Fundraising

Corporate stories about Fundraising across 3BL's network.

Latest in Fundraising

Carnival Cruise Line Named St. Jude Children’s Research Hospital’s ‘Corporate Partner of the Year’
Carnival Cruise Line – which has raised more than $16 million for St. Jude Children’s Research Hospital over the past eight years and serves as its Official Celebration Partner – has been named the organization’s “Corporate Partner of the Year” for its outstanding support through innovative fundraising activities and engaging on-site events for patients.
CSR’s Newest Metric
The total cost of losing an employee can range from tens of thousands of dollars to 1.5-2 times that person’s annual salary, which for U.S. companies totals more than $160 billion a year. Needless to say, one of the biggest investments for any company is their people. So, what does CSR have to do with employee turnover? A lot. Find out what a study of more than 2 million employees' giving and volunteering activity revealed.
Astellas Employees at National Sales Forum Support Five Anaheim-Area Non-Profits
Approximately 1,400 Astellas employees gathered at the company's National Sales Forum to support non-profits in and around Anaheim as part of its annual day of service program, Changing Tomorrow Day, where the organization comes together to roll up its sleeves and help build brighter communities. Astellas is committed to addressing the unmet needs of communities where we live and work, such as aiding those impacted by the devastating wildfires in California, supporting underserved food banks, supporting health and wellness institutions and other activities that help communities when they need it most.
A Recipe for Effective Hashtag Activism: A Conversation with Susan McPherson, Founder & CEO of McPherson Strategies
In this episode of the Champions for Social Good podcast, Rachel Hutchisson, vice president of Corporate Citizenship and Philanthropy at Blackbaud, speaks with Susan McPherson, founder and CEO of McPherson Strategies, about how organizations can effectively leverage social media activism to advance a cause.

Susan explains the best uses for hashtag campaigns and why social media activism sometimes doesn’t work, and details the steps to creating successful and sustainable social campaigns. Susan also talks about why hashtag activism has been a powerful tool for empowering women and girls. Finally, Susan and Rachel discuss some successful hashtag campaigns led by nonprofits and companies and what made them work so well, and what organizations need to do to successfully engage Gen Z.
Las Vegas Sands Cares for Communities in the Face of Disaster
In 2017, our global properties were called on many times to step up in the face of tragedy. From Typhoon Hato in Macao to the Las Vegas shooting massacre and other U.S. natural disasters, Las Vegas Sands and its Team Members rose to the challenges.
Sands for Singapore Charity Festival
Marina Bay Sands (MBS) held its fifth annual Sands for Singapore Charity Festival in 2017 with overall results again surpassing previous years’ efforts. A primary initiative for Sands Cares in Singapore, the week-long festival raised S$3.9 million (USD $2.8 million) for local community charities and welcomed more than 20,000 visitors to its various events. Since 2013, Sands for Singapore has raised more than S$20 million (USD $14.7 million).
eBay for Charity Partners with GLAAD to Celebrate Pride Month & the LGBTQ Community
eBay for Charity, a platform that easily connects buyers and sellers with the causes they care about, announced its partnership with GLAAD, the world’s largest LGBTQ media advocacy group, to launch a campaign in celebration of Pride Month this June.
Tupperware Brands Associates Stand Together in Honor of Pulse Victims
As we near the two-year anniversary of the tragedy at Pulse Nightclub in Orlando, the T.E.N. (Tupperware Equality Network) Resource Group engaged associates in honoring the victims and contributing to community healing.
Wendy's and Sugardale Come Together for the Greater Good of Taste and the DTFA
Sugardale is also a proud supporter of our brand charity of choice, the Dave Thomas Foundation for Adoption. Sugardale has supported the Foundation since its inception in 1992 and continues to us help find permanent, loving homes for children in foster care by sponsoring Wendy’s annual Frosty 5K Run for Adoption, various golf tournaments, and our annual Wendy’s Convention.
American Express Awards $1 Million to Threatened Cultural Heritage Sites Included on 2018 World Monuments Watch
American Express and World Monuments Fund (WMF) today announced $1 million in funding to support preservation efforts at eight endangered cultural heritage sites included on the 2018 World Monuments Watch.