Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.

Recent Alerts

Responsible Business & Employee Engagement

From Pro Athlete to Tech Storyteller: Meet DICK’S Sporting Goods Manager of Communications & Branding

Hunter Gilstrap didn’t grow up dreaming of becoming a professional athlete. As a kid in a small town in South Carolina, he was more interested in comic books and drawing than organized sports. Soccer was something his parents signed him up for at the local YMCA in 1990.

Philanthropy & Cause Initiatives

IWBI Supports Future-Ready Facilities Grant to Modernize U.S. School Infrastructure

A new initiative launched by Attune is designed to address a growing challenge across the United States: aging school facilities that lack visibility into critical building performance metrics.

Responsible Production & Consumption

Making Sustainability REAL Through Smarter Packaging

Lenovo’s R.E.A.L. framework for sustainability, Responsible Design, Ethical Materials, Accountable Models, and Lifecycle Intelligence, defines a more holistic approach to circularity.

Energy

How AI Is Transforming the Electric Grid

The electric grid powers nearly every part of daily life—from homes and hospitals to transportation and national security systems. Today, the grid is under increasing strain from unprecedented power load growth.

Research, Reports & Publications

BIER Releases 2025 Benchmarking Study Highlighting Measurable Progress in Water, Energy, and Emissions Efficiency Across the Beverage Sector

The Beverage Industry Environmental Roundtable (BIER) has released its 2025 Water, Energy, and Emissions Benchmarking Study, providing a comprehensive, comparable analysis of environmental performance across more than 1,600 facilities globally.

Responsible Business & Employee Engagement

Advancing with Purpose: Designing for Product Energy Efficiency

Welcome to Advancing with Purpose, a new AMD video series featuring the people behind our corporate responsibility efforts.

Social Impact & Volunteering

LA Galaxy and Heal the Bay Team Up for MLS ‘Greener Goals’ to Protect Southern California Coastline

As part of Major League Soccer’s "Greener Goals" initiative, AEG’s LA Galaxy partnered with Heal the Bay on Saturday, April 11, to host a community beach cleanup in Santa Monica.

Research, Reports & Publications

Tempus Next Pathways Unlocked Critical Insights Into the aNSCLC Patient Journey With Bristol Myers Squibb (BMS)

Bristol Myers Squibb is advancing its efforts to improve equitable access to high‑quality cancer care by applying real‑world insight to where care delivery often breaks down.

Responsible Business & Employee Engagement

Community Connections: Meet Jasmine Brantley

One of the things that really stood out to me during the interview process was how authentic and engaging everyone was. Every conversation felt less like a formal interview and more like a meaningful discussion about how we support businesses.

Supply Chain & the Circular Economy

Advancing Polyolefin Performance: Expanding Plastic Possibilities Through Smarter Mineral Solutions

Polyolefins, particularly polyethylene (PE) and polypropylene (PP), are some of the most widely used materials in the world. As performance expectations rise, businesses need to balance more variables than ever before to produce modern polyolefin applications.

Responsible Production & Consumption

Report Shows Verification Boosts Consumer Goods Environmental Performance Data Quality

New report shows Cascale’s Higg FEM verification program delivers credible environmental performance data to inform decision making across global consumer goods supply chains.

Supply Chain & the Circular Economy

DP World Perspective: Why Logistics Is Emerging As the Competitive Edge in Data Centers

As demand for AI, cloud computing, and digital services accelerate, data centers are becoming the backbone of the global economy. DP World's Glen Clark explains in Fast Company that logistics is now the critical factor determining data center success.

Philanthropy & Cause Initiatives

Addressing Worsening Infant Malnutrition in Afghanistan

Malnutrition is rising in Afghanistan and causing breastfeeding challenges for many mothers. Action Against Hunger is identifying the root causes and working with communities to address them.

Innovation & Technology

Four Fraud Schemes Businesses Can’t Afford to Ignore – Tips from KeyBank

May is Small Business Month, a time to honor the nearly 33 million small businesses in the U.S. that drive the economy and support local communities. While it’s important to shop at small businesses, arming their owners and employees with information that can help protect them.

Sustainable Finance & Socially Responsible Investment

Aetna Better Health® of Virginia Opens New Community Resource Center in Roanoke

Aetna Better Health® of Virginia, a CVS Health® company (NYSE: CVS), today announced the opening of its new Community Resource Center (CRC) in Roanoke, located at the Roanoke Redevelopment and Housing Authority’s EnVision Center.

Education

Southwire Canada Advances Education Through Wired for the Future Scholarship

Southwire Canada is proud to support the next generation of talent through Southwire’s Wired for the Future Scholarship via Electro Federation Canada’s (EFC) scholarship platform.

Events, Media & Communications

Reuters Covers the Push for Common Corporate Water Reporting Standards

Corporate water accounting has a fragmentation problem — and Reuters is covering the effort to fix it.

Responsible Production & Consumption

Turning Heat Stress Guidance Into Practical Industry Action

In this guest blog, Nate Herman, executive vice president of the American Apparel & Footwear Association (AAFA), shares why heat stress guidance matters now and what effective implementation will require across the value chain.

Responsible Production & Consumption

Designing for Compliance: Textile EPR at Los Angeles Climate Week

Rachel Lincoln Sarnoff, senior communications director at Cascale, attended the “Design for Compliance: Textile EPR in California” event during Los Angeles Climate Week.

Environment

Arbor Day Foundation, Peanuts Worldwide Invited to Light Empire State Building on Earth Day

The Arbor Day Foundation lit up the Empire State Building in New York City on Wednesday, in celebration of both Earth Day and National Arbor Day.

Innovation & Technology

3BL Content Editor: A Guide to Formatting, Media & HTML Specifications

The 3BL Editor is a structured, HTML-based publishing environment. Formatting is not decorative — it is a technical decision that affects how content is rendered, indexed, and distributed.

Innovation & Technology

3BL Audience Data: Professional, Demographic, and Geographic Insights

This guide provides a comprehensive overview of 3BL's Audience Analytics capabilities, helping communications teams better understand how audiences engage with their content.

Innovation & Technology

Lenovo and the Governor Morehead School – Working Together To Develop Inclusive Technology

For more than a century, the Governor Morehead School has prepared visually impaired students in North Carolina to enter the workforce.

Environment

WK Kellogg: Earth Day at Battle Creek HQ

Sustainability shows up in small, everyday ways across our Battle Creek headquarters, and it starts with our people.

Latest Campaigns

IWBI | WELL Building Standard

Our built environment can shape our habits and choices, regulate our sleep-wake cycle, drive us toward healthy and unhealthy choices, and passively...

AEG's Commitment to Sustainable Operations

AEG's sustainability initiatives are designed to reduce our consumption of the planet’s limited resources. Through our comprehensive sustainability...

Collective Action

Cascale shares updates on its efforts and initiatives geared toward activating its ecosystem to develop and scale solutions that drive collective...

Collaboration and Partnership

Cascale shares updates on its strategic partnerships with industry stakeholders geared toward shifting the industry into one that gives back more than...

KeyBank Fraud Protection Center

Advanced security, fraud, and data protection, Keeping your accounts and information secure is a priority for us, and we know it’s a priority for you...

Kingfisher Around the World

The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...

SCS Consulting

Any news coming from SCS Consulting

Social Impact at Mastercard

At Mastercard, we’re powering economies and empowering people, building a sustainable economy where everyone prospers.

Sustainable Operations

ops-related sustainability content (e.g., new electric equipment, decarb efforts, etc.)

FedEx | Empowering Entrepreneurs

Advancing women and minority-owned small businesses and entrepreneurs around the world. Small to mid-sized businesses power their local economies and...