The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.
The Healthcare Plastics Recycling Council (HPRC) has announced its newly formed Executive Committee intended to help govern the council into the future.
PNC Bank is proud to announce its 13th annual Women in Business Week, a collection of in-person meetings, events and virtual webinars May 8-12, featuring women who are leading the way and changing the game in their industries.
You’re invited to join our Health & Safety experts for our webinar, Ready for our Close-Up: Production and Event Safety Starts at the Site Selection EHS Review Process, on Thursday, May 4th, at 2:00pm EDT.
Canadian Prime Minister Justin Trudeau and Artist, Activist and Global Citizen Ambassador John Legend have joined the growing list of leaders gathering in New York City next week for Global Citizen NOW.
3BL is stopping in Dallas, TX to host our second Network Effect, a series of conversations tackling some of the most pressing issues facing the people and planet today.
In honor of Global Volunteer Month and in partnership with SAP, Pyxera Global is excited to announce an upcoming webinar that will delve into the value of pro bono volunteering and how it can transform your organization.
Trane® - by Trane Technologies is celebrating its 110th anniversary as a world leader in creating comfortable, energy efficient indoor environments for commercial buildings, industry and homes.
Sappi North America is pleased to announce that Bakul Wadgaonkar has joined our team as Director of Sustainability. Bakul comes to Sappi with many years of experience in environmental health and safety, sustainability, manufacturing and quality management.
Host Mandi McReynolds shares insights from Reuters’ flagship event, Responsible Business USA 2023, where she moderated a panel on collecting audit-ready ESG data.
Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...
AEG embraces its responsibility to enrich the lives of people in the communities around the world where we do business, and to use business to create...
In states where Key has a presence, there are approximately 1.7 million low- to moderate-income (LMI) households. Many LMI individuals don’t have bank...