How Can Your Cause Marketing Ad Stand Out in the Sea of Super Bowl Commercials?

The Super Bowl has become a strong platform for companies to showcase their cause efforts, and this year was no different. On the heels of the Super Bowl 50 Committee's "Play Your Part" initiative, a number of brands chose to lead with social issues, shining a spotlight on just how far CSR has come as a core business and marketing strategy.

Dr Pepper Snapple Announces Two Partnerships in Pursuit of Goal to Boost Beverage Container Recycling

Dr Pepper Snapple Group (NYSE: DPS) today announced it will work with industry, government and community partners to achieve a U.S. beverage container recycling rate of 60 percent by 2030. As part of this commitment, the company is entering into a new partnership and continuing another to improve access to recycling across the country.

2015 Ends on a High Note: Meet the Final 2015 Champions of DOT

As we spring into the new year, we honor our final two 2015 Champions of DOT – Kelly Chrietzberg and Mohammed Farshori – who helped end 2015 on a high note with their selfless acts to better their communities.

Wicklund Key to Boys & Girls Club Funding

Few people at the Boys & Girls Club of Greater Green Bay have worked longer for the organization than Johanna Wicklund.

Working to Solve Hunger: Upcoming Twitter Chat with BJ’s Wholesale Club, Meals on Wheels America, and Feeding America®

Join us for a LIVE 1 hour Twitter chat with BJ’s Wholesale Club, Meals on Wheels America and Feeding America
Thursday, February 18, at 12 p.m. EST
#FightHunger

CITGO and Houston Audubon Society Continue Natural Habitat Restoration Project at Smith Oaks Sanctuary

For the second consecutive year, volunteers from CITGO Petroleum Corporation, Houston Audubon Society and the Galveston community converged on the Smith Oaks Sanctuary in High Island to plant trees and remove invasive vegetation. The Houston Audubon Society-owned sanctuary, which protects 177 acres of field, woods, wetlands and ponds, is still recovering from damage inflicted over years of hurricane seasons and needs help in order to protect the many species of migratory birds who call it home.

Should I Do Grants, Donations, or Both?

You can set up a program focused on donations or make grants the focus. Both contribute to social change though each has its own unique benefits. Which path should you take, or should you have both grants and donations programs?

Save the Date for Dining Out For Life® hosted by Subaru® Dine Out, Fight AIDS- April 28, 2016

Help make a difference by simply enjoying a meal with family or friends during Dining Out For Life® hosted by Subaru®, a delicious event held on Thursday, April 28th.

Northwest High Students Develop Solution for Local Flooding, Earn $20,000 in Technology

A horticulture class from Northwest High School in Nebraska is gaining attention for their student-designed plan to reduce local flooding and absorb storm runoff by developing a rain garden on the school campus. This spring, the students will construct the rain garden to promote native plant growth, which in turn will serve as a home for the declining bee and butterfly species in the area.

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