The Latest News From Leading Brands

Corporate and nonprofit news distributed by 3BL, including press releases, op/eds, multimedia, and the full range of stories that shape reputation.

Reaching 100% Renewable Energy
At VMware, we’re optimistic about the power of technology to help solve big societal problems and are committed to leading responsibly. One of our key focus areas is about changing our relationship with energy. According to the U.N.’s report, as a society we need to shift 70-85 percent of electricity to renewable energy sources by 2050 to avoid the worst impacts of climate change. Data centers are responsible for two percent of the world’s greenhouse gas emissions—roughly the same as global air travel.
People-centricity: Connecting the Employee Experience to the Patient Experience
At Alexion, people with rare and devastating diseases are our inspiration. We know that beginning with their first symptoms through an often long path to diagnosis and treatment, living with a rare disease is a sobering new normal to navigate while managing other life priorities.
LIXIL's SATO Achieves New Milestone with First Profitable Market in Bangladesh
Today, 2.3 billion people – or one in three people worldwide - still do not have access to basic sanitation. As a leading company in sanitary ware, LIXIL has incorporated design and technology to solve real consumer needs in all of its bathroom products, but it is also dedicated to improving accessibility to basic sanitation as an opportunity to solve one of the world’s greatest challenges, and to do so sustainably by helping to develop a future market. Establishing Global Sanitation & Hygiene as one of the pillars of its Corporate Responsibility Strategy, LIXIL has been tackling the global sanitation crisis by commercializing solutions such as its innovative and affordable SATO products.
‘Drinkable, Pure, Safe’: The Business Bringing Affordable Clean Water to Bangladesh
Across Bangladesh, water is readily available to 97% of the population, but it is not always fit for human consumption. As such, 4 million people do not have access to safe drinking water. Communities rely on contaminated water from rivers and wells; some may boil it before use, but this does not eliminate the arsenic that occurs naturally in the groundwater across much of the country.
Circadian Rhythms
Circadian rhythm is a 24-hour pattern that is found in all life, generally mediated by a central clock. Plants use their clocks to coevolve with their predators and their pollinators. Rodents use their clocks to determine food availability, safety and mating time. All forms of life utilize their clocks for maximizing resource efficiency and survival. Within the human body, each cell has a clock. There exists a direct link between a novel photosensitive cell in the retina and the region of the brain where the central clock is located, pinpointing light as the main input to reset and synchronize our clocks each day. Considering life on earth evolved with the predictable solar cycle, it makes sense that light would be our primary tool to synchronize these circadian

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