Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.

person looking at a computer screen

Events, Media & Communications | 3BL

“AI Can’t Quote Coverage You Never Generated.”

The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.

Awards, Ratings & Rankings

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic

Events, Media & Communications

Georgia-Pacific Announces President & CEO; Duncan to Lead Nearly 100-year-old Atlanta-Based Manufacturing Company

Georgia-Pacific Corporation

Events, Media & Communications

Boston’s Flexible Workspace The Village Works Has Achieved the First WELL Coworking Rating in the U.S.

International WELL Building Institute (IWBI)

Philanthropy & Cause Initiatives

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

FedEx

Environment

The Label to Look for When Shopping for Responsibly Sourced Paper Products

Procter & Gamble (P&G)

Innovation & Technology

How Lenovo Is Transforming Enterprise Sustainability for ThinkPad Through Its Partnership With Makersite

Lenovo

Education

New Junior Achievement Experiential Learning Center, Presented by KeyBank, Focuses on Workforce Readiness

KeyBank

Sustainable Finance & Socially Responsible Investment

CVS Health Foundation Invests $2.24 Million To Strengthen Community Health in Charlotte’s Historic West End

CVS Health

Featured Brands

How To Go ‘Beyond Words’ With Acts of Compassion and Kindness

“Beyond Words” is a story of kindness, empathy and friendship, teaching readers of all ages to express compassion without needing to say a word. The book follows Buddy as he discovers how to support a friend coming home from the hospital.

Gina Adams Honored by Dress for Success As Part of Women Who Inspire Campaign

Gina Adams, Executive Vice President, General Counsel, and Secretary at FedEx, has been recognized by Dress for Success Worldwide as part of its annual Women Who Inspire global campaign.

PNC Announces New Initiatives to Inspire Outdoor Learning, Classroom Innovation Through PNC Grow Up Great

The PNC Financial Services Group, Inc., is kicking off Great Month, its annual celebration of PNC Grow Up Great® and high-quality early childhood education, by announcing new initiatives with two longtime collaborators.

Prosperity Now Receives $1 Million Wells Fargo Foundation Grant to Support VITA Organizations Nationwide

Prosperity Now receives a $1 million dollar Wells Fargo Foundation grant to support IRS-certified Volunteer Income Tax Assistance (VITA) organizations nationwide. Grant expands access to trusted, no-cost tax return preparation services.

Finding Courage in a Feathered Friend

But on that overwhelming day, Arlo was handed something unexpected: a small, soft feathered companion with a gentle heartbeat and a peaceful expression. It was My Special Aflac Duck®, a robotic comfort companion designed for children facing cancer and sickle cell disease.

Scaling Impact and Connectivity Through Technology Donations at Cisco

Through the Cisco Foundation and our corporate Social Impact Investments (SII), we support organizations that use technology in bold, innovative ways — from saving energy to saving lives. 

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic, a global leader in healthcare technology, is proud to announce its inclusion in Fast Company’s World’s Most Innovative Companies list of 2026. The company earned a spot for its BrainSense™ Adaptive DBS therapy for people with Parkinson’s, which was approved by the U.S.

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

When Hurricane Melissa made landfall on October 28, 2025, Jamaica faced one of the most powerful storms ever recorded in the Atlantic.

T‑Mobile’s Hometown Grants Top $21.5M, Empowering 475 Small Towns Nationwide

T-Mobile (NASDAQ: TMUS) today announced the latest 25 Hometown Grants recipients, including, for the first time, a town in North Dakota. With the latest and second-to-last round, T-Mobile has invested more than $21.5 million in grants to 475 small towns and rural communities

Preparing Tomorrow’s Leaders: FedEx and the Marine Corps Scholarship Foundation

Recently, FedEx hosted the spring edition of the Marine Corps Career Readiness Initiative webinar, an inspiring event dedicated to equipping student scholars with the tools they need to transition from college to career.

Recent Alerts

Education

Fifth Third Offers Tips To Set Up New College Students for Financial Success and Independence

Currently, only 23 states require a personal finance course in high school, according to Next Gen Personal Finance.

Philanthropy & Cause Initiatives

Entergy Arkansas Helps Customers Beat the Heat This Summer

Summertime brings warmer temperatures, which can translate into financial stress for customers on a tight budget. Over the last several months, Entergy Arkansas has been committed to supporting Arkansans during the high-energy usage months of summer.

Diversity & Inclusion

SEE’s "Better Together" Podcast: Women’s Equality Day

On the "Better Together" podcast in honor of Women's Equality Day, female employees from global packaging solutions provider SEE (formerly Sealed Air) cover a range of workplace topics from education and career path to representation and pay equity.

Diversity & Inclusion

Meet Aaron Kim, HIV Specialty Pharmacist at Walgreens

I’m Aaron Kim, an HIV specialty pharmacist at Walgreens, and my passion is providing holistic care for my patients living with HIV and AIDs.

Education

Qualcomm and FIRST Are Increasing Access to STEM Education

FIRST is the world’s leading youth-serving non-profit organization advancing STEM education. It engages students in grades PreK-12 in hands-on, mentor-based robotics programs to help them become science and technology leaders and well-rounded contributors to society.

Philanthropy & Cause Initiatives

KeyBank Makes $100,000 Grant in Support of Life’s Kitchen Job Skills Training Program

KeyBank has awarded a $100,000 grant to Life’s Kitchen, a non-profit organization that prepares at-risk youth in Idaho to be successful in food service and other careers.

Education

Bridging the Education Gap in China’s Rural Communities

Trane Technologies collaborates with Yuanshan Foundation to empower rural students in China with STEM education, fostering sustainable futures.

Health & Healthcare

Direct Relief Delivers $1 Billion in Donated Medicine and Medical Supplies to Ukraine

In response to the brutal fighting, continuing attacks on Ukraine’s civilians, destruction of the country’s electricity infrastructure, and infliction of widespread psychological trauma, Direct Relief has conducted its largest and most sustained humanitarian aid response

Awards, Ratings & Rankings

Bath & Body Works Named Among the Most Innovative Companies in 2023

Bath & Body Works announced today it has been named one of the top 10 most innovative companies in Fordham University’s American Innovation Index.

Innovation & Technology

CNH Industrial Brand Launches the World’s First Accessible Tractor

New Holland Agriculture, a brand of CNH Industrial, has commercially launched the world’s first accessible farm tractor.

Diversity & Inclusion

From the Fifth Third Bancorp 2022 Sustainability Report: ABLE Accounts

In its 2022 Sustainability Report and under its description of innovative and inclusive products, Fifth Third detailed its offering of Achieving a Better Life Experience, or ABLE accounts.

Responsible Business & Employee Engagement

Bread Financial 2022 ESG Report: A Message From President and CEO, Ralph Andretta

As a purpose-driven financial services leader, sustainability is woven into our business strategy and enables us to provide win-win solutions for our brand partners and customers.

Awards, Ratings & Rankings

Cintas Adds Forbes Best Employers for Women to List of Honors

Cintas Corporation has earned further recognition for its workplace practices after being named recently to Forbes’ 2023 Best Employers for Women list.

Events, Media & Communications

Bloomberg To Host Transition Finance Action Forum on September 19 in New York City

Bloomberg announced it will host the Bloomberg Transition Finance Action Forum on September 19, 2023, in New York City. The Forum will bring together leaders across the private and public sectors to recognize progress made on transition finance and accelerate further action.

Philanthropy & Cause Initiatives

The Makers of the SPAM® Brand Sending Resources To Aid Maui Wildfire Response

In response to the devastating wildfires on Maui, Hormel Foods Corporation and the makers of the SPAM® brand — whose special relationship with the Hawaiian community spans decades — is sending resources to aid the disaster-relief efforts.

Diversity & Inclusion

Seen, Heard, Valued – Engaging Asian Americans Through Media

After the triumph of Everything Everywhere All At Once at the Oscars this year, many people from the Asian American Native Hawaiian and Pacific Islander (AANHPI) community were left feeling incredibly proud of that historic night.

Education

Qualcomm: Supporting STEM Education

Our 5G breakthroughs are accelerating digital inclusion by enabling ultra-reliable connections, seamless interactivity and expanding opportunities for collaboration among students and teachers.

Energy

This Model Reimagines Fueling for Efficiency

U.S. e-commerce sales continue to grow by leaps and bounds, topping the $1 trillion mark in 2022, according to an analysis of U.S. Department of Commerce figures. That means more and more delivery trucks on the road.

Responsible Business & Employee Engagement

Clinton Lewis Went From Getting a Job as a Cook for KFC at Age 16 to Owning 3 Stores

In 2011 he then became director of operations for KEDIS Enterprises, a multi-brand franchise organization that has maintained an annual revenue of over $50 million.

Diversity & Inclusion

Empowering Entrepreneurs: A Journey of Support and Growth

At GoDaddy, we’re not just about providing tools and services for businesses – we're committed to fostering a sense of community, support and empowerment for entrepreneurs.

Diversity & Inclusion

AEG Partners With Nike To Host Girls Empowerment and Career Exposure Day for Southern California Student Basketball Athletes

To inspire and encourage the next generation of girls in sports, AEG and Nike hosted a girls empowerment and career exposure day on August 4, 2023, for over 30 high school athletes from Watts and Boyle Heights – two of the lowest-income neighborhoods in Los Angeles County.

Diversity & Inclusion

Embracing Diversity and Amplifying Indigenous Voices

The International Day of the World’s Indigenous Peoples celebrates the rich cultural diversity of Indigenous people worldwide while raising awareness and support for the protection of their rights.

Environment

Major Fleet Operators Call on States To Expand Clean Vehicle Access Across the U.S.

Commercial fleet operators are urging governors across the country to accelerate and support the shift to zero-emission vehicles by adopting the Advanced Clean Trucks (ACT) and Advanced Clean Cars II (ACC II) rules in their respective states.

Philanthropy & Cause Initiatives

Trailhead’s You Lead Idaho Program Receives $200,000 Grant From KeyBank

KeyBank has awarded a $200,000 grant to Trailhead, a non-profit organization offering mentoring and support services to Idaho student entrepreneurs. The grant will allow Trailhead to expand its You Lead Idaho program and empower more students through education.

Diversity & Inclusion

Girls Who Code Alumni Participate in Bank’s Summer Internship Program

Among the college students participating in the U.S. Bank summer internship program this year are three women who bring expertise they gained through Girls Who Code, which provides coding instruction and experience to thousands of girls every year.

Latest Campaigns

PSEG Strength in Service, Sandy and Beyond

Ten years after Superstorm Sandy raged across the East Coast, PSE&G continues to protect customers’ utility service from the damaging impact of...

Kingfisher Around the World

The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...

KeyBank Foundation: Helping Communities Thrive through Education, Workforce Development, and Service

KeyBank Foundation helps build thriving communities by supporting organizations and programs that foster thriving students and a thriving workforce...

Aflac Voices

Hear from Aflac’s senior leaders and subject matter experts about industry trends and more.

Climate Action & Environmental Management

Reach net-zero carbon in our own operations by 2030 and partner with suppliers to reduce their climate impact.

Financial health

At Wells Fargo, we're opening pathways to economic advancement for racially and ethnically diverse and low- and moderate-income individuals and...

Subaru Love Promise: Environment

Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these...

Community Impact

Advancing our communities worldwide through philanthropic investments, partnerships, and employee volunteerism.

Accelerating access to healthcare technology

We believe technology can help close the world’s health gaps. By putting people first, we find new ways to advance health while reducing costs. And...

Growth Through Sustainability

Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...