The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.
This year, our GoDaddy Small Business LinkedIn Group is proud to host a series of events to celebrate Small Business Week from April 29th to May 3rd, 2024.
Regions Bank associates gathered in early 2024 to celebrate the Year of the Dragon at the Lunar New Year event, hosted by the Atlanta Diversity, Equity and Inclusion Network.
Earth Day is a good time to reevaluate your cleaning practices and consider how they impact the environment. When it comes to facility maintenance, one area that often goes overlooked is sustainable restroom upkeep.
CSR Europe and the Wildlife Habitat Council (WHC) officially launched the business-led Biodiversity Alliance for Sustainable Management at a high-level kick-off meeting on 17 April.
To mark the 25th anniversary of its foundation, Schneider Electric, the leader in the digital transformation of energy management and automation, is launching a global campaign in celebration of both this key milestone and the next generation of young leaders.
KeyBank will take part in home ownership events in Buffalo, NY and Syracuse, NY. KeyBank will be offering tips and information on products and assistance programs available to homebuyers.
The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...
Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these...
Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...
AEG embraces its responsibility to enrich the lives of people in the communities around the world where we do business, and to use business to create...
