Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.

person looking at a computer screen

Events, Media & Communications | 3BL

“AI Can’t Quote Coverage You Never Generated.”

The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.

Awards, Ratings & Rankings

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic

Events, Media & Communications

Georgia-Pacific Announces President & CEO; Duncan to Lead Nearly 100-year-old Atlanta-Based Manufacturing Company

Georgia-Pacific Corporation

Events, Media & Communications

Boston’s Flexible Workspace The Village Works Has Achieved the First WELL Coworking Rating in the U.S.

International WELL Building Institute (IWBI)

Philanthropy & Cause Initiatives

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

FedEx

Environment

The Label to Look for When Shopping for Responsibly Sourced Paper Products

Procter & Gamble (P&G)

Innovation & Technology

How Lenovo Is Transforming Enterprise Sustainability for ThinkPad Through Its Partnership With Makersite

Lenovo

Education

New Junior Achievement Experiential Learning Center, Presented by KeyBank, Focuses on Workforce Readiness

KeyBank

Sustainable Finance & Socially Responsible Investment

CVS Health Foundation Invests $2.24 Million To Strengthen Community Health in Charlotte’s Historic West End

CVS Health

Featured Brands

Gina Adams Honored by Dress for Success As Part of Women Who Inspire Campaign

Gina Adams, Executive Vice President, General Counsel, and Secretary at FedEx, has been recognized by Dress for Success Worldwide as part of its annual Women Who Inspire global campaign.

PNC Announces New Initiatives to Inspire Outdoor Learning, Classroom Innovation Through PNC Grow Up Great

The PNC Financial Services Group, Inc., is kicking off Great Month, its annual celebration of PNC Grow Up Great® and high-quality early childhood education, by announcing new initiatives with two longtime collaborators.

Prosperity Now Receives $1 Million Wells Fargo Foundation Grant to Support VITA Organizations Nationwide

Prosperity Now receives a $1 million dollar Wells Fargo Foundation grant to support IRS-certified Volunteer Income Tax Assistance (VITA) organizations nationwide. Grant expands access to trusted, no-cost tax return preparation services.

Finding Courage in a Feathered Friend

But on that overwhelming day, Arlo was handed something unexpected: a small, soft feathered companion with a gentle heartbeat and a peaceful expression. It was My Special Aflac Duck®, a robotic comfort companion designed for children facing cancer and sickle cell disease.

Scaling Impact and Connectivity Through Technology Donations at Cisco

Through the Cisco Foundation and our corporate Social Impact Investments (SII), we support organizations that use technology in bold, innovative ways — from saving energy to saving lives. 

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic, a global leader in healthcare technology, is proud to announce its inclusion in Fast Company’s World’s Most Innovative Companies list of 2026. The company earned a spot for its BrainSense™ Adaptive DBS therapy for people with Parkinson’s, which was approved by the U.S.

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

When Hurricane Melissa made landfall on October 28, 2025, Jamaica faced one of the most powerful storms ever recorded in the Atlantic.

T‑Mobile’s Hometown Grants Top $21.5M, Empowering 475 Small Towns Nationwide

T-Mobile (NASDAQ: TMUS) today announced the latest 25 Hometown Grants recipients, including, for the first time, a town in North Dakota. With the latest and second-to-last round, T-Mobile has invested more than $21.5 million in grants to 475 small towns and rural communities

Preparing Tomorrow’s Leaders: FedEx and the Marine Corps Scholarship Foundation

Recently, FedEx hosted the spring edition of the Marine Corps Career Readiness Initiative webinar, an inspiring event dedicated to equipping student scholars with the tools they need to transition from college to career.

Aflac 2025 Agents of Care Prove the Power of Compassion in Action

Quiet acts of service often speak the loudest, and that kind of generosity can ripple outward to help strengthen entire communities.

Recent Alerts

Environment

Calculate the Environmental Impact of Your Paper - Domtar Paper Trail Expanded

Environment

Calculez l'impact environnemental de votre papier - La Trace Papier Domtar s'enrichit

Innovation & Technology

Lilly Provides Additional Funding to Infectious Disease Research Institute to Identify New Tuberculosis Therapies

Diversity & Inclusion

Staples Opens New Spring Store in Houston, Donates $15K to Student Conservation Association

Research, Reports & Publications

AEP Publishes Corporate Accountability Report Mid-Cycle Update

Environment

L’Oréal Recognized by Climate Counts for its Leadership in Reducing Greenhouse Gases

Environment

Ernst & Young Firms Continue to Decrease Americas Carbon Footprint with 7% Reduction of GHG Emissions From Previous Year and 20% Reduction From 2008 Baseline

Events, Media & Communications

Watch Matt Damon and Support Water.Org this Holiday Season!

Research, Reports & Publications

Sodexo Releases 2011 Diversity and Inclusion Annual Report

Innovation & Technology

Busting Convention With The Combustion Engine

Research, Reports & Publications

Climate Counts Releases its 2011 Scorecard

Social Impact & Volunteering

You Can be a Sustainability Leader! Applications Now Open for innovative MSLS program

Social Impact & Volunteering

The UPS Foundation Gives Thanks Through Communities for More Than 60 Years

Responsible Business & Employee Engagement

Caelus Releases the CurrentState™ Sustainability Audit

Diversity & Inclusion

Sodexo Receives 2011 Optimas Award for Innovation and the 2011 OnRec Award for Excellence in Inclusion Recruiting

Responsible Business & Employee Engagement

Green Packed Power Punch to Jump Start 2012

Innovation & Technology

Frito-Lay Distribution Center Receives First Industrial "New Construction" LEED Gold Certification in Hawaii

Energy

GE Supplies Combined-Cycle Technology for Flare Gas Project in Russia

Innovation & Technology

Solar Impulse's Social Innovation Project to Change the Landscape of Aviation

Innovation & Technology

Recyclability of Packaging Materials to be Tested

Social Impact & Volunteering

Vote for Cotton made in Africa to win C&A's "€500,000 Happiness Giveaway"

A PepsiCo Campaign to Save English Apple Varieties from Extinction

A PepsiCo Campaign to Save English Apple Varieties from Extinction

Research, Reports & Publications

Sustainability in China: Report Details How Companies Are Responding to a National Priority

Social Impact & Volunteering

Maytag and Boys & Girls Club of America Partnership

Social Impact & Volunteering

Ten Boys & Girls Clubs Receive Top Honors as “Maytag Dependable Clubs” of the Year

Latest Campaigns

Kingfisher Around the World

The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...

Climate Action & Environmental Management

Reach net-zero carbon in our own operations by 2030 and partner with suppliers to reduce their climate impact.

Financial health

At Wells Fargo, we're opening pathways to economic advancement for racially and ethnically diverse and low- and moderate-income individuals and...

Subaru Love Promise: Environment

Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these...

Community Impact

Advancing our communities worldwide through philanthropic investments, partnerships, and employee volunteerism.

Accelerating access to healthcare technology

We believe technology can help close the world’s health gaps. By putting people first, we find new ways to advance health while reducing costs. And...

Growth Through Sustainability

Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...

The Ray

News and information about The Ray, Georgia's restorative, sustainable highway of the future.

Drawdown Georgia

Informed by Project Drawdown, the world’s leading resource for climate solutions, Drawdown Georgia is the first state-centered effort to crowdsolve...

AEG's Commitment to Social Impact and Volunteerism

AEG embraces its responsibility to enrich the lives of people in the communities around the world where we do business, and to use business to create...