The Latest News From Leading Brands

Corporate and nonprofit news distributed by 3BL, including press releases, op/eds, multimedia, and the full range of stories that shape reputation.

Have You ‘Herd’ About the Fortymile Caribou?
A little-known fact about the Canadian 25 cent coin, is that the animal on the “tails” side is in fact not a moose, but a caribou! Caribou (also known as reindeer), are an integral part of Canadian indigenous heritage, as well as northern ecosystems. These members of the deer family were once one of Canada’s most widespread wildlife species. Today their numbers have significantly diminished, some herds by more than 90%. Climate change, increased habitat development, and poor land use planning have contributed greatly to the caribou’s steady decline. Most Arctic caribou are migratory, which poses challenges for habitat conservation when coupled with mining exploration and development.
Building Success Into the Firm’s Sustainability Efforts – By Making Sustainability Everyone’s Responsibility
Lately, we’ve been participating in conferences where CEOs and other senior managers have been on the lectern describing their companies’ sustainability journeys – the why, how, challenges and positive outcomes.
Carnival Corporation's AIDA Builds School in the Philippines With the Reiner Meutsch Foundation FLY & HELP
AIDA Cruises is continuing its ongoing commitment to social, cultural and charitable projects. On March 9, 2018, at the ITB in Berlin, Hansjörg Kunze, vice president for communication and sustainability, presented a check for 42,265 euros to the Reiner Meutsch Foundation FLY & HELP for the reconstruction of an elementary school in Dinagat in the Philippines. The donation is part of the money raised from a charity raffle that AIDA traditionally holds aboard the AIDA fleet on New Year’s Eve. Severe floods destroyed many schools in the region in December.
JetBlue For Good: Why This Airline Cares So Damn Much
On Valentine’s Day, after a lone shooter entered Marjory Stoneman Douglas High School in Parkland, Florida, and took the lives of 17 people, Icema Gibbs knew it was time to get to work.

Gibbs isn’t a South Florida native or a school teacher, but rather, JetBlue’s director of corporate social responsibility. “Whenever there is a disaster—manmade or natural—if there is an opportunity for us to help, we do: specifically, if it’s a city that we serve or a city that really is near and dear to our crew members,” says Gibbs, who has been with the airline since its inception in 1999.
Explaining the Complex: Putting the Best Available Evidence Into the Hands of Decision Makers
We all know the basic concept of supply and demand in economics, which makes sense in most settings: the more demand for something, the more supply is needed to meet it. Put the spotlight on scientific research and the relationship between supply and demand becomes a bit skewed. The suppliers (researchers and scientists) are often completely disconnected from the demand side, which can consist of anyone from policy makers to farmers. This means that some of the best available science and evidence often never reaches the people who demand it and, if it does, it’s commonly in a format that is too complex to understand and therefore also often not useful as input into decision-making processes.

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Integrated Tools

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Healthy Spaces, a podcast by Trane Technologies, brings together engineers, innovators and industry leaders for bold conversations at the frontier of...

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KeyBank's Community Investment

In states where Key has a presence, there are approximately 1.7 million low- to moderate-income (LMI) households. Many LMI individuals don’t have bank...

Sustainability by Antea Group

At Antea Group, we believe the best sustainability programs integrate sustainability into core business practices, we identify and act on relevant...

Aflac Stories

Get a closer look at the people, products and stories that make Aflac the company we know today.