Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.

person looking at a computer screen

Events, Media & Communications | 3BL

“AI Can’t Quote Coverage You Never Generated.”

The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.

Awards, Ratings & Rankings

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic

Events, Media & Communications

Georgia-Pacific Announces President & CEO; Duncan to Lead Nearly 100-year-old Atlanta-Based Manufacturing Company

Georgia-Pacific Corporation

Events, Media & Communications

Boston’s Flexible Workspace The Village Works Has Achieved the First WELL Coworking Rating in the U.S.

International WELL Building Institute (IWBI)

Philanthropy & Cause Initiatives

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

FedEx

Environment

The Label to Look for When Shopping for Responsibly Sourced Paper Products

Procter & Gamble (P&G)

Innovation & Technology

How Lenovo Is Transforming Enterprise Sustainability for ThinkPad Through Its Partnership With Makersite

Lenovo

Education

New Junior Achievement Experiential Learning Center, Presented by KeyBank, Focuses on Workforce Readiness

KeyBank

Sustainable Finance & Socially Responsible Investment

CVS Health Foundation Invests $2.24 Million To Strengthen Community Health in Charlotte’s Historic West End

CVS Health

Featured Brands

How To Go ‘Beyond Words’ With Acts of Compassion and Kindness

“Beyond Words” is a story of kindness, empathy and friendship, teaching readers of all ages to express compassion without needing to say a word. The book follows Buddy as he discovers how to support a friend coming home from the hospital.

Gina Adams Honored by Dress for Success As Part of Women Who Inspire Campaign

Gina Adams, Executive Vice President, General Counsel, and Secretary at FedEx, has been recognized by Dress for Success Worldwide as part of its annual Women Who Inspire global campaign.

PNC Announces New Initiatives to Inspire Outdoor Learning, Classroom Innovation Through PNC Grow Up Great

The PNC Financial Services Group, Inc., is kicking off Great Month, its annual celebration of PNC Grow Up Great® and high-quality early childhood education, by announcing new initiatives with two longtime collaborators.

Prosperity Now Receives $1 Million Wells Fargo Foundation Grant to Support VITA Organizations Nationwide

Prosperity Now receives a $1 million dollar Wells Fargo Foundation grant to support IRS-certified Volunteer Income Tax Assistance (VITA) organizations nationwide. Grant expands access to trusted, no-cost tax return preparation services.

Finding Courage in a Feathered Friend

But on that overwhelming day, Arlo was handed something unexpected: a small, soft feathered companion with a gentle heartbeat and a peaceful expression. It was My Special Aflac Duck®, a robotic comfort companion designed for children facing cancer and sickle cell disease.

Scaling Impact and Connectivity Through Technology Donations at Cisco

Through the Cisco Foundation and our corporate Social Impact Investments (SII), we support organizations that use technology in bold, innovative ways — from saving energy to saving lives. 

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic, a global leader in healthcare technology, is proud to announce its inclusion in Fast Company’s World’s Most Innovative Companies list of 2026. The company earned a spot for its BrainSense™ Adaptive DBS therapy for people with Parkinson’s, which was approved by the U.S.

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

When Hurricane Melissa made landfall on October 28, 2025, Jamaica faced one of the most powerful storms ever recorded in the Atlantic.

T‑Mobile’s Hometown Grants Top $21.5M, Empowering 475 Small Towns Nationwide

T-Mobile (NASDAQ: TMUS) today announced the latest 25 Hometown Grants recipients, including, for the first time, a town in North Dakota. With the latest and second-to-last round, T-Mobile has invested more than $21.5 million in grants to 475 small towns and rural communities

Preparing Tomorrow’s Leaders: FedEx and the Marine Corps Scholarship Foundation

Recently, FedEx hosted the spring edition of the Marine Corps Career Readiness Initiative webinar, an inspiring event dedicated to equipping student scholars with the tools they need to transition from college to career.

Recent Alerts

Health & Healthcare

Building a Healthier Future Together: Strengthening Cancer Care Across Africa Through Partnership

For many cancer patients throughout Africa, the journey to diagnosis and treatment can be long and uncertain. But across the continent, communities and local leaders are working to change that reality.

Philanthropy & Cause Initiatives

#GivingTuesday Gift Guide

#GivingTuesday ushers in the ‘giving season’ for many communities around the world. With so many charitable causes and requests for support, it’s natural to wonder where a donation is needed most, if there’s a “right way” to give, and how much you should give.

Philanthropy & Cause Initiatives

Bacardi Returns for 4th Annual ‘250 Holiday Meals’ Initiative Amid Growing Community Needs

Family-owned Bacardi Limited, the world’s largest privately held international spirits company, reaffirmed its commitment to giving back by hosting its 4th annual ‘250 Holiday Meals’ initiative last week in partnership with The Salvation Army.

Health & Healthcare

Guiding Stars: A Sneak Peek at 2026 Nutrition Trends

My friend and fellow Guiding Stars blogging colleague, Allison Stowell, and I recently returned from the world’s largest dietitian conference, the annual conference of the Academy of Nutrition and Dietetics.

Philanthropy & Cause Initiatives

KeyBank and Rethink Food Cooking Up Culturally Celebrated Meals for Food-Insecure Across New York City

KeyBank Foundation has gifted $40,000 to Rethink Food to support meal-making efforts through the Neighborhood Meals Program—an effort to produce and distribute hot, nutritious and culturally celebrated meals to food-insecure communities across New York City.
“Everyone needs help

Sustainable Finance & Socially Responsible Investment

Six Reasons Women’s Savings Groups Drive Economic Growth

CARE's report 'From Saving to Shaping Markets' shows savings groups aren’t just about helping families get by; they are also a powerful way to grow local economies driven by women who are determined to build better futures and ready to make the most of new opportunities.

Sustainable Finance & Socially Responsible Investment

Elanco Announces Investment in U.S. Manufacturing and R&D, Driven by Tax, Tariff and Regulatory Clarity

Elanco announced $400 million in continued investment in its U.S. operations, workforce and communities over the next five years. This deepens Elanco’s commitment to product innovation, advanced manufacturing and its customers – farmers, veterinarians and pet owners.

Innovation & Technology

Mastercard | Small Business, Big Change: How Are Women Small Business Owners Going Digital in Their Own Way?

Women running small businesses are changing their approach to digital technology. Instead of expensive transformations, they’re choosing concrete step-by-step actions, supported by other women and well-chosen tools.

Supply Chain & the Circular Economy

DP World Supports Marine Mammal Rescue, Advancing Its Commitment to Ocean Health

A rescued harbor seal named DeePee is back in the wild thanks to a partnership between DP World and the Vancouver Aquarium Marine Mammal Rescue Society — highlighting how local conservation efforts play a critical role in protecting ocean health.

Philanthropy & Cause Initiatives

PSEG - Stronger Together: Partnering With New Jersey Communities for a Brighter Tomorrow

Every day, the PSEG Foundation supports communities across New Jersey.

Philanthropy & Cause Initiatives

The 2025 Subaru Share the Love® Event Is Back to Help Animals Like Drax!

When you purchase or lease a new Subaru this holiday season, you have the chance to “share the love” with the ASPCA! For the 18th year in a row, we have been selected as a national charity partner to participate in the Subaru Share the Love® Event

Awards, Ratings & Rankings

Leidos UK Recognised for Social Value, Skills Development and Community Impact

Leidos believes real progress happens when people and communities grow together. This year, the company is proud to be recognised for exactly that with a silver partnership status award from the Jon Egging Trust (JET).

Innovation & Technology

Where Innovation Meets Impact: 2025’s Top Healthy Spaces Episodes

In Season 5 of the Healthy Spaces podcast, Trane Technologies co-hosts Dominique Silva and Scott Tew dive into the real-world intersection of sustainability, finance and technology.

Philanthropy & Cause Initiatives

Entergy Employees Distribute Toys, Spread Holiday Joy at the Times-Picayune Doll and Toy Fund Event

This holiday season, Entergy proudly sponsored the annual gift giveaway for The Times-Picayune Doll and Toy Fund in New Orleans, marking an impressive 130 years of spreading joy and generosity this holiday season.

Awards, Ratings & Rankings

Southern Company Ranked As the No. 1 Employer in the US on 2025 Military Times Best for Vets: Employers List

Southern Company is proud to announce the company has earned the No. 1 ranking in the United States on this year’s Military Times Best for Vets: Employers list.

Responsible Business & Employee Engagement

A Year-End Message from CSR Talent Group to the CSR, ESG, and Sustainability Community

It can be lonely to be a CSR professional in these times. CSR Talent Group is here to be your guide, including a bridge to others facing similar challenges.

Philanthropy & Cause Initiatives

Henkel and U.S. Soccer Champion Spirit of Giving To Expand Access to Soccer for Youth Across America

During this season of giving, Henkel is celebrating the collective impact organizations can make together for local communities and young athletes. Through its multi-year partnership with the U.S. Soccer Federation,

Education

Enhancing Student Learning: Bucharest University of Economic Studies and SLB Collaboration

The Bucharest University of Economic Studies and SLB, a global technology company, are collaborating to modernize academic spaces and introduce interactive learning experiences.

Responsible Production & Consumption

Inside COP30: Bureau Veritas Manufacturer Decarbonization Playbook

Bureau Veritas Manufacturer Decarbonization Playbook includes Cascale contributions, featured at COP30 discussions and webinar.

Innovation & Technology

AI Deepfakes and Your Kid’s Digital Footprint: What Parents Should Know

Your child’s latest birthday photo, that cute dance video. Share them on social media and they add to your family’s digital footprint. And depending on the settings you’ve chosen, AI could use them.

Philanthropy & Cause Initiatives

AEG Employees Unite for Annual Day of Service, Bringing Hope and Support to Communities in Los Angeles and New York

AEG employees across Southern California and New York dedicate their time and energy to the company’s annual Day of Service, volunteering at various events to make a meaningful impact in local communities.

Philanthropy & Cause Initiatives

Craig Redmond Joins Direct Relief as Chief Operating Officer 

Direct Relief today announced that Craig Redmond has joined Direct Relief’s executive leadership team as Chief Operating Officer, overseeing the humanitarian medical aid group’s humanitarian programs, emergency response operations, and related functions.

Environment

Beverage Industry Environmental Roundtable (BIER) Announces Celine Morris as Associate Director

The Beverage Industry Environmental Roundtable (BIER) is pleased to announce the appointment of Celine Morris as its new Associate Director, effective January 2026.

Philanthropy & Cause Initiatives

New IPC Report Shows Over 3.7 Million Afghan Children Suffer From Malnutrition

An IPC report released today shows that Afghanistan now ranks as the fourth country in the world for rates of child acute malnutrition.

Environment

The Earth Lab and Tandem Global: Building on Years of Partnership To Scale Climate and Community Impact

Together, The Earth Lab and Tandem Global have advanced biodiversity initiatives that embody additionality, permanence and co-benefits— while amplifying the voices of Indigenous and rural communities.

Latest Campaigns

PSEG Strength in Service, Sandy and Beyond

Ten years after Superstorm Sandy raged across the East Coast, PSE&G continues to protect customers’ utility service from the damaging impact of...

Kingfisher Around the World

The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...

KeyBank Foundation: Helping Communities Thrive through Education, Workforce Development, and Service

KeyBank Foundation helps build thriving communities by supporting organizations and programs that foster thriving students and a thriving workforce...

Aflac Voices

Hear from Aflac’s senior leaders and subject matter experts about industry trends and more.

Climate Action & Environmental Management

Reach net-zero carbon in our own operations by 2030 and partner with suppliers to reduce their climate impact.

Financial health

At Wells Fargo, we're opening pathways to economic advancement for racially and ethnically diverse and low- and moderate-income individuals and...

Subaru Love Promise: Environment

Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these...

Community Impact

Advancing our communities worldwide through philanthropic investments, partnerships, and employee volunteerism.

Accelerating access to healthcare technology

We believe technology can help close the world’s health gaps. By putting people first, we find new ways to advance health while reducing costs. And...

Growth Through Sustainability

Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...