Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.

person looking at a computer screen

Events, Media & Communications | 3BL

“AI Can’t Quote Coverage You Never Generated.”

The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.

Awards, Ratings & Rankings

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic

Events, Media & Communications

Georgia-Pacific Announces President & CEO; Duncan to Lead Nearly 100-year-old Atlanta-Based Manufacturing Company

Georgia-Pacific Corporation

Events, Media & Communications

Boston’s Flexible Workspace The Village Works Has Achieved the First WELL Coworking Rating in the U.S.

International WELL Building Institute (IWBI)

Philanthropy & Cause Initiatives

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

FedEx

Environment

The Label to Look for When Shopping for Responsibly Sourced Paper Products

Procter & Gamble (P&G)

Innovation & Technology

How Lenovo Is Transforming Enterprise Sustainability for ThinkPad Through Its Partnership With Makersite

Lenovo

Education

New Junior Achievement Experiential Learning Center, Presented by KeyBank, Focuses on Workforce Readiness

KeyBank

Sustainable Finance & Socially Responsible Investment

CVS Health Foundation Invests $2.24 Million To Strengthen Community Health in Charlotte’s Historic West End

CVS Health

Featured Brands

Gina Adams Honored by Dress for Success As Part of Women Who Inspire Campaign

Gina Adams, Executive Vice President, General Counsel, and Secretary at FedEx, has been recognized by Dress for Success Worldwide as part of its annual Women Who Inspire global campaign.

PNC Announces New Initiatives to Inspire Outdoor Learning, Classroom Innovation Through PNC Grow Up Great

The PNC Financial Services Group, Inc., is kicking off Great Month, its annual celebration of PNC Grow Up Great® and high-quality early childhood education, by announcing new initiatives with two longtime collaborators.

Prosperity Now Receives $1 Million Wells Fargo Foundation Grant to Support VITA Organizations Nationwide

Prosperity Now receives a $1 million dollar Wells Fargo Foundation grant to support IRS-certified Volunteer Income Tax Assistance (VITA) organizations nationwide. Grant expands access to trusted, no-cost tax return preparation services.

Finding Courage in a Feathered Friend

But on that overwhelming day, Arlo was handed something unexpected: a small, soft feathered companion with a gentle heartbeat and a peaceful expression. It was My Special Aflac Duck®, a robotic comfort companion designed for children facing cancer and sickle cell disease.

Scaling Impact and Connectivity Through Technology Donations at Cisco

Through the Cisco Foundation and our corporate Social Impact Investments (SII), we support organizations that use technology in bold, innovative ways — from saving energy to saving lives. 

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic, a global leader in healthcare technology, is proud to announce its inclusion in Fast Company’s World’s Most Innovative Companies list of 2026. The company earned a spot for its BrainSense™ Adaptive DBS therapy for people with Parkinson’s, which was approved by the U.S.

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

When Hurricane Melissa made landfall on October 28, 2025, Jamaica faced one of the most powerful storms ever recorded in the Atlantic.

T‑Mobile’s Hometown Grants Top $21.5M, Empowering 475 Small Towns Nationwide

T-Mobile (NASDAQ: TMUS) today announced the latest 25 Hometown Grants recipients, including, for the first time, a town in North Dakota. With the latest and second-to-last round, T-Mobile has invested more than $21.5 million in grants to 475 small towns and rural communities

Preparing Tomorrow’s Leaders: FedEx and the Marine Corps Scholarship Foundation

Recently, FedEx hosted the spring edition of the Marine Corps Career Readiness Initiative webinar, an inspiring event dedicated to equipping student scholars with the tools they need to transition from college to career.

Aflac 2025 Agents of Care Prove the Power of Compassion in Action

Quiet acts of service often speak the loudest, and that kind of generosity can ripple outward to help strengthen entire communities.

Recent Alerts

Diversity & Inclusion

VIDEO: We Hear Every Dream Campaign by KFC

Responsible Business & Employee Engagement

The American Cancer Society Names First-Ever Chief Revenue & Marketing Officer, Adding Veteran Sales & Marketing Expert to its Team

Responsible Production & Consumption

Lightning In A Bottle Festival: A Capsule of Sustainability

New Elsevier Study Throws Light on How Assisted Reproduction is Used by Male Same-Sex Couples and Single Men

New Elsevier Study Throws Light on How Assisted Reproduction is Used by Male Same-Sex Couples and Single Men

Mars, Incorporated Recieves The 2013 Food Technology Industry Achievement Award From The Institute Of Food Technologists

Mars, Incorporated Recieves The 2013 Food Technology Industry Achievement Award From The Institute Of Food Technologists

Social Impact & Volunteering

Vigilant Global Conquers the Road to Quebec City with the Enbridge Ride to Conquer Cancer

Social Impact & Volunteering

BNSF Recognized for Assistance to Operation Lifesaver in Kansas

Research, Reports & Publications

Waggener Edstrom Releases Fifth Annual Corporate Citizenship Report

Innovation & Technology

HP Catalyst - helping students succeed in the 21st Century

Social Impact & Volunteering

80% Employee Engagement. 20x More Volunteer Hours.

Diversity & Inclusion

Balfour Beatty Construction Hires Three Senior Executives in Southwest

Social Impact & Volunteering

Bank of America Chicago Marathon Honors Top Fundraiser John Nichols With Richard M. Daley and Maggie Daley Award

Environment

Soy Body Sealer Aids Greening of All-New 2014 Jeep Cherokee

Research & Policy

Ovarian Cancer Metastases Influenced by Factors in Target Tissues

Events, Media & Communications

Taking a New Approach to Professional Development for our Multi-Dimensional Function

Environment

Rhett Butler on the Palm Oil Industry

Energy

Baxter Reports Sustainability, Renewable Energy Progress

Social Impact & Volunteering

Amway & Easter Seals - Not Your Average Walk Event!

Social Impact & Volunteering

Educators in the Workplace, Everyone Gets an A+!

Social Impact & Volunteering

Amway & Easter Seals - The Miracle in the Bronx

Responsible Business & Employee Engagement

Global Brands Discover Red Flags in Supplier Data

Innovation & Technology

Chrysler Group-NextEnergy V2G Project Probes Promise of Battery Power

Ingersoll Rand Advances Energy Efficiency by Hosting Environmental Defense Fund (EDF) Climate Corps Fellows

Ingersoll Rand Advances Energy Efficiency by Hosting Environmental Defense Fund (EDF) Climate Corps Fellows

Social Impact & Volunteering

The American Latino Heritage Fund Announces 2013 @American_Latino Expedition Contest Winners

Research, Reports & Publications

ReportAlert.info - Nexen (TSE:NXY) Publishes its 2012 Sustainability Report

Latest Campaigns

PSEG Strength in Service, Sandy and Beyond

Ten years after Superstorm Sandy raged across the East Coast, PSE&G continues to protect customers’ utility service from the damaging impact of...

Kingfisher Around the World

The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...

Climate Action & Environmental Management

Reach net-zero carbon in our own operations by 2030 and partner with suppliers to reduce their climate impact.

Financial health

At Wells Fargo, we're opening pathways to economic advancement for racially and ethnically diverse and low- and moderate-income individuals and...

Subaru Love Promise: Environment

Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these...

Community Impact

Advancing our communities worldwide through philanthropic investments, partnerships, and employee volunteerism.

Accelerating access to healthcare technology

We believe technology can help close the world’s health gaps. By putting people first, we find new ways to advance health while reducing costs. And...

Growth Through Sustainability

Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...

The Ray

News and information about The Ray, Georgia's restorative, sustainable highway of the future.

Drawdown Georgia

Informed by Project Drawdown, the world’s leading resource for climate solutions, Drawdown Georgia is the first state-centered effort to crowdsolve...