Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.







Editors Pick

Sustainable Finance & Socially Responsible Investment

The $35 Billion Chocolate Giant Mars Was Once Notoriously Private. Here's Why the Company Is Now Speaking Out.

"For most of our history, in fact ... for 99% of our history, we've chosen not to be in the public eye and we've really wanted our brands to engage consumers. And yet times have changed," Mars chairman Stephen Badger said.

"Consumers do want to know more about not only the brands that they're buying, but the company that is behind them," Badger, who is also the great-grandson of the company's founder, Franklin Mars, said.

Badger is right. A recent study by Label Insight, which surveyed 2,000 consumers, found that 94% of respondents would be more loyal to a brand if it offered complete transparency.

Responsible Business & Employee Engagement

Arbor Day Foundation Announces Expanded Partnership With Denver Mattress to Plant in the Mississippi River Valley

The Arbor Day Foundation announced an expanded partnership with Denver Mattress to plant at least 10,000 trees in the Mississippi River Valley. Through the partnership, the Arbor Day Foundation will plant one tree per Aspen Collection Mattress sold. Aspen, by Denver Mattress, is thoughtfully designed in Colorado and committed to sustainability.

Social Impact & Volunteering

Xylem Watermark & Project 24: Lvea, Cambodia

Lvea is a rural village remotely situated to the southeast of Kampong Speu Province in Cambodia, approximately 62 km from the closest provincial town. More than half of the local population lives below the poverty line and without access to clean water or health care services.

Sustainable Development Goals

How Far We’ve Come: Energy in Africa, 20 Years Later

Tetra Tech’s work with Power Africa is proof of concept. We support four distribution companies in Nigeria that had high losses, low collections, a proliferation of illegal connections, and aging infrastructure. We partnered with the companies to develop turnaround plans and implement reforms. Today losses are down, revenue is up, and management is stronger and more effective. Above all, more cash is flowing through the energy sector value chain.

Supply Chain & the Circular Economy

Three Ways Business Leaders Can Advance Human Rights

Mars alone cannot solve human rights challenges. It takes a team effort. That is why we’re committed to joining with other stakeholders. And, it is why economic investments aren’t the only ones we’re making in Thailand. In keeping with our conviction that what we do today can make the world a better place tomorrow, we are taking steps to understand the relevant human rights issues in our fish supply chain and, where relevant, to play a proactive and collaborative role in addressing them.

Philanthropy & Cause Initiatives

Meet the Maces: One Family’s Extraordinary Adoption Journey

It’s easy to look at the Mace family and see something extraordinary. A same-sex couple who has adopted five children from the foster care system, all while devoutly serving the United States military and bearing the strain of multiple re-assignments. From background checks, court sessions, disclosure meetings and more, Christopher and Brian Mace have gone to extraordinary lengths to create a forever family for their five children: Eira, Kota, Steven, Dallyn and Kinley.

Energy

AT&T Expands Its Renewable Energy Program With NextEra Energy Resources

To celebrate today’s Global Wind Day, AT&T is expanding its renewable energy program with NextEra Energy Resources. Together, AT&T and subsidiaries of NextEra Energy Resources will help to deliver clean energy, create jobs, boost the local economy and support a low-carbon economy.

Philanthropy & Cause Initiatives

Coca-Cola Partners With Gen Z and Millennials to Make an Impact on Issues That Matter Most

Recently, the world witnessed the power and determination of Gen Z after they inspired over 1.2 million people in over 450 rallies in the U.S. (not to mention countless rallies worldwide) to march for gun control. Despite their young age, this generation is concerned about the state of our world, and 94 percent feel that companies should step up to address social and environmental issues. Now, one brand is harnessing this empowered group’s engagement to advocate for a variety of issues that matter most to them.

Social Impact & Volunteering

Pernod Ricard Creates Lasting Impact in U.S. Cities During Annual Responsib’ALL Day

Pernod Ricard USA, a leading premium spirits and wine company, recently collaborated with Keep America Beautiful and for Pernod Ricard USA's eighth annual Responsib’ALL Day. One day each year, Pernod Ricard USA employees celebrate Responsib’ALL Day by collectively investing volunteer hours in their home communities to show their commitment and contribution to society and to demonstrate “good times from a good place.”

Energy

National Grid Releases Northeast 80x50 Pathway

National Grid, one of the nation’s largest investor-owned utilities, today released the “Northeast 80x50 Pathway,” a blueprint for drastically reducing greenhouse gas emissions 80 percent below 1990 levels by 2050 (“80x50”). The Pathway is the first of its kind in the Northeast.

Education

Duke Energy Foundation Boosts South Carolina Students, Teachers and Workforce Through $660,000 in Grants

Duke Energy has been powering South Carolina for more than a century, and continues to empower the minds of its students and the workforce of the future by investing in innovative education programs and initiatives. Emphasizing the importance of workforce development, literacy and science, technology, engineering and math (STEM), Duke Energy recently awarded more than $660,000 in grants to 16 programs across the Palmetto State.

Philanthropy & Cause Initiatives

Tyson Foods Donates $151,000, Truckload of Protein to Food Finders Food Bank

Tyson Foods announced today a $151,000 donation to Food Finders Food Bank to help fund a mobile food pantry and leverage access to federal funding for food programs. The company also donated a truckload of protein totaling 29,640 pounds, the equivalent of 118,560 servings.

With the purchase of a refrigerated box truck, the food bank’s mobile pantry will be able to increase the number of annual meals provided to the surrounding Logansport area. The grant will also help subsidize first-year costs on a SNAP Outreach Coordinator who will enroll residents in federal feeding programs.

Philanthropy & Cause Initiatives

How Las Vegas Sands is Fighting the Homelessness Problem in Southern Nevada

On any given night, nearly 6,500 people are homeless in Southern Nevada, according to the U.S. Department of Housing and Urban Development (HUD). Nevada ranks eighth in the nation for the rate of homeless persons – the smallest region among the metropolitan areas ranking in the top 10 for homelessness. Of that population, more than 60 percent of all homeless people in Nevada are unsheltered, living on the streets in encampments, cars, or other places not meant for human habitation. Las Vegas/Clark County ranks fifth among large metropolitan areas with the highest rates of unsheltered homeless.

Social Impact & Volunteering

Providing Meals and Comfort to Ronald McDonald House Families

Throughout the fall and winter, Astellas sponsored a total of 62 Changing Tomorrow Day volunteer events for field-based employees across the United States to unite and support families staying at Ronald McDonald Houses (RMH) to be near their hospitalized children. Many of the volunteers cooked meals from scratch to provide comfort and nutrition to the patients’ families, while other teams helped clean the houses to meet the needs of each RMH chapter.

Environment

What Kenya Needs to Do to Take Advantage of Its Rainfall

For the past month Kenya has had torrential rainfall. This followed devastating droughts in parts of the country. The Conversation Africa’s Moina Spooner asked Maimbo Malesu how the country can make better use of the rains.

Environment

PepsiCo Digs Deep in Agriculture and Water

PepsiCo is, at heart, an agricultural company and a company whose products are consumed when communities come together. We cherish this role and are committed to being part of the solution when challenges arise. For agricultural communities this can mean facing difficult realities from 100 year floods and droughts now happening every other year, to the rising average age of farmers, to increasing soil loss and water pollution. At PepsiCo, we fully realize that our future is tied to the future of our farmers and communities and we are working together to confront shared challenges head on and make tomorrow brighter and better.

Philanthropy & Cause Initiatives

eBay for Charity Partners with GLAAD to Celebrate Pride Month & the LGBTQ Community

eBay for Charity, a platform that easily connects buyers and sellers with the causes they care about, announced its partnership with GLAAD, the world’s largest LGBTQ media advocacy group, to launch a campaign in celebration of Pride Month this June.

Diversity & Inclusion

Empowering Women One Course at a Time

Events, Media & Communications

Celebrating Fathers as Life-saving Sources of Support

As an obstetrician, my job is to focus on moms and babies. But one of my favorite parts of childbirth is the look on a new dad’s face at the precise moment he sees his baby for the first time. The physical connection between moms and babies begins sooner and more gradually than it does for dads. Moms feel their babies growing and wriggling months before they get to actually see them. For dads, the first physical connection is visual. Fatherhood goes from being abstract to very real in an instant. And that look is everything.

Responsible Business & Employee Engagement

Get Your Reporting Journey Started With the GRI Standards

Introducing the GRI Sustainability Reporting Standards, the first global standards for sustainability reporting. This animation is a great way to learn more about the standards, which will replace the GRI G4 Guidelines on the 1st July 2018.

Environment

LIVE Twitter Chat on #BiodiversityandAg with Monsanto on June 22nd, 2018

Please join us for a LIVE 1-hour Twitter chat with Monsanto and the Keystone Center on #BiodiversityandAg – an important topic, especially considering the role pollinators have in the food industry’s global supply chain. The Chat, hosted by 3BL Media and TriplePundit, is on Friday, June 22, at 11am ET / 8am PT / 4pm BT.

Events, Media & Communications

Disaster Resiliency: Learn How IBM and Bechtel Partnered in Puerto Rico in Free 3BL Media Webcast, July 11

Join 3BL Media for “Responding to Disaster: IBM and Bechtel Partner to Address Resiliency,” July 11 at 2 p.m. ET. This free webcast is aimed at corporate responsibility practitioners, policy makers, NGOs, and others engaged in disaster preparedness.

Environment

HP VIDEO | Meet Homeboy Electronics Recycling

Green Infrastructure

WELL Tip: Key Strategies for Making the Business Case for WELL

There are many ways to advocate for WELL Certification and no one-size-fits-all recipe for success. Formulating the right messaging and pitching different audience groups requires a great deal of research, creativity and customization. Wondering where to begin? We’ve put together a getting started guide with our top strategies, tools and resources to make it easier for you.

Latest Campaigns

  1. Food Systems and Livelihoods
    Illustrate how resilient food systems and economic empowerment enable long-term food security. Cover climate-smart agriculture, local market access...
  2. Aflac in the Community
    Learn more about Aflac’s culture of care and how it sits at the heart of all we do.
  3. Policy and Advocacy
    Policy and Advocacy content from IWBI - International Well Building Institute
  4. Environment, Social, and Governance (ESG)
    The business landscape is reorienting itself and you can almost hear priorities shifting toward change-readiness and the bigger picture. And in this...
  5. Environment, Social, and Governance (ESG)
    The business landscape is reorienting itself and you can almost hear priorities shifting toward change-readiness and the bigger picture. And in this...
  6. IWBI | Workplace Wellness
    A WELL Certified™ project has the potential to add measurable value to the health, well-being and happiness of people in the buildings. It can also...
  7. Collective Action
    Cascale shares updates on its efforts and initiatives geared toward activating its ecosystem to develop and scale solutions that drive collective...
  8. Emergency Response
    Document rapid interventions when crises strike: delivering therapeutic food, water, hygiene kits, and deploying mobile med
  9. Sustainable Products and Innovation
    Ongoing research into innovative solutions enables CNH’s brands to manufacture products that respect the environment while satisfying customers’...
  10. Mary Kay Ash Foundation: Creating a Safer, Healthier World for Women
    In the U.S. and around the world, Mary Kay remains steadfast in its commitment to ending the cycle of domestic violence and finding cures for cancers...
  11. AMD Diversity, Belonging and Inclusion
    Fostering a workplace where all voices are heard, welcomed and valued
  12. GoDaddy | Customers
    GoDaddy is the world’s largest services platform for entrepreneurs around the globe. We’re on a mission to empower our worldwide community of 20+...
  13. Truist Championship
    The Truist Championship has been an official PGA TOUR event since 2003, contested annually at Quail Hollow Club in Charlotte, North Carolina. One of...
  14. Cascale Events
    Cascale organizes and participates in a series of events, leveraging its position as a global convener of close to half the sector to bring together...
  15. Social Impact
    We help people around the world access essentials for a dignified life and are putting our brands to work on some of the most pressing challenges...