Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.

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Events, Media & Communications | 3BL

“AI Can’t Quote Coverage You Never Generated.”

The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.

Awards, Ratings & Rankings

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic

Events, Media & Communications

Georgia-Pacific Announces President & CEO; Duncan to Lead Nearly 100-year-old Atlanta-Based Manufacturing Company

Georgia-Pacific Corporation

Events, Media & Communications

Boston’s Flexible Workspace The Village Works Has Achieved the First WELL Coworking Rating in the U.S.

International WELL Building Institute (IWBI)

Philanthropy & Cause Initiatives

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

FedEx

Environment

The Label to Look for When Shopping for Responsibly Sourced Paper Products

Procter & Gamble (P&G)

Innovation & Technology

How Lenovo Is Transforming Enterprise Sustainability for ThinkPad Through Its Partnership With Makersite

Lenovo

Education

New Junior Achievement Experiential Learning Center, Presented by KeyBank, Focuses on Workforce Readiness

KeyBank

Sustainable Finance & Socially Responsible Investment

CVS Health Foundation Invests $2.24 Million To Strengthen Community Health in Charlotte’s Historic West End

CVS Health

Featured Brands

How To Go ‘Beyond Words’ With Acts of Compassion and Kindness

“Beyond Words” is a story of kindness, empathy and friendship, teaching readers of all ages to express compassion without needing to say a word. The book follows Buddy as he discovers how to support a friend coming home from the hospital.

Gina Adams Honored by Dress for Success As Part of Women Who Inspire Campaign

Gina Adams, Executive Vice President, General Counsel, and Secretary at FedEx, has been recognized by Dress for Success Worldwide as part of its annual Women Who Inspire global campaign.

PNC Announces New Initiatives to Inspire Outdoor Learning, Classroom Innovation Through PNC Grow Up Great

The PNC Financial Services Group, Inc., is kicking off Great Month, its annual celebration of PNC Grow Up Great® and high-quality early childhood education, by announcing new initiatives with two longtime collaborators.

Prosperity Now Receives $1 Million Wells Fargo Foundation Grant to Support VITA Organizations Nationwide

Prosperity Now receives a $1 million dollar Wells Fargo Foundation grant to support IRS-certified Volunteer Income Tax Assistance (VITA) organizations nationwide. Grant expands access to trusted, no-cost tax return preparation services.

Finding Courage in a Feathered Friend

But on that overwhelming day, Arlo was handed something unexpected: a small, soft feathered companion with a gentle heartbeat and a peaceful expression. It was My Special Aflac Duck®, a robotic comfort companion designed for children facing cancer and sickle cell disease.

Scaling Impact and Connectivity Through Technology Donations at Cisco

Through the Cisco Foundation and our corporate Social Impact Investments (SII), we support organizations that use technology in bold, innovative ways — from saving energy to saving lives. 

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic, a global leader in healthcare technology, is proud to announce its inclusion in Fast Company’s World’s Most Innovative Companies list of 2026. The company earned a spot for its BrainSense™ Adaptive DBS therapy for people with Parkinson’s, which was approved by the U.S.

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

When Hurricane Melissa made landfall on October 28, 2025, Jamaica faced one of the most powerful storms ever recorded in the Atlantic.

T‑Mobile’s Hometown Grants Top $21.5M, Empowering 475 Small Towns Nationwide

T-Mobile (NASDAQ: TMUS) today announced the latest 25 Hometown Grants recipients, including, for the first time, a town in North Dakota. With the latest and second-to-last round, T-Mobile has invested more than $21.5 million in grants to 475 small towns and rural communities

Preparing Tomorrow’s Leaders: FedEx and the Marine Corps Scholarship Foundation

Recently, FedEx hosted the spring edition of the Marine Corps Career Readiness Initiative webinar, an inspiring event dedicated to equipping student scholars with the tools they need to transition from college to career.

Recent Alerts

Innovation & Technology

Prórroga del Plazo de las Aplicaciones Anunciada para “El Poder de Crecer”, un Programa del Departamento de Estado de los Estados Unidos para Apoyar Micro Emprendimientos de Centroamérica.

El día de hoy, La Red de Innovación e Impacto anunció la prórroga del plazo de las aplicaciones para el Concurso El Poder de Crecer hasta el 14 de mayo del 2018.

Environment

Subaru Teams Up With TerraCycle for Zero-Waste Box Partnership

Subaru and participating Subaru retailers nationwide are launching our partnership with TerraCycle® to keep waste out of landfills and turn it into things like park benches, bike racks, and flower pots.

Sustainable Development Goals

The Arbor Day Foundation Partners With Hershey in Reforestation Efforts

The Arbor Day Foundation and The Hershey Company are pleased to announce a reforestation partnership focusing on repairing national forests damaged by species invasions, resource extraction and forest fires in Kentucky, Florida and Virginia. The 133,333 trees planted benefit the Paul Van Booven Wildlife Area (KY), South Quay Sandhills Preserve (VA) and the Sansavilla Wildlife Management Area (GA).

Awards, Ratings & Rankings

CBRE Achieves “Super Star” Status for Sustained Excellence, Innovation in Outsourcing

CBRE Group, Inc. achieved the highest possible score in IAOP®’s annual assessment of global outsourcing companies for the fourth consecutive year, and again earned its place atop the world’s elite outsourcing firms across all industries.

IAOP further recognized CBRE as a “Super Star” of the Global Outsourcing 100, based on top performance in all five judging categories: size and growth, customer references, awards and certifications, programs for innovation and corporate social responsibility.

Environment

Xylem Shanghai Volunteers During 30 Day Challenge

As part of this year’s Make Your Mark 30 Day Challenge, 60 employees from Xylem’s Shanghai site visited Nanhui Kwai Yuen Farm for a tree planting activity. As a team, they successfully planted 35 holly saplings at the farm.

Research, Reports & Publications

Teck Reports 2017 Sustainability Performance

Teck Resources Limited ("Teck”) has released its 17th annual Sustainability Report, covering the company’s performance in 2017 and progress towards its short-term sustainability goals set for 2020.

Environment

EPIC’s ROAM Ranch: A Photo Journey

Perched on the hunting seat of a bright blue Kawasaki Mule, my tour through ROAM Ranch feels like a safari.

The 450-acre ranch outside of Austin, Texas, is the brainchild of Taylor Collins and Katie Forrest, the founders of EPIC Provisions, and it is the embodiment of their brand’s mission.

Philanthropy & Cause Initiatives

World Wildlife Fund Makes Waves With Inaugural Standup Paddle Boarding Event

World Wildlife Fund (WWF) is making waves this fall with the organization’s first-ever athletic, peer-to-peer fundraising event, Panda Paddle. The standup paddle boarding event, sponsored by Target, will take place in San Diego’s Mission Bay on October 20, 2018.

Philanthropy & Cause Initiatives

Volkswagen’s “Crashed Cases” Forces Drivers to Rethink Texting While Driving

Volkswagen Stockholm is creating 153 phone cases made from the scratched and warped sheet metal of cars that have been in texting-and-driving accidents. Each case in the Crashed Cases series is handmade and engraved with a number that represents a serious car accident in Sweden during the first month of the new law.

Awards, Ratings & Rankings

Bloomberg Named Corporate Workplace of the Year at British Council for Offices (BCO) London Awards 2018

Bloomberg was yesterday awarded the ‘Corporate Workplace’ award at the annual British Council of Offices (BCO) Awards in London, which recognize excellence and innovation in workplace design. The award, which was accepted by Catriona Henderson, Head of Facilities for Bloomberg, EMEA and Simona Bencini, Partner & Architect, Foster + Partners, was judged by a panel of industry experts from the engineering, property, architecture, construction and design sectors who praised the Bloomberg project for “taking office building sustainability to unmatched levels of excellence.”

Environment

Three Ways We’re Making Our Food Matter

Three focus areas are amplifying the legacies given to us by the founders of several of our brands. Katie Forrest and Taylor Collins (co-founders of EPIC), Lara Merriken (founder of LÄRABAR), Annie Withey (founder of Annie’s) and Gene Kahn (founder of Cascadian Farm and Small Planet Foods) had different paths, personalities and philosophies. However, they all shared a conviction – to be a rumble that shook the food system.

Events, Media & Communications

Walmart Sustainability Milestone Meeting

This week my @AveryDennison colleagues and I attended the @Walmart annual Sustainability Milestone meeting at Sam M. Walton auditorium in Bentonville Arkansas.

Social Impact & Volunteering

Pennsylvania Governor Wolf Administration Joins City of Chester in Park Beautification Event

The secretaries of the Pennsylvania Department of Environmental Protection (DEP) and Department of Transportation (PennDOT) joined City of Chester officials, residents, and Keep Pennsylvania Beautiful at Sun Village Park for beautification activities to celebrate the community’s Earth Day cleanup of the park and the positive impact of state partnership and investment.

Research, Reports & Publications

Citi Releases 2017 Global Citizenship Report

Citi today released its 2017 Global Citizenship Report, highlighting efforts made in the last year to responsibly provide financial services that enable growth and progress. This report includes numerous examples of how, through our core business and with our philanthropic efforts, we are helping address complex and pressing issues such as global warming and social inequality.

Supply Chain & the Circular Economy

Top Priorities in 2018? Supply Chain Visibility and Transparency

A common problem with supply chains is they become unwieldy beasts. Each individual element and component within the network knows what they are doing, but the big picture often becomes obscure.

Events, Media & Communications

Being Strategic Is About More Than Quarterly Results, Say West Coast CEOs

Recognizing the importance of engaging stakeholders and sharing company information in a regular, transparent way, on April 19 the CEOs of Wells Fargo and PG&E Corporation shared their company’s long-term plans to an audience of more than 100 major institutional investors at the first CEO Investor Forum (CIF) held on the West Coast by CECP’s Strategic Investor Initiative (SII).

Awards, Ratings & Rankings

SC Johnson Canada Recognized for Workplace Excellence

SC Johnson Canada has been recognized as a 2018 Best Workplace by the Great Place to Work® Institute. The organization, which has been included on the list of Best Workplaces 11 times since 2006, ranked No. 45 on this year’s list of companies.

Responsible Business & Employee Engagement

Subaru of America Celebrates New Headquarters in Camden, NJ with Grand Opening Ceremony

Subaru of America, Inc. (SOA) today conducted a grand opening of its new home in Camden, NJ. Following several years of sustained business growth, Subaru of America announced plans in 2014 for a new headquarters campus to be located in Camden. Next month, more than 550 employees will begin to occupy the new building at a time when the company is celebrating nine consecutive years of record sales and 10 years of consecutive growth. The new facility, at 250,000 square feet, plus an adjacent new training center will more than double the size of the automaker’s previous headquarters and bring employees from four sites onto one campus.

Events, Media & Communications

Applications Now Open for eBay's 2018 SHINE Awards for Small Business

In the two years we’ve held the awards, we’ve received inspiring entries from eBay sellers across the nation who shared their small business stories and told us how eBay helped them pursue their dreams. Each year, we select a number of finalists and then ask the community to vote for the sellers they think are making a difference.

Sustainable Development Goals

Carnival Corporation's AIDA Cruises Expands Sustainable Cruise Tourism Partnership in Schleswig-Holstein

The Federal State of Schleswig-Holstein, the Federal State capital Kiel, the Seaport of Kiel and the Costa Group came together on Thursday, April 26, 2018, aboard AIDAluna to discuss the ways the ways to expand their current collaboration on sustainability initiatives. Their objective is to further develop the maritime infrastructure, the economy, and tourism in northern Germany sustainably and to make them “future-proof.”

Research, Reports & Publications

JetBlue Releases its Annual Environmental, Social and Governance Report

JetBlue this week released its 2017 environmental, social and governance (ESG) report outlining the airline’s long-term environmental strategy and labor and safety performance, among other topics. This year’s report was developed with investors in mind and produced according to the Sustainability Accounting Standards Board (SASB) standards for the airline industry and recommendations from the Task Force on Climate-related Financial Disclosures (TCFD).

Events, Media & Communications

Sands ECO360 | Sustainable Light Art Festival at Marina Bay Sands

From March 9 to April 1, Marina Bay Sands featured 22 sustainable light art installations created by artists all around the world for “i Light Marina Bay” around the Marina Bay waterfront. As Asia’s leading sustainable light art festival organized by the Urban Redevelopment Authority of Singapore, these installations reinforced the property’s position as a sustainable precinct.

Environment

Merck VIDEO | Reducing Our Environmental Impact, One Goal at a Time

At Merck, we are working to find new ways to reduce our use of natural resources and lower our environmental impacts. We have approved a new set of Environmental Sustainability Goals that will direct our actions into the next decade as we work to reduce our environmental impacts.

Environment

VIDEO | Helping Restore Local Heritage on Long Island

In this final installment in the Water Positive docuseries commissioned by The Scotts Miracle-Gro Foundation, National Geographic photographer Andy Mann captures the fight to preserve the close-knit fishing communities along Long Island’s north shore.

Diversity & Inclusion

PWER Portfolio ‘Walks the Walk’ of Women’s Financial Inclusion

In the past 18 months, BNY Mellon has issued bold calls for gender inclusion, offering research to inspire financial markets to boost economic participation by women worldwide. Now a new wealth management initiative called the PWER Portfolio is putting some of those ideas into action. PWER—an acronym for “promotion of women’s engagement and representation”—is built on a growing body of research showing that companies with diverse gender leadership tend to perform better.

Latest Campaigns

PSEG Strength in Service, Sandy and Beyond

Ten years after Superstorm Sandy raged across the East Coast, PSE&G continues to protect customers’ utility service from the damaging impact of...

Kingfisher Around the World

The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...

KeyBank Foundation: Helping Communities Thrive through Education, Workforce Development, and Service

KeyBank Foundation helps build thriving communities by supporting organizations and programs that foster thriving students and a thriving workforce...

Aflac Voices

Hear from Aflac’s senior leaders and subject matter experts about industry trends and more.

Climate Action & Environmental Management

Reach net-zero carbon in our own operations by 2030 and partner with suppliers to reduce their climate impact.

Financial health

At Wells Fargo, we're opening pathways to economic advancement for racially and ethnically diverse and low- and moderate-income individuals and...

Subaru Love Promise: Environment

Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these...

Community Impact

Advancing our communities worldwide through philanthropic investments, partnerships, and employee volunteerism.

Accelerating access to healthcare technology

We believe technology can help close the world’s health gaps. By putting people first, we find new ways to advance health while reducing costs. And...

Growth Through Sustainability

Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...