Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.







Editors Pick

Social Impact & Volunteering

4 Effective Strategies That Show Volunteers They Matter

Show thanks to volunteers by showing how they impact others with these 4 effective strategies to increase volunteer retention by showing appreciation.

Philanthropy & Cause Initiatives

Inside 'Moments of Joy': Documentary Shows How A Robotic Duck Helps Kids with Cancer

Aflac and Chispa House created Moments of Joy, a 35-minute documentary that tells the stories of children with cancer.

Philanthropy & Cause Initiatives

Where the Power of Childhood Meets the Power of Research

The Children’s Inn at NIH is “A Place Like Home.” The Inn provides free lodging, meals, therapeutic, educational, & recreational programming for families who come to the National Institutes of Health (NIH) for groundbreaking clinical research studies

Research, Reports & Publications

How CEOs Talk About the Long-Term

When presenting to investors, CEOs need to go deeper than just telling a good marketing story.

Responsible Production & Consumption

Printing Can be More Sustainable Than You Think

HP currently makes all of its paper with fibers from sources that don't contribute to deforestation; the majority of HP paper around the world is certified to Forest Stewardship Council standards, the gold standard in forest management.

Responsible Business & Employee Engagement

Career Journey of a Manufacturing Leader

Starting out at age 19 on the assembly line in Greenville, Ohio at Whirlpool Corporation's KitchenAid plant, Maggie Hammaker worked her way up to a position overseeing all of the classic stand mixer assembly lines by the age of 29. See the video of her story.

Research, Reports & Publications

Taproot Foundation Announces the Average Hourly Value of Pro Bono Service is now $195

In the lead up to Pro Bono Week 2019, Taproot Foundation announces that the average hourly value of pro bono service in 2019 has increased to $195, up 30% over the 2015 valuation.

Research, Reports & Publications

MSD Publishes 2018/2019 Corporate Responsibility Report

MSD (tradename of Merck & Co. Inc., Kenilworth, N.J., USA (NYSE: MRK)) has issued its 2018/2019 Corporate Responsibility Report.

Innovation & Technology

Secure IT: Individual Responsibility and Cybersecurity

Cybersecurity is everyone’s responsibility. In a world where the cyberthreat landscape continues growing rapidly in size and sophistication, that’s the key message driving the focus of 2019’s National Cybersecurity Awareness Month this October.

Events, Media & Communications

It's No Longer Business As Usual - DSM Event at NY Public Library

What is the role of companies in addressing societal concerns such as climate change, biodiversity and inclusive economic growth? To discuss this DSM is gathered leaders from the public and private sectors as well as civil society at the NY Public Library for a multi-stakeholder event.

Responsible Business & Employee Engagement

Reflections on Cisco Leader Day 2019

I recently had a great experience attending Cisco’s third annual Leader Day which happened to fall on a pretty historic day for us — the day Cisco was named the #1 World’s Best Workplace by Great Places to Work. We took a moment to celebrate this exciting recognition, but then dove in to the full day’s session.

Philanthropy & Cause Initiatives

LIVESTRONG: There Is Life After Cancer

At LIVESTRONG, we fight for the more than 32.6 million people around the world affected by cancer, right now. We believe you become a survivor the moment you are diagnosed—it’s a mindset, not an outcome.

Diversity & Inclusion

JetBlue Foundation e-Newsletter Fall Edition: Celebrating Girls in Aviation Day Every Day

The JetBlue Foundation encourages aviation-related education and helps ignites interest in science, technology, engineering, and mathematics (STEM) programs, especially among communities traditionally underrepresented in these areas.

Responsible Business & Employee Engagement

Book Excerpt — Purposeful Profits: Inside Successful Businesses Making a Positive Global Impact

To think that a multi-billion dollar company, with a presence in 130 countries, could position its impact akin to the other brands currently in the B Corp portfolio was almost preposterous.

Responsible Business & Employee Engagement

Are CEOs Finally Becoming “Woke” to Their Societal Responsibilities?

Why did the Business Roundtable promise to no longer make shareholder returns their primary focus? There’s a lot more to it than just trying to be a good corporate citizen.

Responsible Business & Employee Engagement

Businesses Have A Responsibility To Lead: My Never Stand Still Conversation With DICK’S Sporting Goods CEO Ed Stack

We recently hosted DICK’S Sporting Goods CEO Ed Stack at PayPal’s VP+ leadership team meeting in San Jose. I knew I also wanted Ed to join me for a #NeverStandStill episode so that his inspiring message could be shared more broadly.

Environment

Inogen Member Spotlight--Mohamed Fahmy, SETTEC

Antea Group spotlights Mohamed Fahmy, Managing Director of SETTEC Training & Consultancy Ltd., an EHS firm based in Cairo.

Events, Media & Communications

Comerica Bank Women's Business Symposium Provides Opportunities for Women Business Leaders to Learn, Connect & Grow

Hundreds of women in business joined Comerica Bank for our national Women’s Business Symposium stop in Houston.

Philanthropy & Cause Initiatives

Smithfield Foods Donates $150,000 to Rose Hill, North Carolina Fire Department for New Ladder Truck

The truck was purchased by the Rose Hill Fire Department, a volunteer fire department serving Duplin County, N.C., and was made possible with a $150,000 contribution from the Smithfield Foundation, the philanthropic arm of Smithfield Foods.

Research, Reports & Publications

Customer Demands are Driving Sustainability Goal-Setting Into a New Era

Customers are the most important stakeholders influencing how companies set sustainability priorities, define goals and respond to external requests for environment, social and governance (ESG) information, according to a new report by NAEM.

Diversity & Inclusion

Voices at Viacom: “Diversity and Inclusion Is About All of Us”

It’s rare that Wincie Knight can make it through a conversation without mentioning the importance of inclusion in her workplace.

Environment

CSRHub’s Cynthia Figge Speaking at Future in Review 2019

Future in Review Oct. 8-11, 2019 at The Lodge at Torrey Pines, La Jolla, CA, A Strategic News Service Presentation

Responsible Business & Employee Engagement

6 Things Brands Should Consider on Sustainability

Michael Horn, chief data officer at Huge was speaking at a Campaign-Huge hosted dinner discussion on how marketers can be champions for more sustainability practices, and was chaired by Campaign US editor Lindsay Stein.

Philanthropy & Cause Initiatives

Sustainability Champion Says Progress Requires Unlikely Collaborations

Philip Morris International proclaims on its website that it is shifting resources to transform its business and become a smoke-free technology leader as quickly as possible with new offerings such as IQOS, a heated tobacco product.

Awards, Ratings & Rankings

Anglo American Employee Volunteer Program Awarded IMPACT2030 Innovation Award

Anglo American’s employee volunteering program ‘Ambassadors for Good’ received high recognition during United Nations General Assembly week when IMPACT 2030 awarded it one of its top innovation awards.

Latest Campaigns

  1. Environment, Social, and Governance (ESG)
    The business landscape is reorienting itself and you can almost hear priorities shifting toward change-readiness and the bigger picture. And in this...
  2. Environment, Social, and Governance (ESG)
    The business landscape is reorienting itself and you can almost hear priorities shifting toward change-readiness and the bigger picture. And in this...
  3. IWBI | Workplace Wellness
    A WELL Certified™ project has the potential to add measurable value to the health, well-being and happiness of people in the buildings. It can also...
  4. Collective Action
    Cascale shares updates on its efforts and initiatives geared toward activating its ecosystem to develop and scale solutions that drive collective...
  5. Emergency Response
    Document rapid interventions when crises strike: delivering therapeutic food, water, hygiene kits, and deploying mobile med
  6. Sustainable Products and Innovation
    Ongoing research into innovative solutions enables CNH’s brands to manufacture products that respect the environment while satisfying customers’...
  7. Mary Kay Ash Foundation: Creating a Safer, Healthier World for Women
    In the U.S. and around the world, Mary Kay remains steadfast in its commitment to ending the cycle of domestic violence and finding cures for cancers...
  8. AMD Diversity, Belonging and Inclusion
    Fostering a workplace where all voices are heard, welcomed and valued
  9. GoDaddy | Customers
    GoDaddy is the world’s largest services platform for entrepreneurs around the globe. We’re on a mission to empower our worldwide community of 20+...
  10. Truist Championship
    The Truist Championship has been an official PGA TOUR event since 2003, contested annually at Quail Hollow Club in Charlotte, North Carolina. One of...
  11. Cascale Events
    Cascale organizes and participates in a series of events, leveraging its position as a global convener of close to half the sector to bring together...
  12. Social Impact
    We help people around the world access essentials for a dignified life and are putting our brands to work on some of the most pressing challenges...
  13. Medtronic Impact -- Reporting
    We know that every action we take impacts the future of our employees, our business, our communities, and our planet. We put people and the planet...
  14. Social Progress
    Social engagement has always been an integral part of our sense of responsibility as a company. We care and we act to do our part to improve the...
  15. Social Progress
    Social engagement has always been an integral part of our sense of responsibility as a company. We care and we act to do our part to improve the...