News from Leading Brands

Keep up with the latest impact news from companies embracing the triple bottom line, shared via 3BL's publishing platform.

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Philanthropy & Cause Initiatives

Photo Gallery from Whole Planet Foundation’s 2017 pre-GRAMMY® Benefit & Showcase

GRAMMY-nominees La Santa Cecila and Rene Marie performed at the February 9 event.

Events, Media & Communications

Aspiring to be a Mensch: Big Budget TV Spots Lead with Social Impact Messages

Being a mensch seems to connect with consumers.

Two big-budget national TV ad campaigns – one from pharma giant Pfizer and the other from the wealth management firm Ameriprise Financial – are trying to drive sales through storylines involving the kind of social impact work usually reserved for nonprofits and corporate social responsibility (CSR) programs.

Health & Healthcare

The Multiple Sclerosis Association of America Recognizes MS Awareness Month with New Video

March is recognized as Multiple Sclerosis Awareness Month and the Multiple Sclerosis Association of America (MSAA) is proud to support this national campaign with the launch of our new video titled, Changing Lives Monday to Sunday.

Education

Science is a Slam Dunk with GSK Science in the Summer™

Slam dunks, home runs and field goals all have the same thing in common, the thrill of science in motion. This summer, students in the Philadelphia area will explore the science behind their favorite sports when GSK Science in the Summer™ returns to local libraries for its 31st year. GSK Science in the Summer™ is a free and fun science enrichment program for elementary students, sponsored by GSK and administered by The Franklin Institute. This year, the program will introduce a new course for the first time in more than a decade – the Science of Sports. Registration is limited and will begin online at www.scienceinthesummer.com this May.

Education

VMware CodeHouse: Incubator for Impactful Work

Responsible Business & Employee Engagement

New Resource: Advancing Strategy

Implementing a CSR or corporate foundation strategy may be even harder than developing it.

Environment

Lead-Headed Hunting Laws

On his first day on the job, newly appointed Secretary of the Interior, Ryan Zinke, rode to work on a horse. This was obviously a rugged, outdoor enthusiast - someone who must care about the environment, right? Well, that same day, one of Secretary Zinke's first acts in office was to repeal the ban on lead ammunition in national parks, tribal lands and national wildlife refuge areas -- an order that the Obama Administration had signed near the end of 2016.

Health & Healthcare

Ecocentricity Blog: How to Build Health and Wellness

Think about how much of your day is spent indoors. Seriously, take a moment and guess a rough percentage.

Diversity & Inclusion

The 2017 DiversityFIRST™ Certification Program Makes First Stop in San Antonio, Texas

The National Diversity Council’s DiversityFIRST™ Certification Program will hold its first 2017 session on May 22 to 26 at the University of Phoenix-San Antonio Campus. The purpose of the program is to prepare participants to create an implement highly successful D&I strategies for organizational excellence.

Events, Media & Communications

How Valuable is Your Brand -- and What Are You Doing to Enhance the Brand Through Your Company's Sustainability Journey?

Some of the most popular -- and valuable -- brands in the world are housed under the big umbrella of Unilever (and consider that the Anglo-Dutch parent company name itself is a valuable brand). Think Unilever brands: Dove (soap); Hellmanns (mayo); Lipton(tea); Breyer's (ice cream); and Ben & Jerry's (one of the great pioneers in CSR and purveyors of iconic ice creams).

Philanthropy & Cause Initiatives

Being a Friend and Mentor to Youth, Damien’s Personal Commitment to the Community

Bloomberg employees give back to local communities with their talents, time and hearts. Damien Savage in Bloomberg Government reflects on the most rewarding aspects of mentoring at-risk youth and how it led him to help launch Bloomberg Startup in Washington, DC.

Research, Reports & Publications

Companies are Purchasing Sophisticated Software Tools to Improve EHS&S Transparency

The survey of 172 ‘in-house’ EHS&S leaders revealed that one-third (33%) of those who are currently shopping for a new system are doing so to provide greater external transparency.

Philanthropy & Cause Initiatives

These Children Aren’t Just Any Kids, They Are My Kids

It may sound cliché but I like helping people. Providing knowledge and assistance is very rewarding. Child welfare allowed me to tap into a wide variety of things such as finding valuable resources for families, increasing my ability to be objective and my passion to help our most vulnerable.

Awards, Ratings & Rankings

JetBlue’s Sophia Mendelsohn Honored For Individual Leadership At Sixth Annual Climate Leadership Awards

Sophia Mendelsohn, JetBlue’s director of sustainability, was awarded the Individual Leadership Award for guiding the airline’s efforts to reduce greenhouse gas emissions and climate change.

Environment

How to Effectively Communicate Your Hospital Recycling Program's Successes and Lessons Learned

Communication is vital in sharing your successes and challenges, and in keeping key stakeholders engaged in your hospital’s plastics recycling program. In developing a communication plan, consider what information you want to convey, the target audience(s,) both internal and external, and ​the call to action you want to move people to take, if there is one. These issues are discussed further at the HPRC website.

Environment

International WELL Building Institute™ To Lead Consortium Developing Global Set of Standards for Indoor and Outdoor Environmental Quality Monitoring Systems and Sensors

The International WELL Building Institute™ (IWBI™), along with RESET™, the Building Research Establishment (BRE) and the Green Building Council of Australia (GBCA) today announced a joint agreement to work together to develop a coordinated set of global standards and guidelines for indoor and outdoor environmental monitoring systems and sensors.

Environment

Cascadian Farm Invests in Kernza® Perennial Grain with Promising Restorative Benefits for Farms

Cascadian Farm, a pioneer in the organic food movement, and parent company General Mills today announced their work with The Land Institute (TLI) to help commercialize organic Kernza®, a perennial grain (intermediate wheatgrass) and wild relative of annual wheat, whose deep roots show promise to increase soil health, carbon sequestration, water retention and enhance surrounding wildlife habitat. The sweet- and nutty-tasting grain lends itself particularly well as an ingredient for cereal and snacks.

Awards, Ratings & Rankings

Keith Knoke Promoted to Vice President at Antea Group

Antea Group announced today the promotion of Keith Knoke to Vice President. Knoke currently leads the Client Account Leadership Program where he develops and implements strategies to increase account leader capacity and capability within the company.

Environment

Graduate Students from 15 Countries Vie For Sustainable Investing Challenge

Each year, Northwestern University’s Kellogg School of Management and Morgan Stanley's Institute for Sustainable Investing present the Kellogg-Morgan Stanley Sustainable Investing Challenge.

Responsible Business & Employee Engagement

What Can Companies Do to Empower Women in Sub-Saharan Africa?

According to the United Nations, gender inequality costs the region of sub-Saharan Africa an average of US$95 billion a year. By eliminating gender inequality and empowering women, the productive capacity of one billion Africans could be raised, delivering a huge boost to the continent’s development potential.

Environment

Soy Protein Sustainability

Soy protein is an economical and reliable alternative to meat and dairy proteins, helping food manufacturers control costs and improve the profitability of their products.

Innovation & Technology

Daimler is Creating Small Parts with a Big Impact

Naturally, automotive manufacturing requires a high volume of materials. To protect the earth's resources, Daimler turns to recyclates. For that reason, this issue is also central in our Design for Environment.

Diversity & Inclusion

Ingersoll Rand Enters Paradigm for Parity Coalition to Bring Gender Parity to Corporate Leadership by 2030

Ingersoll Rand (NYSE:IR), a world leader in creating comfortable, sustainable and efficient environments, joined the Paradigm for Parity℠ coalition and pledged to bring gender parity to its corporate leadership structure by 2030. The first in its industry to pledge, Ingersoll Rand has united with nearly 40 other companies in the coalition to address the corporate leadership gender gap.

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