The Latest News From Leading Brands

Corporate and nonprofit news distributed by 3BL, including press releases, op/eds, multimedia, and the full range of stories that shape reputation.

2017 Giving in Numbers Survey Launches
CECP, in association with The Conference Board, announced the launch of the 16th annual Giving in Numbers survey. The largest and most robust of its kind, the survey is open through March 31, 2017 to companies with revenue of US $2 billion or more, including companies not yet affiliated with CECP or The Conference Board. CECP: The CEO Force for Good is a coalition of more than 200 of the world’s largest companies that represent $7 trillion in revenues, $18.6 billion in societal investment, and 13 million employees.
Hand Hygiene in Kindergartens Reduces Illness
Educating children in hygiene is a good investment in their health. A joint SCA and Vinda project in Shenzhen, China, showed that good hygiene habits can reduce the risk of childhood diseases such as hand, foot and mouth disease (HFMD) by up to 60%.
A Smarter City is the Smartest Gift to Give
I was at a friend’s birthday party recently and noticed something interesting about the presents he received from guests. The standard bottle of wine or tickets to a ball game don’t cut it anymore. The trendy gifts these days are gadgets that incorporate “smart” technologies, connect to your home and try to make life easier. You can speak to a radio to tell it to change the station, remotely lock the doors or turn off lights in your home and even buy an interactive refrigerator with touchscreen and internet access!
Super Bowl 51 Ads Put Company Values in the Forefront
For the past 8 years, we’ve tracked which companies choose the Super Bowl as a moment in time to reaffirm or amplify their CSR commitments, but this year we saw something new.
As Seen on The Guardian: Weave a Supply Web as a Bridge to the Circular Economy
A more sustainable future means advancing a circular economy – one that keeps material in use and creates jobs along the way. The way to get there lies in the collaboration of organizations of all sizes, in what we’re calling supply webs.

Latest Campaigns

Integrated Tools

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Beauty Is More Beautiful Shared

Beauty Is More Beautiful Shared™ was intentionally designed to support the success of Mary Kay Independent Beauty Consultants. With a message that...

FedEx | Delivering for Good

Doing what we do best for those who need it most. When disaster strikes, and there’s not a moment to lose, our people mobilize the FedEx global fleet...

Aflac Stories

Get a closer look at the people, products and stories that make Aflac the company we know today.

Opportunity for All

At Trane Technologies, uplifting our communities and workforce is the key to our continued success. We focus on broadening access to education...