P&G’s Push for Diverse Voices Doubles as Brand Building

By Paul Hiebert
Feb 19, 2020 9:35 AM ET
Marc Pritchard looks to challenge gender and racial inequality. Courtesy Tribeca Studios/Allison Luntz

Originally found on AdWeek

In his quest to change advertising as we know it, Procter & Gamble’s chief brand officer Marc Pritchard has once again turned his attention to documentaries made by young, diverse female filmmakers.

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