General Mills released its 2017 Global Responsibility Report, outlining the company’s approach to creating environmental, social and economic value in the countries where it operates. General Mills continues to make significant progress toward nutrition improvements and sustainable sourcing of their food, as well as climate and pollinator protection – all key highlights of this year’s report.
In partnership with the National Centre for Biological Sciences (NCBS) in Bangalore, India, National Geographic photographers helped organize and lead a workshop for early career biologists interested in sharing their work through photography. The Shoot for Science workshop, funded by National Geographic Society and run by science photographers Anand Varma and Prasenjeet Yadav, ran for 8 days at NCBS in February 2017 and brought together a cohort of 16 Indian research fellows, Ph.D. candidates, and post-docs to study the art of storytelling in science.
By Erin Vaughan, Modernize.com (Reprinted with permission by SCS Global Services)
If you buy a product that claims to include “50 percent more recycled material,” how do you know how much “50 percent more” really is? Did the manufacturer go from 20 percent post-consumer materials to 40 in its newest offerings? Or is the manufacturer simply obscuring the fact that its recycled content increased from just one percent to two? Herein lies the problem with unverified advertising claims.
The word for it is greenwashing, the corporate practice of touting vague or misleading environmental claims for a product. Greenwashing is nothing new—the idea has been floating around since the late 1980s since green marketing claims emerged as a major force in the marketplace.
If you buy a product that claims to include “50 percent more recycled material,” how do you know how much “50 percent more” really is? Did the manufacturer go from 20 percent post-consumer materials to 40 in its newest offerings? Or is the manufacturer simply obscuring the fact that its recycled content increased from just one percent to two? Herein lies the problem with unverified advertising claims.
The word for it is greenwashing, the corporate practice of touting vague or misleading environmental claims for a product. Greenwashing is nothing new—the idea has been floating around since the late 1980s since green marketing claims emerged as a major force in the marketplace.