Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.

person looking at a computer screen

Events, Media & Communications | 3BL

“AI Can’t Quote Coverage You Never Generated.”

The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.

Awards, Ratings & Rankings

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic

Events, Media & Communications

Georgia-Pacific Announces President & CEO; Duncan to Lead Nearly 100-year-old Atlanta-Based Manufacturing Company

Georgia-Pacific Corporation

Events, Media & Communications

Boston’s Flexible Workspace The Village Works Has Achieved the First WELL Coworking Rating in the U.S.

International WELL Building Institute (IWBI)

Philanthropy & Cause Initiatives

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

FedEx

Environment

The Label to Look for When Shopping for Responsibly Sourced Paper Products

Procter & Gamble (P&G)

Innovation & Technology

How Lenovo Is Transforming Enterprise Sustainability for ThinkPad Through Its Partnership With Makersite

Lenovo

Education

New Junior Achievement Experiential Learning Center, Presented by KeyBank, Focuses on Workforce Readiness

KeyBank

Sustainable Finance & Socially Responsible Investment

CVS Health Foundation Invests $2.24 Million To Strengthen Community Health in Charlotte’s Historic West End

CVS Health

Featured Brands

Gina Adams Honored by Dress for Success As Part of Women Who Inspire Campaign

Gina Adams, Executive Vice President, General Counsel, and Secretary at FedEx, has been recognized by Dress for Success Worldwide as part of its annual Women Who Inspire global campaign.

PNC Announces New Initiatives to Inspire Outdoor Learning, Classroom Innovation Through PNC Grow Up Great

The PNC Financial Services Group, Inc., is kicking off Great Month, its annual celebration of PNC Grow Up Great® and high-quality early childhood education, by announcing new initiatives with two longtime collaborators.

Prosperity Now Receives $1 Million Wells Fargo Foundation Grant to Support VITA Organizations Nationwide

Prosperity Now receives a $1 million dollar Wells Fargo Foundation grant to support IRS-certified Volunteer Income Tax Assistance (VITA) organizations nationwide. Grant expands access to trusted, no-cost tax return preparation services.

Finding Courage in a Feathered Friend

But on that overwhelming day, Arlo was handed something unexpected: a small, soft feathered companion with a gentle heartbeat and a peaceful expression. It was My Special Aflac Duck®, a robotic comfort companion designed for children facing cancer and sickle cell disease.

Scaling Impact and Connectivity Through Technology Donations at Cisco

Through the Cisco Foundation and our corporate Social Impact Investments (SII), we support organizations that use technology in bold, innovative ways — from saving energy to saving lives. 

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic, a global leader in healthcare technology, is proud to announce its inclusion in Fast Company’s World’s Most Innovative Companies list of 2026. The company earned a spot for its BrainSense™ Adaptive DBS therapy for people with Parkinson’s, which was approved by the U.S.

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

When Hurricane Melissa made landfall on October 28, 2025, Jamaica faced one of the most powerful storms ever recorded in the Atlantic.

T‑Mobile’s Hometown Grants Top $21.5M, Empowering 475 Small Towns Nationwide

T-Mobile (NASDAQ: TMUS) today announced the latest 25 Hometown Grants recipients, including, for the first time, a town in North Dakota. With the latest and second-to-last round, T-Mobile has invested more than $21.5 million in grants to 475 small towns and rural communities

Preparing Tomorrow’s Leaders: FedEx and the Marine Corps Scholarship Foundation

Recently, FedEx hosted the spring edition of the Marine Corps Career Readiness Initiative webinar, an inspiring event dedicated to equipping student scholars with the tools they need to transition from college to career.

Aflac 2025 Agents of Care Prove the Power of Compassion in Action

Quiet acts of service often speak the loudest, and that kind of generosity can ripple outward to help strengthen entire communities.

Recent Alerts

Social Impact & Volunteering

Survey Finds That Most Renters Perceive Homeownership as a Preference

Sustainable Finance & Socially Responsible Investment

Philanthropy, Now Yielding Financial Returns

Responsible Business & Employee Engagement

CSR Roundtable Sponsored by Cone Communications

Diversity & Inclusion

Accenture Funds Training Programs in South Asia

Responsible Business & Employee Engagement

Social Performance in Supply Chains: A Podcast on the State of Play

Environment

PepsiCo Plans to Make All India Plants Water Positive

Environment

World’s Largest Investors Call to Action on Climate Change

Events, Media & Communications

San Francisco Bay Area Green Chamber of Commerce To Celebrate 2011 Accomplishments on November 10th

Social Impact & Volunteering

A Fashion Ribbon With a Double Agenda: Kenneth Cole Reinterprets the AIDS Ribbon in Partnership With the MTV Staying Alive Foundation and amfAR

Events, Media & Communications

Social Enterprise: Facebook Leads the Way with Cause Related Marketing

Responsible Business & Employee Engagement

Business Sustainability: Can We Really Say Enough About Leadership?

Social Impact & Volunteering

Governor and Mrs. Richard Thornburgh Receive Edna Silberman Humanitarian Award

Research, Reports & Publications

Abbott Honored With Scrip Award for Leadership in Corporate Social Responsibility

Huntsman Pigments' Calais Site Wins Top Prize at IChemE 2011 Award Ceremony

Huntsman Pigments' Calais Site Wins Top Prize at IChemE 2011 Award Ceremony

Huntsman Makes Newsweek’s ‘Green Rankings’

Huntsman Makes Newsweek’s ‘Green Rankings’

Kashi Company Invites Communities to Help Solve the Real Food Deficit Together

Kashi Company Invites Communities to Help Solve the Real Food Deficit Together

Innovation & Technology

Upgraded Stoves Help People Breathe Easier in Peru

Environment

PepsiCo Mexico Recognized with Best Practices Award for its Commitment to Agricultural Sustainability

Environment

Want to Plant a Tree? There's an App for That.

Social Impact & Volunteering

UPS Road Code and BGCA were recognized by US Senator Paulsen for its contribution to National Teen Driver Safety Week

Social Impact & Volunteering

Employees ‘Creating Change’: Meet Dave Schaefer

Environment

EPA Recognizes PepsiCo as a 2011 SmartWay Champion

Social Impact & Volunteering

Deloitte's Evan Hochberg on A Billion + Change, a Campaign to Mobilize Billions in Pro Bono for Nonprofits in Need

Responsible Business & Employee Engagement

Bank Transfer Day

Responsible Business & Employee Engagement

The Crossroads of Business Sustainability and Social Intelligence

Latest Campaigns

PSEG Strength in Service, Sandy and Beyond

Ten years after Superstorm Sandy raged across the East Coast, PSE&G continues to protect customers’ utility service from the damaging impact of...

Kingfisher Around the World

The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...

Climate Action & Environmental Management

Reach net-zero carbon in our own operations by 2030 and partner with suppliers to reduce their climate impact.

Financial health

At Wells Fargo, we're opening pathways to economic advancement for racially and ethnically diverse and low- and moderate-income individuals and...

Subaru Love Promise: Environment

Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these...

Community Impact

Advancing our communities worldwide through philanthropic investments, partnerships, and employee volunteerism.

Accelerating access to healthcare technology

We believe technology can help close the world’s health gaps. By putting people first, we find new ways to advance health while reducing costs. And...

Growth Through Sustainability

Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...

The Ray

News and information about The Ray, Georgia's restorative, sustainable highway of the future.

Drawdown Georgia

Informed by Project Drawdown, the world’s leading resource for climate solutions, Drawdown Georgia is the first state-centered effort to crowdsolve...