The Latest News From Leading Brands

Corporate and nonprofit news distributed by 3BL, including press releases, op/eds, multimedia, and the full range of stories that shape reputation.

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Research & Reports
Research & Reports
GRI Standards Update: Leading Reporting Practice in Occupational Health and Safety Management, and Water Stewardship
Continued degradation of environmental resources and failing to provide safe and healthy working environments globally have put water and OHS high on the global agenda. Credible and actionable information about organizations’ impact on society and the environment is more important now than it has ever been. The GRI Standards on OHS and water and effluents have been updated to ensure best practice of reporting. The updated GRI Standards further reflect the urgency of the new ways of understanding and addressing issues such as harm to workers’ health, or fresh water as an increasingly scarce resource.
GRI
Events
Events
Reflections on Points of Light Service Unites 2018
One of my favorite annual events is Points of Light’s Service Unites. Not only is the conference an opportunity to connect with peers to celebrate best practices and commiserate lesson learned, but it is also a chance to share updates on emerging philanthropy trends and hear from global service leaders. This year’s event delivered on its promise of incredible speakers and insights on the state of volunteerism, and I am happy to share my reflections on three networking and learning-filled days in Atlanta.
Common Impact
Corporate Responsibility
Corporate Responsibility
The Rise of Employees As Agents of Change
The corporate social responsibility software space has seen some pretty major changes over the past decade. It has long been our goal to evolve the prevailing approach to employee giving and cause marketing from one that is largely top-down and transactional to one that is experiential and cultural. Today, we are excited to announce the launch of Benevity’s next generation corporate social responsibility and employee engagement product: Missions.
Benevity
Corporate Responsibility
Corporate Responsibility
Aflac’s CSR Efforts Fit the Bill: How a Duck Helped Strengthen the Company’s Reputation
Aflac's modern brand identity was born after the insurance company’s ad team made a striking discovery nearly two decades ago: The sound “Aflac” resembles “quack quack.” The symbol debuted on Jan. 1, 2000 (yes, Y2K), and the rest is history. Since that time, the Aflac duck has become an advertising icon, signifying the company’s commitment to best business practices, philanthropy and corporate social responsibility (CSR).
Aflac Incorporated
Events
Events
Join 3BL Media's Chicagoland Corporate Responsibility Stories Forum
Astellas, Conagra,and Walgreens will share stories of corporate responsibility at a breakfast hosted by 3BL Media
3BL

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