Corporate Responsibility

Pro Bono as a People Strategy in Action: GSK

Read about GSK's approach to tying social impact into their leadership development goals through their PULSE employee engagement program in Taproot Foundation's new report; Pro Bono as a People Strategy.

Research & Reports

Purpose Is a Key Driver of Overall Reputation, According to New Research by Porter Novelli and Cone

Purpose is one of three critical dimensions of overall reputation, according to the 2018 Porter Novelli/Cone Purpose Premium Index: How Companies Can Unlock Reputational Gains by Leading with Purpose. The study, examining consumer perceptions of the top 200 companies in the U.S., also finds Purpose and Reputation are intrinsically linked.

Corporate Responsibility

Pro Bono as a People Strategy in Action: Prudential

A look at Prudential's approach to tying social impact into key HR goals through their range of PruBono programs. Read the full case study in Taproot Foundation's new resource for the CSR field: Pro Bono as a People Strategy.

Research & Reports

What’s Trending: Giving in Numbers: 2018 Edition Is Out!

We are pleased to announce that this year’s Giving in Numbers report is now available! In keeping with tradition, this year’s report incorporates many of the classic analyses that have characterized this industry-leading report, including total giving by industry, employee volunteer data, and operations. New this year is an expanded section on international giving and a deep dive into measurement of outcomes. As always, we look at trends across the field and offer dozens of case studies to bring the report to life and, hopefully, inspire readers to advance their efforts. What do you think are some of the biggest corporate societal trends?

Research & Reports

Corporate Giving Increased for a Third Consecutive Year, up 15% Since 2015

In the largest, most robust, industry-leading, and internationally-recognized research of corporate social investment, CECP: The CEO Force for Good, in association with The Conference Board, found in their annual Giving in Numbers: 2018 Edition report that leading corporations are intensifying efforts to meet key societal needs around the world.

AI & Technology

Pro Bono As a People Strategy in Action: Adobe

Taproot has long made the case that a strong corporate pro bono program is a triple win—nonprofits receive the support they need, companies build deeper relationships with their communities, and employees have the opportunity to apply their skills in new and meaningful ways. While there is a robust foundation of evidence supporting the claim that pro bono is a powerful social impact strategy, practitioners often struggle to articulate the business case for pro bono.

Research & Reports

Combined Heat and Power Offers Efficiencies, Opportunity

Research & Reports

Old Capital Allocation Strategies Require New Thinking

The electric utility industry is in the middle of a transformation that has no precedent. Historically speaking, delivering electricity was relatively simple; utilities generated power and provided it to customers over a one-way delivery system. Companies requested, and utility regulators granted, periodic rate hikes to cover infrastructure upgrades while providing a reasonable rate of return on that investment.

Research & Reports

The New Power Grid: Obligations in the Era of Change

To effectively map out the current and future states of power delivery, it’s imperative to discuss what the landscape looked like in the past. Understanding the evolution of any industry typically requires a healthy dose of historical context, and making sense of today’s energy grid is no exception.

Events

Breakthrough Impact Measurement Tools Revealing at New Metrics ‘18

Members of the Sustainable Brands® community will gather next week for the 8th annual New Metrics conference, taking place October 29-31 at the Loews Philadelphia Hotel in Philadelphia, PA. More than 300 executives and global thought-leaders will reveal new methodologies, toolkits and case studies for demonstrating the ROI of Sustainable Business.

Latest Campaigns

IWBI | Environment, Social, Governance

IWBI | Environment, Social, Governance

Collaboration and Partnership

Cascale shares updates on its strategic partnerships with industry stakeholders geared toward shifting the industry into one that gives back more than...

Corporate Responsibility

Webster Bank's Corporate Responsibility

2025 Performance Report

Entergy’s 2025 performance report, “Energy for a better future” presents an overview of our company’s 2025 achievements, future plans and strategies...

Nutrition and Health

Focus on preventing and treating malnutrition across life stages. Highlights include early detection, community-based treatment (e.g., MUAC screening...

Sustainability by Antea Group

At Antea Group, we believe the best sustainability programs integrate sustainability into core business practices, we identify and act on relevant...

GoDaddy Global Stakeholder Impact News & Reports

GoDaddy is committed to embedding sustainable practices across our business. Our approach focuses on creating long-term value for our customers...

Enriching Women's Lives

60 years ago, Mary Kay Ash created an unparalleled opportunity for women to define their own successes and control their own futures. Her vision of...

Heritage

For more than 160 years, Bacardi has been a family-owned company guided by its heritage. From the revolutionary introduction of BACARDÍ rum, the birth...

Titanium Technologies

Chemours’ Titanium Technologies (TT) business is a leading, global provider of titanium dioxide (TiO2) pigment used in coatings, plastics, and...