The Latest News From Leading Brands

Corporate and nonprofit news distributed by 3BL, including press releases, op/eds, multimedia, and the full range of stories that shape reputation.

SC Johnson ayuda a familias brasileñas con la donación de 100.000 unidades de repelentes de insectos personales
Hoy, SC Johnson anunció que donó 100.000 unidades del repelente de insectos personal OFF!® con el objetivo de ayudar a familias brasileñas a protegerse contra el mosquito Aedes aegypti que puede transmitir enfermedades como dengue, Zika, chikungunya y fiebre amarilla. Con la llegada de la temporada de mosquitos, Brasil ha visto recientemente una mayor cantidad de casos de fiebre amarilla. Esta donación de repelentes de insectos personales se distribuirá a través de programas comunitarios y de servicios sociales de organizaciones no gubernamentales (ONG) en un esfuerzo para ayudar a proteger a tantas personas como sea posible de los mosquitos que pueden transmitir estas enfermedades.
This Healthcare Company Is Determined to Have the Healthiest Employees in the World
At the start of the 20th century, the concept of “workplace wellness,” if it had existed, would have been an oxymoron: The American Industrial Revolution was afoot, and many workers were putting in long hours in dangerous conditions without breaks or benefits.

But Johnson & Johnson has always been more of a trend starter than a follower.
Stella Artois Puts the Global Water Crisis Into Perspective With Waiting Game Stunt
Earlier this month, Stella Artois used the major marketing power of the Super Bowl to urge fans to help provide access to safe drinking water for people in developing nations. Now the beer giant and their longstanding partner, Water.org, are contextualizing the basic need of water and bringing the message to life – beyond the safety of TV screens and couches and into the unsuspecting real world.
Celebrating Shared Value (CSV)
Since the first day that I started working in corporate social responsibility (CSR) in the late 1980’s – under the wise tutelage of Reynold Levy, then president of the AT&T Foundation – I both learned and asserted that the purpose of any good corporate philanthropy or CSR program was to find the intersection between societal needs and the business interests of the company and to create real impact for both -- paying attention to a company’s various stakeholders and conducting your business in a responsible manner with an eye on the long-term value for business and society.
Innovate, Educate, and Build the Next Generation of Women in STEM
For anyone interested in the professional development of women in Tech, you won’t want to miss two exciting events Cisco is hosting — just in time for International Women’s Day!

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