In the context of higher expectations for honesty and bravery about what really matters in our lives, BBMG partnered with Planned Parenthood Federation of America to empower women with confidence, clarity and control around their sexual and reproductive health. The organization’s new app, Spot On, a birth control and period-tracker enables women to track their menstrual cycles, manage their birth control and learn more about their bodies. While developing their launch campaign, we identified five strategies for shifting behavior through bravery.
General Motors was named one of America’s Most JUST Companies by Forbes and JUST Capital, a nonprofit that analyzes and ranks companies based on the priorities of the American people. GM is the only automaker on the list.
For the first time since 2009, more consumers say they have punished companies for their behavior (28%) rather than rewarded them (26%), and the number of those who are punishing brands is up by 9% since 2013.
In celebration of AEG’s Season of Giving, more than 300 AEG employees from Southern California came together to participate in the company’s annual Service Day on Dec. 8 at Nevin Avenue Elementary School in South Los Angeles.
As part of Bechtel’s commitment to contribute 100 ideas to support the United Nation’s 2030 Sustainable Development Goals (SDGs), this case study examines how text analytics can help advance a business case for the SDGs in terms of investment, project opportunity or risk management. Countries benefit from more strategic business investments, projects or programs that can advance a country’s SDG implementation process.
Like few times in our history, brands and businesses are facing a profound moment of challenge and change. Trust has never been lower. Expectations have never been higher. And in our new political and cultural reality, there’s no middle ground and there’s no place to hide.
At BBMG, we believe the only way for brands to remain relevant and resilient is to put humanity first. Based on our global research into Aspirational and Advocate consumers, we’ve identified two paths for using the power of brand to fight injustice and create the good life.
If you’re ready to authentically inspire fans, mobilize champions and win in this new era, it’s no time for fear. It’s time to be brave.
Washington, D.C. (Dec. 14, 2017) – This week, Points of Light opened the survey for the 2018 Civic 50, an annual initiative that recognizes the 50 most community-minded companies in the nation each year. Now in its sixth year, the Civic 50 provides a national standard for superior corporate citizenship and showcases how companies can use their time, skills and other resources to improve the quality of life in the communities where they do business.
Major League Baseball Players Association (MLBPA) Executive Director and 14-year Major League Baseball veteran, Tony Clark, joined executives from some of the world’s leading player associations in unveiling the Universal Declaration of Player Rights (the Declaration) to protect players from ongoing and systemic human rights violations in global sport.
The field of sustainability has evolved in recent years to include human rights issues. Consumers and investors have made these issues a priority, so businesses are responding. As they do, collaboration is critical.
The field of sustainability began with environmental issues, which brought about standards and regulations that companies must follow. But human rights issues don’t yet have the same kind of established standards. “It’s still a relatively new dialogue and language for the business community,” said Theresa Loar, an independent consultant who focuses on human rights in business. “While there are excellent UN guiding principles, it’s not the same thing as your government setting certain requirements and standards.”
Cascale shares updates on its strategic partnerships with industry stakeholders geared toward shifting the industry into one that gives back more than...
Advanced security, fraud, and data protection, Keeping your accounts and information secure is a priority for us, and we know it’s a priority for you...
Cascale shares updates from its Board of Directors who serve as the principal governing body and are responsible for setting the strategic direction...
In the U.S. and around the world, Mary Kay remains steadfast in its commitment to ending the cycle of domestic violence and finding cures for cancers...
We are committed to serving up good for our people and communities, while making room for all people and voices across all aspects of our brands and...
Antea Group's health and safety consultants understand what it takes to help make a positive impact on safety culture. Read blogs, insights, and more...
AEG embraces its responsibility to enrich the lives of people in the communities around the world where we do business, and to use business to create...
Cascale shares updates on its strategic partnerships with industry stakeholders geared toward shifting the industry into one that gives back more than...
