Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.

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Events, Media & Communications | 3BL

“AI Can’t Quote Coverage You Never Generated.”

The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.

Awards, Ratings & Rankings

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic

Events, Media & Communications

Georgia-Pacific Announces President & CEO; Duncan to Lead Nearly 100-year-old Atlanta-Based Manufacturing Company

Georgia-Pacific Corporation

Events, Media & Communications

Boston’s Flexible Workspace The Village Works Has Achieved the First WELL Coworking Rating in the U.S.

International WELL Building Institute (IWBI)

Philanthropy & Cause Initiatives

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

FedEx

Environment

The Label to Look for When Shopping for Responsibly Sourced Paper Products

Procter & Gamble (P&G)

Innovation & Technology

How Lenovo Is Transforming Enterprise Sustainability for ThinkPad Through Its Partnership With Makersite

Lenovo

Education

New Junior Achievement Experiential Learning Center, Presented by KeyBank, Focuses on Workforce Readiness

KeyBank

Sustainable Finance & Socially Responsible Investment

CVS Health Foundation Invests $2.24 Million To Strengthen Community Health in Charlotte’s Historic West End

CVS Health

Featured Brands

How To Go ‘Beyond Words’ With Acts of Compassion and Kindness

“Beyond Words” is a story of kindness, empathy and friendship, teaching readers of all ages to express compassion without needing to say a word. The book follows Buddy as he discovers how to support a friend coming home from the hospital.

Gina Adams Honored by Dress for Success As Part of Women Who Inspire Campaign

Gina Adams, Executive Vice President, General Counsel, and Secretary at FedEx, has been recognized by Dress for Success Worldwide as part of its annual Women Who Inspire global campaign.

PNC Announces New Initiatives to Inspire Outdoor Learning, Classroom Innovation Through PNC Grow Up Great

The PNC Financial Services Group, Inc., is kicking off Great Month, its annual celebration of PNC Grow Up Great® and high-quality early childhood education, by announcing new initiatives with two longtime collaborators.

Prosperity Now Receives $1 Million Wells Fargo Foundation Grant to Support VITA Organizations Nationwide

Prosperity Now receives a $1 million dollar Wells Fargo Foundation grant to support IRS-certified Volunteer Income Tax Assistance (VITA) organizations nationwide. Grant expands access to trusted, no-cost tax return preparation services.

Finding Courage in a Feathered Friend

But on that overwhelming day, Arlo was handed something unexpected: a small, soft feathered companion with a gentle heartbeat and a peaceful expression. It was My Special Aflac Duck®, a robotic comfort companion designed for children facing cancer and sickle cell disease.

Scaling Impact and Connectivity Through Technology Donations at Cisco

Through the Cisco Foundation and our corporate Social Impact Investments (SII), we support organizations that use technology in bold, innovative ways — from saving energy to saving lives. 

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic, a global leader in healthcare technology, is proud to announce its inclusion in Fast Company’s World’s Most Innovative Companies list of 2026. The company earned a spot for its BrainSense™ Adaptive DBS therapy for people with Parkinson’s, which was approved by the U.S.

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

When Hurricane Melissa made landfall on October 28, 2025, Jamaica faced one of the most powerful storms ever recorded in the Atlantic.

T‑Mobile’s Hometown Grants Top $21.5M, Empowering 475 Small Towns Nationwide

T-Mobile (NASDAQ: TMUS) today announced the latest 25 Hometown Grants recipients, including, for the first time, a town in North Dakota. With the latest and second-to-last round, T-Mobile has invested more than $21.5 million in grants to 475 small towns and rural communities

Preparing Tomorrow’s Leaders: FedEx and the Marine Corps Scholarship Foundation

Recently, FedEx hosted the spring edition of the Marine Corps Career Readiness Initiative webinar, an inspiring event dedicated to equipping student scholars with the tools they need to transition from college to career.

Recent Alerts

Responsible Production & Consumption

Ecocentricity Blog: Supply and Demand

Emerging market countries are likely to provide supply-side interventions into their auto markets. Whether the issue is energy independence, air quality, or cost savings, transitioning to electric vehicles makes good sense.

Environment

Spreading Holiday Cheer: How One Tree Becomes 50,000

NBCUniversal has partnered with the Arbor Day Foundation in celebrating the 2020 Rockefeller Center Christmas Tree Lighting Ceremony by committing to plant one tree for each of the 50,000 bulbs strung around this year’s tree.

Sustainable Finance & Socially Responsible Investment

Mobile Money Ensures Continued Success Amidst the COVID-19 Crisis in Uganda

For three entrepreneurial women business partners in Uganda, the emerging COVID-19 crisis posed an immediate threat to their newly started business. Pictured above, the three entrepreneurs, Nancy, Lilly, and Irene stand on their business premises in Patira East Village.

Responsible Business & Employee Engagement

Gains in Social Responsibility from a Mid-Year Surge Have Been Erased Based on Eighth Annual Conscious Consumer Spending Index

The eighth annual Conscious Consumer Spending Index (#CCSIndex) suggests that converging crises and ongoing uncertainty are causing a decline in conscious consumerism and charitable giving.

Diversity & Inclusion

The Future Can Be Female - Starting the Finance CEO Pipeline

When Jane Fraser was announced as the next CEO of Citigroup, there was much celebration for the first woman to head a Wall Street bank. One Fortune headline promised a tell-all about how Fraser “broke banking’s highest glass ceiling.”

Social Impact & Volunteering

Kimberly-Clark Mentors Collaborate With Female Entrepreneurs to Create Shared Value in the Sanitation Economy

“The Innovation Lab offers an incredible opportunity to interact with talented professionals who have great experience,” said Nyaga. “I look forward to receiving support around the manufacturing process, design, commercial viability and quality of our products. We are so excited to grow!”

Responsible Business & Employee Engagement

Tetra Tech's Little Artists Share Their Vision for a Happier, Healthier World

The competition was open to children, grandchildren, and nieces and nephews of Tetra Tech employees. Our little artists created artwork that depicted their answer to the question, “What is your vision for a happier, healthier world?”

Awards, Ratings & Rankings

Yum! Brands Advances Its Sustainability Journey Through Transparent Reporting To CDP

This year, the company achieved both climate and water scores of an A-, a year-over-year improvement for each response. Yum! also continued expanding its forest reporting beyond paper and palm to include beef.

Diversity & Inclusion

Women and Working from Home: How To Prevent Downshifting

T-Mobile addresses the challenges women say they’re facing in a COVID-19 remote world with a nationwide virtual panel discussion of employees.

Philanthropy & Cause Initiatives

Fighting Food Insecurity: CNH Industrial Helps Wisconsin Food Bank Feed Hungry Americans

Hunger in America has skyrocketed since the start of the COVID-19 pandemic, leaving food banks struggling to meet demand.

Innovation & Technology

Arrow Electronics' SAM Car Displayed at National Corvette Museum

Arrow Electronics has loaned its original Semi-Autonomous Motorcar (SAM) to the National Corvette Museum in Bowling Green, Ky. The 2014 C7 Stingray will remain on public display in the museum’s Skydome gallery until mid-March 2021.

Health & Healthcare

American Airlines Offers Preflight COVID-19 Testing for All US Destinations With Travel Requirements

American Airlines is expanding its preflight testing program for domestic travel.

Sustainable Finance & Socially Responsible Investment

The Scotiabank Women Initiative™ Celebrates Second Anniversary With the Launch of a Digital Hub and Expansion of Program Into Scotia Wealth Management

In celebration of its two-year anniversary, The Scotiabank Women Initiative ™ has launched a new Digital Hub, focused on delivering key resources to help women entrepreneurs adapt to uncertain economic times.

Sustainable Development Goals

Evolving Markets in Metaphysical Reconstruction

The earliest markets for metaphysical reconstruction evolved continually from changing belief systems, religions, creation stories, cultural fashions, and later from science fiction, futures forecasting scenarios.

Environment

Turning the Page on 2020

As I write this, encouraging reports on President-elect Joe Biden’s early cabinet picks and policy plans suggest that we are starting to turn the page on 2020 at last.

Awards, Ratings & Rankings

HanesBrands Recognized for Sustainability Leadership with First 'A List' Score in CDP 2020 Climate Change Report

HanesBrands (NYSE:HBI) today announced it has earned its first “A List” recognition for leadership in corporate sustainability in the CDP 2020 Climate Change Report.

Awards, Ratings & Rankings

Northern Trust Recognized for Efforts to Address Climate Change With Placement on CDP "A List"

Northern Trust announced today that it has been recognized for leadership in corporate sustainability by global environmental non-profit CDP, receiving an “A” score for climate change, based on data reported through CDP’s 2020 climate change questionnaire.

Awards, Ratings & Rankings

Anheuser-Busch InBev Recognized by CDP for Leadership in Corporate Sustainability

We are proud to have been recognized for leadership in corporate sustainability by CDP as one of a small number of companies that achieved a double ‘A’ score for global climate and water stewardship.

Health & Healthcare

Supporting Employee Wellness Beyond the Workplace

Gildan introduced its Saving Our Family program to help employees embrace personal growth and take hold of their lives by providing them with mental health support through counselling and other resources.

Research, Reports & Publications

The Road to a Green Recovery

For sustainability professionals and environmental activists, the past decade has seen, arguably, the most dramatic shift in acknowledgment of our planet’s climate crisis to date.

Responsible Business & Employee Engagement

Schneider Electric Expands Energy & Sustainability Services Operations in East Asia & Japan

Schneider Electric’s ESS helps thousands of organizations across the globe develop strategic plans, and implement projects and programs to meet their energy, sustainability and climate goals.

Environment

CIT to Plant 50,000 Trees in Angeles National Forest

CIT and its Pasadena-based banking subsidiary CIT Bank, N.A. today announced that it will plant 50,000 trees in Angeles National Forest through a collaboration with One Tree Planted, a nonprofit organization focused on global reforestation.

Awards, Ratings & Rankings

General Mills on CDP's 'A List' for Climate and Water Stewardship for Third Consecutive Year

General Mills is one of few North American companies in the Food & Beverage sector to attain a double ‘A’ score and was recognized for its actions to cut emissions, mitigate climate risks and practice sustainable management of water resources.

Awards, Ratings & Rankings

NortonLifeLock Named to the Dow Jones Sustainability Index (DJSI)

Listed on both the World and North America indices, the placement highlights for a rapidly-growing number of ESG-interested investors the company’s commitment to deriving long-term value through responsible business practices.

Philanthropy & Cause Initiatives

Bridgestone Donates $500,000 to Support Transportation Needs for Boys & Girls Clubs

Bridgestone Retail Operations (Bridgestone), a subsidiary of Bridgestone Americas, announced it has donated $500,000 to ensure 40 Boys & Girls Clubs across the country have access to reliable transportation that will allow them to continue serving kids and families into the winter months, during the ongoing COVID-19 pandemic.

Latest Campaigns

PSEG Strength in Service, Sandy and Beyond

Ten years after Superstorm Sandy raged across the East Coast, PSE&G continues to protect customers’ utility service from the damaging impact of...

Kingfisher Around the World

The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...

KeyBank Foundation: Helping Communities Thrive through Education, Workforce Development, and Service

KeyBank Foundation helps build thriving communities by supporting organizations and programs that foster thriving students and a thriving workforce...

Aflac Voices

Hear from Aflac’s senior leaders and subject matter experts about industry trends and more.

Climate Action & Environmental Management

Reach net-zero carbon in our own operations by 2030 and partner with suppliers to reduce their climate impact.

Financial health

At Wells Fargo, we're opening pathways to economic advancement for racially and ethnically diverse and low- and moderate-income individuals and...

Subaru Love Promise: Environment

Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these...

Community Impact

Advancing our communities worldwide through philanthropic investments, partnerships, and employee volunteerism.

Accelerating access to healthcare technology

We believe technology can help close the world’s health gaps. By putting people first, we find new ways to advance health while reducing costs. And...

Growth Through Sustainability

Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...