Beauty Is More Beautiful Shared

Beauty Is More Beautiful Shared™ was intentionally designed to support the success of Mary Kay Independent Beauty Consultants. With a message that amplifies community and transformation, this bold campaign will broaden awareness and foster a desire to purchase Mary Kay products and to connect with Independent Beauty Consultants through their personal digital storefront at Mary Kay.

Discover Mary Kay’s Beauty Is More Beautiful Shared™ Campaign: 
Watch the Campaign Film here.    
Experience the Campaign Creatives here.
Learn More About Campaign Film Director Olivia De Camps.  

Videos from Client

Content from this campaign

Responsible Production & the Circular Economy
Mary Kay Introduces the K-Beauty Texture Edit
Mary Kay today the launch of the K-Beauty Texture Edit, a special-edition skin care collection available while supplies last. The collection builds on the momentum of the company's largest consumer-facing global brand platform, Beauty Is More Beautiful Shared™.
Corporate Responsibility
With “Beauty Is More Beautiful Shared™” Mary Kay Brings Its Largest Ever Consumer-Facing Brand Campaign to Brazil
Earlier this month, Mary Kay Inc. unveiled Beauty Is More Beautiful Shared™, the company's largest global consumer campaign ever, launching in Brazil as one of its flagship markets.
Corporate Responsibility
Mary Kay Ukraine Launches Global Beauty Is More Beautiful Shared™ Campaign To Empower Women Through Community, Confidence, and Connection
Mary Kay in Ukraine is launching Beauty Is More Beautiful Shared™, a global initiative that celebrates the strength of women who support, inspire, and empower one another. The platform reflects a longstanding Mary Kay belief that beauty is about more than appearance.
Corporate Responsibility
Mary Kay China Redefines Beauty as a Shared Experience With New Global Brand Platform – Beauty Is More Beautiful Shared™
As beauty continues to connect and inspire women across generations, Mary Kay China announces Beauty Is More Beautiful Shared™, bringing the iconic beauty and entrepreneurship company's largest-ever global brand campaign to China.
Corporate Responsibility
Largest Brand Campaign in Company History: Mary Kay Germany Launches Beauty Is More Beautiful Shared™
With Beauty Is More Beautiful Shared™, Mary Kay Germany is bringing the company's largest-ever global brand campaign to the German market. At the heart of the campaign is a belief that has shaped Mary Kay for more than 60 years: beauty has its greatest impact when it is shared.
Inclusion & Opportunity
Mary Kay Launches Global Brand Platform – Beauty Is More Beautiful Shared™ – Celebrating Connection, Community and a New Era of Beauty
Mary Kay Inc., the iconic beauty and entrepreneurship brand founded by the bold visionary Mary Kay Ash, announces Beauty Is More Beautiful Shared™, its largest-ever global consumer-facing campaign and a long-term brand strategy designed to drive its next era of growth.

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