Responsible Business & Employee Engagement

Pro Bono as a People Strategy in Action: GSK

Read about GSK's approach to tying social impact into their leadership development goals through their PULSE employee engagement program in Taproot Foundation's new report; Pro Bono as a People Strategy.

Research, Reports & Publications

Purpose Is a Key Driver of Overall Reputation, According to New Research by Porter Novelli and Cone

Purpose is one of three critical dimensions of overall reputation, according to the 2018 Porter Novelli/Cone Purpose Premium Index: How Companies Can Unlock Reputational Gains by Leading with Purpose. The study, examining consumer perceptions of the top 200 companies in the U.S., also finds Purpose and Reputation are intrinsically linked.

Responsible Business & Employee Engagement

Pro Bono as a People Strategy in Action: Prudential

A look at Prudential's approach to tying social impact into key HR goals through their range of PruBono programs. Read the full case study in Taproot Foundation's new resource for the CSR field: Pro Bono as a People Strategy.

Research, Reports & Publications

What’s Trending: Giving in Numbers: 2018 Edition Is Out!

We are pleased to announce that this year’s Giving in Numbers report is now available! In keeping with tradition, this year’s report incorporates many of the classic analyses that have characterized this industry-leading report, including total giving by industry, employee volunteer data, and operations. New this year is an expanded section on international giving and a deep dive into measurement of outcomes. As always, we look at trends across the field and offer dozens of case studies to bring the report to life and, hopefully, inspire readers to advance their efforts. What do you think are some of the biggest corporate societal trends?

Research, Reports & Publications

Corporate Giving Increased for a Third Consecutive Year, up 15% Since 2015

In the largest, most robust, industry-leading, and internationally-recognized research of corporate social investment, CECP: The CEO Force for Good, in association with The Conference Board, found in their annual Giving in Numbers: 2018 Edition report that leading corporations are intensifying efforts to meet key societal needs around the world.

Innovation & Technology

Pro Bono As a People Strategy in Action: Adobe

Taproot has long made the case that a strong corporate pro bono program is a triple win—nonprofits receive the support they need, companies build deeper relationships with their communities, and employees have the opportunity to apply their skills in new and meaningful ways. While there is a robust foundation of evidence supporting the claim that pro bono is a powerful social impact strategy, practitioners often struggle to articulate the business case for pro bono.

Research, Reports & Publications

Combined Heat and Power Offers Efficiencies, Opportunity

Research, Reports & Publications

Old Capital Allocation Strategies Require New Thinking

The electric utility industry is in the middle of a transformation that has no precedent. Historically speaking, delivering electricity was relatively simple; utilities generated power and provided it to customers over a one-way delivery system. Companies requested, and utility regulators granted, periodic rate hikes to cover infrastructure upgrades while providing a reasonable rate of return on that investment.

Research, Reports & Publications

The New Power Grid: Obligations in the Era of Change

To effectively map out the current and future states of power delivery, it’s imperative to discuss what the landscape looked like in the past. Understanding the evolution of any industry typically requires a healthy dose of historical context, and making sense of today’s energy grid is no exception.

Events, Media & Communications

Breakthrough Impact Measurement Tools Revealing at New Metrics ‘18

Members of the Sustainable Brands® community will gather next week for the 8th annual New Metrics conference, taking place October 29-31 at the Loews Philadelphia Hotel in Philadelphia, PA. More than 300 executives and global thought-leaders will reveal new methodologies, toolkits and case studies for demonstrating the ROI of Sustainable Business.

Latest Campaigns

AEG's Commitment to Social Impact and Volunteerism

AEG embraces its responsibility to enrich the lives of people in the communities around the world where we do business, and to use business to create...

Opportunity for All

At Trane Technologies, uplifting our communities and workforce is the key to our continued success. We focus on broadening access to education...

Aflac Stories

Get a closer look at the people, products and stories that make Aflac the company we know today.

KeyBank's Community Investment

In states where Key has a presence, there are approximately 1.7 million low- to moderate-income (LMI) households. Many LMI individuals don’t have bank...

First Responder Programming

At Motorola Solutions, our customers are everyday heroes, and our philanthropic arm, the Motorola Solutions Foundation is dedicated to paying it...

Collective Action

Cascale shares updates on its efforts and initiatives geared toward activating its ecosystem to develop and scale solutions that drive collective...

Community Investment

all community engagement efforts (e.g., Teach for All, volunteerism, etc.)

GoDaddy | Diversity, Equity, Inclusion & Belonging

Diverse teams build better products — period. At GoDaddy, we make apps and services that our worldwide community of entrepreneurs can relate to. Our...

Small Business Growth

We strengthen communities and help create local jobs by investing in underserved small business owners. We fund nonprofits that are focused on...

KeyBank: Responsible Banking

Everyone’s financial journey is different. We make intentional efforts to meet the individual needs of clients and communities through a diverse range...