The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.
Gerardo Familiar, the President of Advanced Performance Materials at Chemours, was recently a guest on the Energy Evolution podcast by S&P Global Commodity Insights, highlighting the essential role of Chemours' chemistry in a sustainable future.
Michael Schor, partner in Deloitte & Touche LLP’s Risk & Financial Advisory practice, and Grant Ostler, GRC industry principal at Workiva, join co-host Steve Soter for the latest episode of ESG Talk.
In a significant step towards advancing sustainable development, GRI has initiated the recruitment process for a specialized working group. This group will be responsible for developing new reporting standards focused on pollution, including air, water, and soil pollution.
The International WELL Building Institute (IWBI) and Citi announced today that the global bank’s headquarters in New York City achieved a health leadership milestone by earning WELL Certification at the Platinum level.
SB’24 San Diego will convene for its 18th edition, uniting 1,200+ sustainability and brand leaders, 200+ speakers, and 50+ exhibiting brands who see environmental and social innovation as a critical driver of long-term business success.
Today, the New Orleans Super Bowl LIX Host Committee, Entergy, the New Orleans Saints, and the NFL Foundation announced a community-focused initiative ahead of Super Bowl LIX.
Baker Hughes is pleased to announce it will be the presenting sponsor for the 2024 Bad Pants Open, an annual event raising critical funds to support Texas Children’s Hospital Newborn Center® and neonatal intensive care unit (NICU).
SCS Global Services is excited to announce that its Board of Directors has appointed Matthew Rudolf to serve as the company’s new President and Chief Executive Officer.
As summer high temperatures continue to increase energy usage, Entergy Louisiana is taking action to help customers save money and manage their utility bills.
The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...
Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these...
Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...
AEG embraces its responsibility to enrich the lives of people in the communities around the world where we do business, and to use business to create...
