Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.

person looking at a computer screen

Events, Media & Communications | 3BL

“AI Can’t Quote Coverage You Never Generated.”

The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.

Awards, Ratings & Rankings

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic

Events, Media & Communications

Georgia-Pacific Announces President & CEO; Duncan to Lead Nearly 100-year-old Atlanta-Based Manufacturing Company

Georgia-Pacific Corporation

Events, Media & Communications

Boston’s Flexible Workspace The Village Works Has Achieved the First WELL Coworking Rating in the U.S.

International WELL Building Institute (IWBI)

Philanthropy & Cause Initiatives

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

FedEx

Environment

The Label to Look for When Shopping for Responsibly Sourced Paper Products

Procter & Gamble (P&G)

Innovation & Technology

How Lenovo Is Transforming Enterprise Sustainability for ThinkPad Through Its Partnership With Makersite

Lenovo

Education

New Junior Achievement Experiential Learning Center, Presented by KeyBank, Focuses on Workforce Readiness

KeyBank

Sustainable Finance & Socially Responsible Investment

CVS Health Foundation Invests $2.24 Million To Strengthen Community Health in Charlotte’s Historic West End

CVS Health

Featured Brands

How To Go ‘Beyond Words’ With Acts of Compassion and Kindness

“Beyond Words” is a story of kindness, empathy and friendship, teaching readers of all ages to express compassion without needing to say a word. The book follows Buddy as he discovers how to support a friend coming home from the hospital.

Gina Adams Honored by Dress for Success As Part of Women Who Inspire Campaign

Gina Adams, Executive Vice President, General Counsel, and Secretary at FedEx, has been recognized by Dress for Success Worldwide as part of its annual Women Who Inspire global campaign.

PNC Announces New Initiatives to Inspire Outdoor Learning, Classroom Innovation Through PNC Grow Up Great

The PNC Financial Services Group, Inc., is kicking off Great Month, its annual celebration of PNC Grow Up Great® and high-quality early childhood education, by announcing new initiatives with two longtime collaborators.

Prosperity Now Receives $1 Million Wells Fargo Foundation Grant to Support VITA Organizations Nationwide

Prosperity Now receives a $1 million dollar Wells Fargo Foundation grant to support IRS-certified Volunteer Income Tax Assistance (VITA) organizations nationwide. Grant expands access to trusted, no-cost tax return preparation services.

Finding Courage in a Feathered Friend

But on that overwhelming day, Arlo was handed something unexpected: a small, soft feathered companion with a gentle heartbeat and a peaceful expression. It was My Special Aflac Duck®, a robotic comfort companion designed for children facing cancer and sickle cell disease.

Scaling Impact and Connectivity Through Technology Donations at Cisco

Through the Cisco Foundation and our corporate Social Impact Investments (SII), we support organizations that use technology in bold, innovative ways — from saving energy to saving lives. 

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic, a global leader in healthcare technology, is proud to announce its inclusion in Fast Company’s World’s Most Innovative Companies list of 2026. The company earned a spot for its BrainSense™ Adaptive DBS therapy for people with Parkinson’s, which was approved by the U.S.

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

When Hurricane Melissa made landfall on October 28, 2025, Jamaica faced one of the most powerful storms ever recorded in the Atlantic.

T‑Mobile’s Hometown Grants Top $21.5M, Empowering 475 Small Towns Nationwide

T-Mobile (NASDAQ: TMUS) today announced the latest 25 Hometown Grants recipients, including, for the first time, a town in North Dakota. With the latest and second-to-last round, T-Mobile has invested more than $21.5 million in grants to 475 small towns and rural communities

Preparing Tomorrow’s Leaders: FedEx and the Marine Corps Scholarship Foundation

Recently, FedEx hosted the spring edition of the Marine Corps Career Readiness Initiative webinar, an inspiring event dedicated to equipping student scholars with the tools they need to transition from college to career.

Recent Alerts

Social Impact & Volunteering

Volunteers’ Digital Touch Tells Cancer Nonprofit’s Story

As a teenager, Michael Sanchez would stand at the bedside of cancer patients as his mother, a hospice nurse, comforted them in their final days. It was something he would never forget.

Research, Reports & Publications

Better Risk Management: It’s About Survival

For many risks, like those related to operations or marketing strategies, companies are adept at predicting, understanding and managing their exposure. But for other risks, like emerging risks related to environmental, social and governance (ESG) issues, companies are less equipped - which is becoming a serious problem worldwide.

Responsible Business & Employee Engagement

VIDEO | How Barclays Is Giving Young People Skills to Rebound and Rise

The Rebound Program, supported by Barclays, helps to combat issues related to youth un- and underemployment, financial literacy, and professional development. Since 2014, Barclays has supported nonprofit organisation Good Shepherd Services to help tackle challenges faced by many of New York City families.

Sustainable Development Goals

Out of the Shadows: Shining a Light on Maternal Mental Health

In the year or so since ProPublica and NPR published their first article in the “Lost Mothers” series, close to 5,000 Americans have come forward with accounts of how a loved one had died – or they themselves had nearly died – during pregnancy or childbirth.

Green Infrastructure

Secret Cities, 75 Years Later: Bechtel Highlights Future of Los Alamos, Hanford, Oak Ridge

A museum exhibit profiling a largely untold aspect of a turning point of the 20th century opened today in the U.S. capital, sponsored in part by Bechtel, a global leader in engineering, procurement, and construction. The new exhibit, called Secret Cities: The Architecture and Planning of the Manhattan Project, examines the innovative design and construction of Oak Ridge, Tennessee, Hanford, Washington, and Los Alamos, New Mexico; looks at daily lives within the cities, and addresses each city’s development since the conclusion of the Project.

Innovation & Technology

For Efficiency’s Sake: It’s About More Than Speed, It’s About Sustainability

Awards, Ratings & Rankings

Abbott Named One of the 100 Best Corporate Citizens for 10th Consecutive Year by Corporate Responsibility Magazine

Today, Abbott was once again recognized by Corporate Responsibility Magazine on its annual list of the 100 Best Corporate Citizens.

Education

Uplift Scholar Surprised with $25,000 Pizza Hut Life Unboxed Scholarship

Over the last few years, Pizza Hut has strengthened our community partnership with Uplift Education, a Dallas-based charter school network dedicated to providing college preparatory education to North Texas students. One component of this partnership is the Pizza Hut Life Unboxed Scholarship, a $25,000 scholarship awarded to one eligible Uplift senior. After receiving many applications and conducting a thorough review process, we narrowed the applicant pool down to one recipient.

Philanthropy & Cause Initiatives

Teen Tees It Up With Tiger Woods

As the birds chirped from the stately oaks surrounding the golf course, Shahbaz Hashmi, 17, stood on the 11th tee at Quail Hollow Club in Charlotte, North Carolina. He eyed the ball on the tee, tilting his head slightly to look down the fairway. He could see the bunkers guarding the inside of the dogleg of the par-4. When Hashmi looked down at his ball again, he started his swing.

Awards, Ratings & Rankings

Hormel Foods Ranked No. 16 on the 100 Best Corporate Citizens List

Hormel Foods Corporation today announced that it was ranked No. 16 on the 19th annual Corporate Responsibility (CR) Magazine 100 Best Corporate Citizens List.

This is the 10th consecutive year the company has been on the list and the fourth time the company has been in the top 20. The roster recognizes the standout environmental, social and governance (ESG) performance of public companies across the U.S.

Awards, Ratings & Rankings

CR Magazine Names UPS a “Best Corporate Citizen” Ninth Year in a Row

UPS (NYSE:UPS) today announced the company has been named to Corporate Responsibility (CR) Magazine’s annual list of the “100 Best Corporate Citizens.” The program recognizes the standout environmental, social and governance (ESG) performance of Russell 1000 companies across the United States and looks at seven categories: environment, climate change, employee relations, human rights, governance, finance, and philanthropy & community support.

Diversity & Inclusion

Important Dialogue - Community Investment Has a Role to Play in a Diversity & Inclusion Strategy

Join LBG Canada companies on June 5, 2018 in Calgary, as we discuss community investment's role in a diversity and inclusion strategy. Pam Krause, President & CEO of the Calgary Sexual Health Centre, joins panelists that include leaders influencing corporate thinking on abilities, LGBTQ inclusion, Action 92 and Indigenous inclusion, and the UN Sustainable Development Goals.

Awards, Ratings & Rankings

Carnival Corporation Named One of America’s 100 Best Corporate Citizens

Carnival Corporation & plc (NYSE/LSE: CCL; NYSE: CUK), the world’s largest leisure travel company, was today named one of the top 100 Best Corporate Citizens for 2018 by Corporate Responsibility Magazine (CR Magazine). The company ranked No. 35 in CR Magazine’s 19th annual survey that recognizes exceptional environmental, social and governance (ESG) performance of U.S. public companies.

Responsible Business & Employee Engagement

FCA US Honors Superior Supplier Partners at 2018 Annual Supplier Awards Ceremony

Sixteen North American supplier partners received an FCA US LLC Supplier of the Year award at MotorCity Casino Hotel in Detroit on Tuesday, April 24. The Supplier of the Year awards recognize automotive suppliers that have shown an extraordinary commitment to the Company.

Awards, Ratings & Rankings

Corporate Responsibility Magazine Announces 2018 100 Best Corporate Citizens

Philanthropy & Cause Initiatives

Scotiabank Donates $10,000 to Flood Relief Efforts in New Brunswick

To support our customers, employees and all community members, Scotiabank is donating $10,000 to the Canadian Red Cross to assist with relief efforts in New Brunswick following recent flooding in the province. Our thoughts go out to the people of New Brunswick.

Environment

Protecting Eagles While Generating Carbon-Free Energy

Environment

What’s So Drastic About Plastic? Earth Month 2018

VMware’s EPIC2 values are the foundation of its strong company culture. VMware’s mission is to leave ahead a better future—to put back more into the environment, society and the global economy than we take – and to inspire our employees, customers and partners to do the same. We are reminded of this mission as we celebrate Earth Month 2018.

Research, Reports & Publications

Consumers Energy Releases 2018 Sustainability Report

Consumers Energy has released its 2018 Sustainability Report, an annual snapshot of the energy provider’s commitment to the triple bottom line of people, planet and prosperity.

Philanthropy & Cause Initiatives

Making Moments of Good

From a donation that helped make a dream come true for a high school marching band to thanking military service members with care packages, General Mills, Cheerios and Walmart just wrapped up “Moments of Good.” The campaign, from January through March, allowed Walmart and Cheerios to create one million special moments for people shopping in the retailer’s U.S. stores and within their surrounding communities.

Media & Communications

Are We Making Progress? Recent News About “Apparel Fashion & Sustainability” -- Investor Initiative to Help Make East Asian Factory Workers Safer & Better Paid…

In monitoring the growing abundance of news stories and commentary about “supply chain,” “globalization” or “trade” topics and issues, our editors often see the focus is on apparel, clothing, textiles, fashion, etc. Companies in the developed economies widely source apparel footwear and related items in the developing and under-developed nations – and what happens there can quickly make news that travels around the globe.

Diversity & Inclusion

What Leadership Looks Like

Throughout May, Bloomberg is highlighting the Asian Americans, Pacific Islanders, and allies who are making an impact at our company and across the business community. Diverse perspectives and skill sets strengthen our bottom line and reinforce our commitment to an inclusive workplace.

Diversity & Inclusion

HP Inc. Combats Unconscious Bias by Reinventing Mindsets

The cure for systemic unconscious cultural bias in business is a systemic overhaul of corporate values from the top down. Not many companies have managed to immerse themselves in this diversity and inclusion challenge more than HP Inc. In 2015, when the Hewlett Packard Company split into 2 separate companies (Hewlett Packard Enterprise and HP Inc.), HP intentionally created a diverse board of directors that today is made up of 40% women and 50% minorities.

Environment

How Much Carbon Dioxide Is Emitted From Smallholders' Farms on Peatland?

Walking on Indonesian peat that has been drained is like walking on a thick, bouncy, rubber mat. There are some 20.6 million hectares of peatland in Indonesia, nearly half the global total. That’s a little more than the area of Belarus and a little less than Ghana.

Responsible Business & Employee Engagement

SC Johnson Turkey Named 2018 Best Workplace

SC Johnson Turkey today announced it has been recognized as a 2018 Best Workplace by the Great Place to Work® Institute. The organization earned the No. 2 spot in the ranking among mid-sized companies. This is the second consecutive year the Turkey operation has been recognized on the Institute’s annual Best Workplace list.

Latest Campaigns

PSEG Strength in Service, Sandy and Beyond

Ten years after Superstorm Sandy raged across the East Coast, PSE&G continues to protect customers’ utility service from the damaging impact of...

Kingfisher Around the World

The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...

KeyBank Foundation: Helping Communities Thrive through Education, Workforce Development, and Service

KeyBank Foundation helps build thriving communities by supporting organizations and programs that foster thriving students and a thriving workforce...

Aflac Voices

Hear from Aflac’s senior leaders and subject matter experts about industry trends and more.

Climate Action & Environmental Management

Reach net-zero carbon in our own operations by 2030 and partner with suppliers to reduce their climate impact.

Financial health

At Wells Fargo, we're opening pathways to economic advancement for racially and ethnically diverse and low- and moderate-income individuals and...

Subaru Love Promise: Environment

Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these...

Community Impact

Advancing our communities worldwide through philanthropic investments, partnerships, and employee volunteerism.

Kingfisher Around the World

The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...

Accelerating access to healthcare technology

We believe technology can help close the world’s health gaps. By putting people first, we find new ways to advance health while reducing costs. And...