The Latest News From Leading Brands

Corporate and nonprofit news distributed by 3BL, including press releases, op/eds, multimedia, and the full range of stories that shape reputation.

Duke Energy Foundation Increases Hurricane Irma Relief Contributions to $1 Million
To assist its communities, customers and neighbors devastated by Hurricane Irma, Duke Energy today increased its contribution to relief agencies to $1 million.

The company announced a donation of $750,000 to assist organizations and agencies that provide services during disaster relief; adding to its $250,000 donation on Sept. 11 to the Volunteer Florida Foundation – Florida Disaster Fund, the state's official private fund established to assist Florida communities with response and recovery activities.
Bloomberg, BrightHive and Data for Democracy Launch Initiative to Develop Data Science Code of Ethics
At Bloomberg’s 2017 Data for Good Exchange, the fourth annual conference exploring how data science can help solve problems for social good, a partnership was announced between Bloomberg, BrightHive and Data for Democracy to develop a code of ethics for data scientists from the ground up. Called the “Community Principles on Ethical Data Sharing (CPEDS),” this code of ethics will provide a set of guidelines about responsible data sharing and collaboration.
L.L.Bean Puts Modern Twist on Newspaper Ad
At a time when most marketers are turning to digital in increasing numbers, creating fun and interactive ads to engage consumers and drive sales, one company chose to go back to basics. Recently, one outdoor brand took to an age-old marketing channel with a disruptive approach – garnering attention while driving behavior change.
Green Champions Counter the Pessimists of the World
The Eeyores of the world would have us believe that “sustainable business” is an oxymoron. Worse, some cynically give a public face to “being green” with no real intent or interest in changing their non-green ways.

AEG’s STAPLES Center to Offer Sensory Safety Kits
AEG’s STAPLES Center in downtown Los Angeles has teamed up with Life is Washable, Inc. to provide “Sensory Safety Kits” for the arena’s events to give guests with Autism, Dementia or a Traumatic Brain Injury the best fan experience in Los Angeles.

Loud noises and bright lights can make it difficult or confusing for an individual with Autism, Dementia or a Traumatic Brain Injury to enjoy an event. The friendly @ccess kits are designed to support individuals of all ages and their families, with a variety of sensory needs, at all STAPLES Center sporting events and concerts.
AEG

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