The Latest News From Leading Brands

Corporate and nonprofit news distributed by 3BL, including press releases, op/eds, multimedia, and the full range of stories that shape reputation.

LA Galaxy to Host Sixth Annual Pride Night
AEG’s LA Galaxy will host their sixth annual Pride Night, one of the longest-running Pride Nights in professional sports, on Sunday, June 2 at 7:30 p.m. PT when the club hosts New England Revolution at Dignity Health Sports Park in a match presented by Spectrum SportsNet. The Galaxy will partner with the Los Angeles LGBT Center, the world’s largest LGBT organization, as part of its 50th anniversary celebration.
AEG
Book Excerpt — Purpose Power: How Mission-Driven Leaders Engage for Change
Purpose Power provides inspiration for action. Whether you’re itching to start a movement, in the midst of building a mission-driven brand, or rebranding an organization with a storied history, this book will inspire you to imagine new possibilities. The book explains the Heptagon Method, a seven-step framework that helps you take big ideas from ideology to action. It instructs how you can motivate your allies to become advocates for your cause. Often, when you’re focused on sparking change, the natural instinct is to rush to action. This bias toward action and against analysis paralysis—the antithesis of enthusiasm and momentum—can be a real asset for organizations motivated to make a difference. But leaders should also be wary of haphazard action leading to inconsistent results. This boo
How a New Generation of Activists Is Changing the World
Young people like Sweden’s 16-year-old Greta Thunberg, whose Fridays for Future climate change strikes are mobilizing students around the planet, are motivated, passionate and committed to solving the problems they see in the world around them. From Mari Copeny, a sixth-grader in Flint, Michigan, whose appeal to then-President Barack Obama got him to devote $100 million to fixing the city’s water crisis, to other young environmentalists like U.S. Rep. Ilhan Omar’s 16-year-old daughter Isra Hirsi, today’s young people aren’t waiting for change to happen.
Computational Thinking Helps Students Learn Language Basics in D.C. Public Schools
Ignite My Future in School’s online lesson Speak My Language helps students demystify language learning and encourages them to use computational thinking methods to quickly learn the basics and speak their new language confidently. They do so by collecting and analyzing data, finding patterns, and identifying basic words and phrases. Ignite My Future in School is an initiative that combines the best of digital content, lesson plans, career vignettes, and professional learning to help teachers prepare their students for careers of the future.
Smithfield Foods Awarded “Best for Vets” 2019 Employer Ranking
Smithfield Foods, Inc., a global food company and the world’s largest pork processor and hog producer, announced today its recognition by Military Times in the publication’s Best for Vets Employers 2019 rankings. The rankings, awarded during National Military Month, recognize companies for their efforts to recruit and support service members, veterans, and military families.

Latest Campaigns

Subaru Love Promise: Health

Subaru believes we all should have a chance to lead a healthy life. Through our partnership with The Leukemia & Lymphoma Society® (LLS), Subaru and...

Health and Safety by Antea Group

Antea Group's health and safety consultants understand what it takes to help make a positive impact on safety culture. Read blogs, insights, and more...

Health in Action

Our Prescription for a Better World framework is organized around three key pillars: building healthy communities (Health in Action), protecting the...

GoDaddy | Customers

GoDaddy, the world’s largest domain name registrar, helps millions of entrepreneurs globally start, grow, and scale their businesses. People come to...

LATAM Growth

DP World is significantly expanding its operations in Latin America, focusing on enhancing port infrastructure and increasing cargo handling...

Prescription for a Better World

Prescription for a Better World defines CVS Health's CSR strategy and is aligned to support the company’s purpose of helping people on their path to...

Healthy Spaces Podcast: Season 6

Healthy Spaces, a podcast by Trane Technologies, brings together engineers, innovators and industry leaders for bold conversations at the frontier of...