News from Leading Brands

Keep up with the latest impact news from companies embracing the triple bottom line, shared via 3BL's publishing platform.

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Events, Media & Communications

How Can Your Cause Marketing Ad Stand Out in the Sea of Super Bowl Commercials?

The Super Bowl has become a strong platform for companies to showcase their cause efforts, and this year was no different. On the heels of the Super Bowl 50 Committee's "Play Your Part" initiative, a number of brands chose to lead with social issues, shining a spotlight on just how far CSR has come as a core business and marketing strategy.

Environment

Corporate Water Stewardship 101

On Wednesday, February 3rd, Antea Group Senior Consultant Nick Martin facilitated a webinar on "Water Stewardship 101" in partnership with CDP. The presentation provides a practical overview of the basics of water stewardship and some of the tools and strategies successful organizations are implementing, and is the culmination of Antea Group's experience serving global clients.

Read more on the Antea Group blog. Download the slides from the presentation or listen to the full recorded webinar here.

Social Impact & Volunteering

#GoingToBat Community Spotlight: David Price

Home was where David Price’s heart was last week when he announced he was donating $300,000 toward a baseball field designed to accommodate disabled kids at the same park he began his ascent as a player.

Environment

Dr Pepper Snapple Announces Two Partnerships in Pursuit of Goal to Boost Beverage Container Recycling

Dr Pepper Snapple Group (NYSE: DPS) today announced it will work with industry, government and community partners to achieve a U.S. beverage container recycling rate of 60 percent by 2030. As part of this commitment, the company is entering into a new partnership and continuing another to improve access to recycling across the country.

Social Impact & Volunteering

2015 Ends on a High Note: Meet the Final 2015 Champions of DOT

As we spring into the new year, we honor our final two 2015 Champions of DOT – Kelly Chrietzberg and Mohammed Farshori – who helped end 2015 on a high note with their selfless acts to better their communities.

Awards, Ratings & Rankings

AccountAbility CEO, Sunny Misser, Interviewed by NAREIT (National Association of Real Estate Investment Trusts)

AccountAbility CEO, Sunny Misser, discusses the future of sustainability in the real estate industry in an interview with NAREIT on January 27th, conducted at NAREIT’s annual conference of sustainability practitioners at the Ritz Carlton-Coconut Grove in Miami, FL. In his interview, Misser outlines the key sustainability trends in the real estate industry today.

Environment

Nonprofit Holds Acorn Planting Event to Ensure Survival of Oak Trees

In the picturesque Cienega Canyon Preserve in San Timoteo Canyon, squirrels and deer, and a variety of birds and insects, rely on the oaks in the area for food and shelter. But over the last 12 years, more than half of the oaks have died or are in poor health due to drought, pests and pathogens.

Innovation & Technology

KeyBank's Eleventh Annual Super Refund Saturday Returns More Than $2 Million to Residents

On Saturday, February 6, 2016, 112 of KeyBank employees volunteered their time to the eleventh annual Super Refund Saturday, a one-day event that makes free individual tax preparation services available to local residents and helps low- and moderate-income earners discover their eligibility for the Earned Income Tax Credit (EITC).

Events, Media & Communications

Business Leaders Convene at UN to Discuss SDGs on March 7-8

On March 7 - 8 at the United Nations and Microsoft's New York office, The Business of Inclusion: Global Prosperity through Women and Girls Empowerment will convene more than 500 public and private sector leaders to explore inclusive solutions that create opportunities for women and girls around the world.

Health & Healthcare

Color Me Cautious: Don't Mistake Adult Coloring Books for Art Therapy

As a second-year graduate student in the GW Art Therapy Program, Lida Sunderland learned how to use materials like clay and colored pencils to help clients work through their emotional pain.

Health & Healthcare

Aligning Needs and Expectations: Best Practices for Acute Care and Senior Care Collaboration

The desire and necessity to improve seniors’ healthcare experience presents both opportunity and motivation for improved collaboration between acute and senior care providers. Recently a roundtable brought together stakeholders from strategic and geographic aligned acute care and senior living organizations to work collaboratively together to answer the question “How can hospitals and senior living providers work better together?”

Health & Healthcare

Leading the Effort to Improve Early Detection of Lung Cancer in Kentucky

For the past 18 months, a collaborative effort among Kentucky’s leading research universities, community partners and national organizations has been looking at how the state known for the highest lung cancer burden in the nation can become a leader in prevention and awareness efforts about the disease. And it comes none too soon.

Events, Media & Communications

Working to Solve Hunger: Upcoming Twitter Chat with BJ’s Wholesale Club, Meals on Wheels America, and Feeding America®

Join us for a LIVE 1 hour Twitter chat with BJ’s Wholesale Club, Meals on Wheels America and Feeding America
Thursday, February 18, at 12 p.m. EST
#FightHunger

Sustainable Finance & Socially Responsible Investment

Morgan Stanley Wealth Management Introduces New Tool Kit to Effectively Integrate Investing With Climate Change and Fossil Fuel Impact Goals

Investors who are interested in proactively seeking opportunities to enhance environmental impact without sacrificing potential financial return now have access to a new framework to transform the dialogue around climate change and the fossil fuel debate into an actionable plan for investing.

Innovation & Technology

Financial Solutions Lab Opens Applications for $3 Million Year-Two Challenge to Address Financial Shocks, Celebrates First-Year Culmination



Financial Solutions Lab Opens Applications for $3 Million Year-Two Challenge to Address Financial Shocks, Celebrates First-Year Culmination

Research, Reports & Publications

Novo Nordisk Publishes Integrated 2015 Annual Report

Novo Nordisk has published its integrated 2015 Annual Report detailing the company’s year-end performance.

Innovation & Technology

HPE: Insights on Innovation

Responsible Production & Consumption

Source Intelligence Expanding Sustainability Leadership In 2016

Corporate social responsibility has taken center stage and has been focused on the integration of social and environmental concerns in a company’s business operations.

Awards, Ratings & Rankings

Bloomberg's Paul Wood Is Recognized on the OUTstanding Executive Power Lists

Social Impact & Volunteering

CITGO and Houston Audubon Society Continue Natural Habitat Restoration Project at Smith Oaks Sanctuary

For the second consecutive year, volunteers from CITGO Petroleum Corporation, Houston Audubon Society and the Galveston community converged on the Smith Oaks Sanctuary in High Island to plant trees and remove invasive vegetation. The Houston Audubon Society-owned sanctuary, which protects 177 acres of field, woods, wetlands and ponds, is still recovering from damage inflicted over years of hurricane seasons and needs help in order to protect the many species of migratory birds who call it home.

Health & Healthcare

Health and Medicine -- Innovating Lives

Philanthropy & Cause Initiatives

Should I Do Grants, Donations, or Both?

You can set up a program focused on donations or make grants the focus. Both contribute to social change though each has its own unique benefits. Which path should you take, or should you have both grants and donations programs?

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