A Year in CSR: The Top 10 Trends of 2016
There’s no doubt that 2016 has been a turbulent time for business and society. Yet with this instability has come progress and awakening. Many organizations took the opportunity to redefine what “responsibility” looks like – beyond just material issues or products and services – to what a company’s larger role in society could be. We saw moments in time grow into movements, employees roll up their sleeves on sustainability, and technology play a leading role in communicating to consumers. As the year draws to a close, Cone Communications evaluated a years’-worth of corporate social responsibility (CSR) trends to bring you the top 10 trends of 2016.
Ecocentricity Blog: Let's Play Another Game
Here’s the game. I will give you a quote, and then I will challenge you with the impossible task of guessing who said it. It could be Justin Bieber. It could be Kim Jong-un. Who knows?!?!
Employee Giving is Alive and Thriving
Employee giving and engagement programs are changing -- not dying.
Antea Group at Work in Silicon Valley
Nearly 60% of Silicon Valley’s largest tech companies benefit from Antea Group’s environment, health, safety, and sustainability services around the world. With Technology Forecasters Inc. (TFI) and Antea Group joining services, our Tech practice is bigger than ever here in Silicon Valley and globally. Our ESH&S solutions scaled and customized for your organization, with on-site experts on call all anywhere you need us.
How Doing the Right Thing Can Inspire Employees and Build Customer Loyalty
In today’s competitive landscape, brands need to be purpose-driven if they want to outperform their competitors and increase their bottom line.
First Lady Hosts DC Students for Screening of Fox’s ‘Hidden Figures’ to Celebrate Decades of Women in Space Exploration
Middle and high-school students from Washington, D.C. area schools gathered at the White House on December 15 for a private screening of Hidden Figures, the new film from Fox 2000 following three female African American engineers who played crucial roles in the 1960s Space Race. Stars Taraji P. Henson, Octavia Spencer, and Janelle Monae were in attendance and joined a panel discussion following the screening to celebrate the contributions these women and many more African Americans have made to the STEM fields. First Lady Michelle Obama hosted the screening, part of a larger event series recognizing the untold stories of women in STEM, and delivered closing remarks.
Program Incentivizes Recycling with Free Coffee and Yoga
Although the concept of recycling is nothing new to Americans, the U.S. recycling rate still hovers around 34 percent. And even with numerous campaigns to encourage Americans to recycle – from clearer labels to efforts to make recycling hip – the issue still plagues companies and consumers alike. Yet, according to the 2014 Cone Communications Recycling in the Home Survey, the top motivator to get people to the bin is through earning rewards, money or incentives. Now, one initiative in the Netherlands does just that – incentivizing individuals to recycle by providing free cups of coffee or discounts on yoga classes.
Notes from The Square Deal Inbox: One Customer’s Heartwarming Story
It was a new experience for our family, having a third birthday for Amos at Wendy's. Our family historically has birthday parties at home, where a multitude of kids and entire families spill into our neighboring parking lot, and chaos breeds happy little people. Amos is an enigma though. He may adore his own family, but he doesn't naturally gravitate towards his peers and he doesn't love a crowd like the rest of us. As much as I longed to have a party, deep down I knew it would only be for me.

10, 9, 8…. Countdown the Top 10 Blog Posts of 2016!
A year can seem like a long time, especially when you’re in the ever-evolving world of corporate social responsibility and volunteerism.

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