what made them work so well, and what organizations need to do to successfully engage Gen Z.

#AskTt Twitter Chat: Building Resilience Through Integrated Programming

Join @TetraTechIntDev and @Climatelinks on June 13, 2018, at 3:00 PM ET/12:00 PM PT for an #AskTt Twitter Chat on Building Resilience through Integrated Programming, hosted by Tetra Tech International Development Services and Climatelinks, and co-hosted by the USAID Planning for Resilience in East Africa through Policy, Adaptation, Research and Economic Development (PREPARED) Program.

Live #CiscoChat June 4th: Making Global Problem Solving More Intuitive

How can we work together to speed the pace of social change while making it more intuitive than ever before? To find out, make sure to attend the next #CiscoChat, a live video discussion on Monday, June 4th starting at 10 am PST.

Tetra Tech Recognizes June as Safety Month

Tetra Tech places safety at the forefront of its daily operations, and its commitment to safety extends from executive management to hands-on project personnel and office staff around the world.

Follow BIER on LinkedIn!

We are excited to announce the launch of our new Beverage Industry Environmental Roundtable (BIER) LinkedIn page. In tandem with our Twitter, @BIERoundable, we will be sharing information on beverage industry sustainability, benchmarking, tools, and insights from our members.

Water Brand Lokales Wasser Works With Avery Dennison to Improve Sustainability

Zurich-based water brand Lokales Wasser was looking for a packaging solution that would fully reflect its brand values, including improving sustainability.

Live #CiscoChat April 19th — Circular Economy: Solving for a Sustainable Future

From technology to transportation, businesses in every industry are getting more and more involved in the circular economy, with the goal of creating a more sustainable future. They’re recycling, repurposing, and reevaluating their strategies, and with these changes, seeing the benefits go well beyond a greener planet.

IFF Celebrates Positive Transformational Change in 2017 Sustainability Report

International Flavors & Fragrances Inc. (NYSE: IFF) (Euronext Paris: IFF), a leading innovator of sensory experiences that move the world, announced in its newly published 2017 sustainability report that it has already surpassed its 2020 goals for water, greenhouse gas emissions (GHGs), and hazardous waste, among other achievements. The report details how the Company is meeting or exceeding its strategic sustainability goals, as well as how it is living up to its vision “To lead positive transformational changes toward a regenerative, healthy and abundant world.”

Teens Changing Driving Behavior: Finalists Announced in National Public Service Announcement Challenge

A short video message from teens to their peers to encourage safe driving habits might be all that is needed to avoid dangerous driving situations. That is the premise behind the Toyota TeenDrive365 Video Challenge, which drew more than 1,300 entries from students across the country.

Cisco VIDEO | Ushahidi's Crowdsourcing Software Gives People a Voice in Times of Crisis

When a crisis occurs, the people who are affected can use Ushahidi's open-source platform to report what is happening around them via social media, email, and text. Their reports are compiled into real-time maps, which enable others to reach and help them more quickly.

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